Sprint's SMS platform enables businesses to send and receive text messages globally, facilitating customer engagement and support with customizable options. The service offers reliable message delivery through more than 700 carrier routes, along with advanced tools for campaign management, analytics, and API integration. With a focus on high open rates and targeting capabilities, bulk SMS is presented as an essential part of any marketing strategy.

1. Engage your customers
globally with SMS
Send and receive text messages to connect and drive meaningful customer
engagement. Easily build a trusted SMS offering into your web and mobile
applications with Sprint’s powerful messaging Platform.
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Deliver a trusted
customer experience
Building a complete SMS messaging solution is quick and
easy with Sprint. With our Bulk SMS, you can deliver
alerts, reminders, and noti몭cations, facilitate two-way
conversations, and communicate anonymously with your
customers – no matter where in the world they’re located.
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2. Reliability you can trust
Reach your customers with confidence through more than 700 direct‐to‐carrier routes
Messaging for every scale
Connect with your customers in more than 230 countries and territories across the world
Flexible work몭ows
Keep your business processes flexible to accommodate the needs of your customers.
Reliability you can trust
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3. Smart, high-quality routing
Speed and reliability matter. Sprint’s Bulk SMS intelligently routes your text
messages through the most efficient path available to provide you with the
fastest and most reliable delivery possible. Using our text messaging, you can
be confident that your SMS messages are delivered at the speed of business.
Waterfall delivery for endless redundancy
Rely on best‐in‐class deliverability rates. Our SMS platform deploys a waterfall
approach with dynamic routing to ensure every message is delivered. If any
message fails, it instantly redirects the SMS communication across a global
network of more than 700 carrier routes.

4. Choosing Sprint as a
service provider
We has access to advanced marketing and technology
tools, such as real-time analytics, AI-powered targeting,
and omni-channel marketing capabilities. This can help
businesses stay competitive and reach customers more
effectively. We can also provide comprehensive support for
businesses, including assistance with campaign planning
and execution, training and education, and ongoing support
and troubleshooting. This can help businesses maximize
the impact of their marketing efforts and improve their
overall customer experience.
Reliable delivery
Our company can offer a reliable SMS delivery service with a high success rate, ensuring
that messages reach their intended recipients in a timely manner. This can help build
trust with customers and increase the effectiveness of SMS campaigns.
Customizable options

5. Our company can offer a variety of customizable SMS options, such as personalized
messages, targeted campaigns, and scheduling options. This can help businesses tailor
their SMS campaigns to specific customer segments and increase engagement.
User-friendly platform
Our company can offer a user‐friendly platform for managing SMS campaigns, with
intuitive interfaces and easy‐to‐use tools for creating, sending, and tracking messages.
This can help businesses save time and resources and improve the overall experience.
Messaging for every
scale

6. Global reach and coverage
Text message just about everyone. Reach 97% of the world’s population and
connect with your customers in more than 230 countries and over 80
languages. Effortlessly grow and scale with turn‐key geo‐expansion.
Create a local experience
Establish a local presence. Purchase or lease phone numbers with
geographically accurate area and country codes. Build customer trust by
communicating with familiar, recognizable phone numbers.
How do we do it?
Sprint offers panel, SMPP, and API options. Panels are

7. Sprint offers panel, SMPP, and API options. Panels are
web-based interfaces for easy campaign management,
SMPP for high-volume message sending, and API for
programmatically integrating messaging into applications.
Web Panel
SMS panels are web‐based interfaces that allow businesses to create, send, and manage
SMS campaigns. Panels are easy to use and typically require no technical expertise,
making them a popular choice for small to medium‐sized businesses. Panels often
provide features such as contact management, campaign scheduling, and analytics
reporting.
SMPP
SMPP is an industry‐standard protocol used to exchange SMS messages between Short
Message Service Centers ﴾SMSCs﴿ and SMS service providers. SMPP is typically used by
larger businesses or SMS aggregators who need to send high volumes of messages
quickly and efficiently. SMPP allows for greater control over messaging routing, delivery,
and reporting.

8. API
API is a software intermediary that allows two applications to communicate with each
other. SMS APIs allow businesses to integrate SMS messaging into their own software or
applications, enabling them to send and receive messages programmatically.It has awide
range of applications, such as two‐factor authentication, and more.
Flexibility for every
interaction
One-way communication
Engage your customers with timely SMS text messages. Send account alerts,
purchase notifications, appointment reminders, and more. Keep your customers
informed and deliver an experience they will trust.
Two-way communication
Connect with your customers on their terms for true conversations. Personalize
your support channels to build unique customer relationships using our secure,
private, two‐way communications to reach your customers quickly at any time.

