This document outlines four truths about interactive copywriting and design from the perspective of Chris Pitre. The truths are: 1) Copywriters should collaborate with designers to continually redefine the user experience. 2) Copy is a form of design and should be considered alongside things like wireframes and process flow. 3) Humans, not search engines, are most important, so the copy should be written to be read by people. 4) Copywriters are often wrongly excluded from the design process even though copy and design are interdependent. The key is consistent collaboration between copywriters and designers.