This document provides analytics data for various digital and print metrics for 18 different magazine brands. It shows the number of unique mobile, tablet and desktop users for each site for January 2014 according to Google Analytics. It also provides readership numbers from NRS, circulation numbers from ABC, social media follower counts, and monthly touchpoints across all platforms. The brands cover topics like amateur gardening, angling, country life, golf, horses, photography, rugby, shooting sports and soccer.

1. Mobile Site
7,071
All 39,905
Tablet Site
Unique users
Desktop Site 26,318
Unique users
Google Analytics Jan 14
Google Analytics Jan 14
6,564
Unique users
Google Analytics Jan 14
Readership 199,000
Print
E-newsletter opened
NRS Jan-Dec 13
2,516
Circulation 32,836
times per month
(Print 32,700 Digital 136)
Eloqua Jan 14
Print + digital readers
ABC Jul-Dec 13
YouTube
203 subscribers
Twitter
3,945
followers
Facebook
Over 235
Video views per month
Over 846,000 monthly touchpoints
3,900
likes
www.amateurgardening.com

2. Mobile Site
53,298
All 303,908
Unique users
Tablet Site
Google Analytics Jan 14
Desktop Site 257,123
Unique users
57,422
Unique Users
Google Analytics Jan 14
Google Analytics Jan 14
Circulation 15,505
E-newsletter
396,217
Monthly
Touchpoints
(Print 1,373 Digital 16,878)
Print + digital readers
ABC Jul-Dec 13
29,144
subscribers
Eloqua Jan 14
YouTube
667
Twitter
43,600
subscribers
Google+
37
followers
@AP_Magazine
followers
Facebook
3,356
likes
www.amateurphotographer.co.uk

3. Mobile Site
22,208
All 67,109
Unique users
Tablet Site
Google Analytics Jan 14
Desktop Site 40,957
Unique users
12,321
Google Analytics Jan 14
Unique users
Google Analytics Jan 14
Readership 188,000
Print readers
E-newsletter
NRS Jan-Dec 13
2,572
Circulation 27,803
subscribers
(Print 27,709 Digital 94)
Eloqua Jan 14
Print + tablet readers
ABC Jan-Dec 13
YouTube
Twitter
6,241
10,700
subscribers
followers
Facebook
46,218
Over 4,000
likes
video views
per month
Over 888,000 monthly touchpoints
www.anglersmail.co.uk

4. Mobile Site
50,354
All 330,417
Unique users
Tablet Site
Google Analytics Jan 14
Desktop Site 195,329
Unique users
85,361
Unique Users
Google Analytics Jan 14
Google Analytics Jan 14
Readership 206,000
Print readers
E-newsletter
564,004
Monthly
Touchpoints
NRS Jan-Dec 13
Circulation 38,739
(Print 38,275 Digital 464)
Print + digital readers
13,767
subscribers
Eloqua Jan 14
ABC Jul-Dec 13
YouTube
Twitter
8
9,536
followers
subscribers
Google+
148
followers
@countrylifemag
Facebook
3,664
likes
www.countrylife.co.uk

5. Mobile Site
All 130,297
Desktop Site 71,038
Unique users
28,042
Unique users
Tablet Site
Google Analytics Jan 14
29,567
Unique Users
Google Analytics Jan 14
Readership 480,000
Print readers
NRS Jan-Dec 13
Circulation 52,199
(Print 50,245 Digital 1,954)
Print + digital readers
Google Analytics Jan 14
E-newsletter
725,433
Monthly
Touchpoints
26,856
subscribers
Eloqua Jan 14
ABC Jul-Dec 13
Twitter
YouTube
44,000
13,043
followers
subscribers
Google+
20,053
followers
@golfmonthly
Facebook
9,230
likes
www.golf-monthly.co.uk

6. Mobile Site
Tablet Site
391,125
All 1,203,121
Unique users
235,996
Google Analytics 14
Desktop Site 578,232
Unique users
Unique users
Google Analytics Jan 14
Google Analytics Jan 14
Readership 203,000
Print readers
E-newsletter
37,898
NRS Jan-Dec 13
1,771,205
Touchpoints
Circulation 44,458
(Print 43,737 Digital 721)
ABC Jan-Dec 13
subscribers
Eloqua Jan 14
YouTube
Twitter
2,733
60,660
subscribers
followers
Facebook
250,000
Google+
12,284
likes
likes
Pinterest
788
followers
@horseandhound
www.horseandhound.co.uk