9. Why Bulk SMS
Bulk SMS, also known as SMS marketing, is a cost-
effective and ef몭cient way for businesses to reach a large
audience quickly. With bulk SMS, businesses can send
messages to hundreds or even thousands of customers at
once, providing timely information about promotions, sales,
events, and other important updates. Bulk SMS offers
several advantages over other marketing channels. It has a
high open rate, with over 90% of messages being read
within a few minutes of being sent. It's also highly
targeted, allowing businesses to tailor their messages to
speci몭c demographics or customer segments. And because
it's a permission-based marketing tool, customers are more
likely to engage with the content and take action. Overall,
bulk SMS is a powerful tool for businesses looking to reach

10. customers quickly and effectively, and it can be an essential
part of any comprehensive marketing strategy.
Maximize Your Reach with Bulk SMS
The potential for small businesses to use bulk SMS to reach a wider audience than they
might be able to through other marketing channels.
How to Craft Effective Bulk SMS Messages
This feature focuses on the importance of crafting compelling messages in order to
maximize the impact of your bulk SMS campaign.
Why Bulk SMS is a Must-Have in Your Marketing Strategy
With high open rates and the ability to target specific customer segments, it's an
essential part of any comprehensive marketing strategy.

11. Delivery Report
Accurate Delivery Report
A good delivery report should accurately reflect the number of messages that
were successfully delivered, as well as any that failed to deliver. This information
is essential for tracking the effectiveness of your SMS campaign and making any
necessary adjustments.
Always On Time
Delivery reports should be provided in a timely manner, ideally in real‐time or
close to it. This allows businesses to quickly identify any issues or errors with
their SMS campaign and take corrective action as needed. Delayed or
incomplete delivery reports can hinder the effectiveness of the SMS campaign
and create a negative customer experience.

12. Send your Brand Name as
Sender ID
Using your brand name as the sender ID for SMS messages
can help increase brand recognition and improve the
effectiveness of your SMS campaigns. Customers are more
likely to engage with messages from a sender they
recognize, and using your brand name can also help build
trust and credibility with your audience. Additionally, a
recognizable sender ID can help your messages stand out
in crowded inboxes and improve overall message
deliverability.

13. Alphanumeric Sender ID
An alphanumeric sender ID is a text string that represents a brand or company name
instead of a phone number. This type of sender ID is limited to 11 characters and can
include both letters and numbers. Alphanumeric sender IDs are often used for
promotional or marketing messages, as they can help build brand recognition and trust
with customers.
Shortcode Sender ID
A shortcode sender ID is a 5‐ or 6‐digit number that is used to send SMS messages.
Shortcodes are typically easier to remember than long phone numbers and can be
customized to reflect a brand or campaign. Shortcode sender IDs are often used for two‐
factor authentication or customer support messages, as they provide a direct and
recognizable line of communication.
Longcode Sender ID
A longcode sender ID is a standard 10‐digit phone number that is used to send SMS
messages. Longcodes are typically used for P2P messaging or as a dedicated line for
customer support or feedback. It can be more personal and interactive than other types
of sender IDs, as they allow for two‐way communication between businesses and
customers.

14. Frequently Asked
Questions
How do I create an account and start sending
messages?
To create an account and start sending messages, businesses can sign up for a
bulk SMS service provider and follow the registration process. Once registered,
they can log in to the platform or integrate the service with their own software,
upload their contact list, compose a message, and schedule or send it.
What types of messages can I send with bulk SMS?
Businesses can send a range of message types with bulk SMS, including
promotional messages, alerts and notifications, transactional messages, and
one‐time passwords ﴾OTP﴿. Messages can be personalized with custom fields,
links, and short codes to drive engagement and response rates.
How many characters can I include in a single
message?
A standard SMS message can contain up to 160 characters. However, some bulk
SMS providers offer longer messages ﴾up to 456 characters﴿ by splitting them

15. into multiple SMS messages and reassembling them on the recipient's phone.
Can I integrate the bulk SMS service with other
software or applications?
Yes, many bulk SMS service providers offer APIs ﴾Application Programming
Interfaces﴿ that enable businesses to integrate the SMS service with their own
software or applications. This allows businesses to automate the sending and
tracking of messages, and to integrate SMS messaging into their existing
workflows. However, API integration requires some technical knowledge and
programming skills, and may be subject to additional fees and restrictions
based on the provider and the level of integration required.

16. Sprint offers a simple, quick, and scalable way to modernize customer communications.
Businesses of all sizes — from growing startups to public companies.
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