7. Mobile Site
35,615
All 111,693
Unique users
Tablet Site
Google Analytics Jan 14
Desktop Site 59,625
Unique users
16,578
Unique Users
Google Analytics Jan 14
Readership 451,000
Print readers
NRS Jan-Dec 13
Circulation 33,922
(Print 33,070 Digital 852)
Print + digital readers
Google Analytics Jan 14
680,098
Monthly
Touchpoints
E-newsletter
4,347
subscribers
Eloqua Jan 14
ABC Jul-Dec 13
YouTube
Twitter
4,009
70,500
(1,904,889 views)
subscribers
Google+
Facebook
176
followers
37,521
followers
likes
@rugbyworldmag
www.rugbyworld.com

8. Mobile Site
All 22,818
6,587
Desktop Site 12,061
Unique users
Unique users
Google Analytics Jan 14
Google Analytics Jan 14
Tablet Site
6,240
Unique users
Circulation 12,532
Google Analytics Jan 14
(Print 12,430 Digital 102)
Print + tablet readers
56,892
Touchpoints
ABC Jan-Dec 13
E-newsletter
6,240
subscribers
Eloqua Jan 14
YouTube
1,764
Subscribers (ShootingUK)
Twitter
Facebook
4,250
9,288
followers
likes
@shootinggazette
www.shootinggazette.co.uk

9. Mobile Site
All 56,242
Desktop Site
12,277
Unique users
34,589
Tablet Site
Google Analytics Jan 14
Unique users
9,439
Google Analytics Jan 14
Unique users
Google Analytics Jan 14
Circulation 21,303
(Print 21,173 Digital 130)
111,054
Touchpoints
ABC Jan-Dec 13
E-newsletter
10,660
subscribers
Eloqua Jan 14
YouTube
2,445
Shooting UK subscribers
Twitter
Facebook
11,900
8,504
followers
likes
@shootingtimes
www.shootingtimes.co.uk

10. 35,108
Desktop Site 21,201
All
Unique users
Mobile Site
8,184
Unique users
Tablet Site
Google Analytics Jan 14
Google Analytics Jan 14
5,755
Unique users
Google Analytics Jan 14
Readership 268,000
Print
318,584
Touchpoints
NRS Jan-Dec 13
Circulation
25,436
E-newsletter
10,001
subscribers
(Print 25,294 Digital 142)
Eloqua Jan 14
Print + tablet readers
ABC Jan-Dec 13
YouTube
Twitter
1,787
403
Shooting UK subscribers
Facebook
followers
3,143
likes
@sportinggunmag
www.sportinggun.co.uk

11. Mobile Site
12,916
All 57,139
Desktop Site 31,843
Unique users
Unique users
Google Analytics 14
Tablet Site
12,408
subscribers
Google Analytics Jan 14
Google Analytics Jan 14
Readership
155,000
E-newsletter
227,722
Touchpoints
Print
NRS Jan-Dec 13
Circulation
28,294
6,270
subscribers
Eloqua Jan 14
(Print 27,966 Digital 328)
Print + digital readers
ABC Jan-Dec 13
Twitter
YouTube
4,318
87
subscribers
followers
Facebook
4,580
likes
@TheFieldmag
www.thefield.co.uk

12. Mobile Site
All 369,749
Desktop Site 256,832
Unique users
55,060
Unique users
Tablet Site
Google Analytics Jan 14
59,029
Unique Users
Google Analytics Jan 14
Circulation 14,978
Google Analytics Jan 14
482,647
Monthly
Touchpoints
(Print 14,050 Digital 928)
Print + digital readers
ABC Jul-Dec 13
E-newsletter
44,488
subscribers
Eloqua Jan 14
YouTube
Twitter
43,331
5,093
subscribers
Facebook
followers
4,080
likes
@WhatDigCamera
www.whatdigitalcamera.com

13. Mobile Site
35,279
Unique users
Google Analytics Jan 14
All 98,583
Tablet Site
6,468
Desktop Site 56,945
Unique users
Unique Users
Google Analytics Jan 14
Google Analytics Jan 14
Readership 331,000
Print readers
NRS Jan-Dec 13
Circulation 30,182
453,527
Monthly
Touchpoints
E-newsletter
1,049
subscribers
Eloqua Jan 14
(Print 29,024 Digital 1,158)
Print + digital readers
ABC Jul-Dec 13
Twitter
Facebook
9,437
12,300
followers
likes
@WorldSoccerMag
www.worldsoccer.com