SlideShare a Scribd company logo

Inside Facebook's Facebook Marketing Breakfast San Francisco: Garrick Schmitt/Razorifish

•Download as PPTX, PDF•
•
G
guest1ce0bc

The document summarizes a marketing breakfast series presentation by Garrick Schmitt of Razorfish about marketing strategies on Facebook. Schmitt discussed Facebook's focus on growth and competition, challenges of the platform's rapid changes, and Mark Zuckerberg's vision for Facebook extending beyond just a website. Schmitt also covered Facebook's transition from vanity URLs to a more personalized experience and the need for brands to guide customers through the new digital landscape.

1 of 13
Brought to you by Gold Sponsors:
Facebook Marketing Breakfast Series June 18, 2009 Garrick Schmitt, Group Vice President, Experience Planning Email: garrick.schmitt@razorfish.com Twitter: @gschmitt
Page 3© 2009 Razorfish. All rights reserved. Welcome to Razorfish
Page 4© 2009 Razorfish. All rights reserved. Meet Your Neighbor
Page 5© 2009 Razorfish. All rights reserved. Facebook URL Land Grab?
Page 6© 2009 Razorfish. All rights reserved. Over Focus On Growth
Page 7© 2009 Razorfish. All rights reserved. Over Focus On Competition
Page 8© 2009 Razorfish. All rights reserved. Less Focus On Speed Of Change
Page 9© 2009 Razorfish. All rights reserved. Zuck: Future of Facebook Not A Website?
Page 10© 2009 Razorfish. All rights reserved. From Throwing Sheep To Vanity URLS And Beyond
Page 11© 2009 Razorfish. All rights reserved. Everyone Needs A Guide
Page 12© 2009 Razorfish. All rights reserved. How Does Marketing Work In The Facebook Era?
Thank You Garrick Schmitt, Group Vice President, Experience Planning Email: garrick.schmitt@razorfish.com Twitter: @gschmitt

Recommended

Design Crimes May 2012, Milliken
Design Crimes May 2012, MillikenDesign Crimes May 2012, Milliken
Design Crimes May 2012, Millikendesigncrimes
 
Enterprise APEX
Enterprise APEXEnterprise APEX
Enterprise APEX
Oliver Lemm
 
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Dieter Rappold
 
O malhete 16ª edição pdf
O malhete 16ª edição pdfO malhete 16ª edição pdf
O malhete 16ª edição pdfLuiz castro
 
Presentacion app movil Baquia
Presentacion app movil BaquiaPresentacion app movil Baquia
Presentacion app movil BaquiaManuel Daza
 
Especial actividades acuaticas 2015
Especial actividades acuaticas 2015Especial actividades acuaticas 2015
Especial actividades acuaticas 2015
Ranking
 
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...Dimitar Stanishev
 
Bites
BitesBites
Bites
Sanil Varghese
 

Recommended

Design Crimes May 2012, Milliken
Design Crimes May 2012, MillikenDesign Crimes May 2012, Milliken
Design Crimes May 2012, Millikendesigncrimes
 
Enterprise APEX
Enterprise APEXEnterprise APEX
Enterprise APEX
Oliver Lemm
 
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Plattformkapitalismus und Echo Chambers - eine Bedrohung für die heile Social...
Dieter Rappold
 
O malhete 16ª edição pdf
O malhete 16ª edição pdfO malhete 16ª edição pdf
O malhete 16ª edição pdfLuiz castro
 
Presentacion app movil Baquia
Presentacion app movil BaquiaPresentacion app movil Baquia
Presentacion app movil BaquiaManuel Daza
 
Especial actividades acuaticas 2015
Especial actividades acuaticas 2015Especial actividades acuaticas 2015
Especial actividades acuaticas 2015
Ranking
 
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...
Rolle der kommunikationspolitik eines staates im wettbewerb um ausländische i...Dimitar Stanishev
 
Bites
BitesBites
Bites
Sanil Varghese
 
Pwa intro, 1 q2016
Pwa intro, 1 q2016Pwa intro, 1 q2016
Pwa intro, 1 q2016
Eric Chua, 蔡金兴
 
Living And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 FinalLiving And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 FinalMattpmh
 
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...pcomba
 
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...guest1ce0bc
 
Massagem
MassagemMassagem
Massagem
Aline Ramos
 
TÜRKÇE
TÜRKÇETÜRKÇE
TÜRKÇE
Aslı Özer
 
Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014Andreia Marques
 
Atomística
AtomísticaAtomística
AtomísticaÁtica Scipione
 
La contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundoLa contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundochristianxsm
 
Gobierno abierto julio 2012
Gobierno abierto julio 2012Gobierno abierto julio 2012
Gobierno abierto julio 2012Juan M. Zafra
 
Exposicion de-informatica-juridica
Exposicion de-informatica-juridicaExposicion de-informatica-juridica
Exposicion de-informatica-juridica
Estefania Soto
 
Evaluación según tres autores
Evaluación según tres autoresEvaluación según tres autores
Evaluación según tres autores
Secretaría de Educación y Cultura
 
Quiebra
QuiebraQuiebra
QuiebraLupisContreras
 
Econsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index SlidedeckEconsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index Slidedeck
Econsultancy
 
Ppt tesis doctoral iñaki ortega
Ppt tesis doctoral iñaki ortegaPpt tesis doctoral iñaki ortega
Ppt tesis doctoral iñaki ortegaDeusto Business School
 
Um modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da famíliaUm modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da famíliaInstituto Consciência GO
 
informatica jeronimo andres motores
informatica jeronimo andres motoresinformatica jeronimo andres motores
informatica jeronimo andres motoresandrestf
 
Hoja de vida
Hoja de vidaHoja de vida
Hoja de vida
lucero1999
 
Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than AdvertisingRazorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish
 
Five Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROIFive Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROI
Mari Smith
 
James Baldwin
James BaldwinJames Baldwin
James BaldwinMartyn Willis
 
The Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to AvoidThe Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to Avoid
Amazon Web Services
 

More Related Content

Viewers also liked

Pwa intro, 1 q2016
Pwa intro, 1 q2016Pwa intro, 1 q2016
Pwa intro, 1 q2016
Eric Chua, 蔡金兴
 
Living And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 FinalLiving And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 FinalMattpmh
 
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...pcomba
 
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...guest1ce0bc
 
Massagem
MassagemMassagem
Massagem
Aline Ramos
 
TÜRKÇE
TÜRKÇETÜRKÇE
TÜRKÇE
Aslı Özer
 
Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014Andreia Marques
 
La contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundoLa contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundochristianxsm
 
Gobierno abierto julio 2012
Gobierno abierto julio 2012Gobierno abierto julio 2012
Gobierno abierto julio 2012Juan M. Zafra
 
Exposicion de-informatica-juridica
Exposicion de-informatica-juridicaExposicion de-informatica-juridica
Exposicion de-informatica-juridica
Estefania Soto
 
Evaluación según tres autores
Evaluación según tres autoresEvaluación según tres autores
Evaluación según tres autores
Secretaría de Educación y Cultura
 
Econsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index SlidedeckEconsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index Slidedeck
Econsultancy
 
Um modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da famíliaUm modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da famíliaInstituto Consciência GO
 
informatica jeronimo andres motores
informatica jeronimo andres motoresinformatica jeronimo andres motores
informatica jeronimo andres motoresandrestf
 
Hoja de vida
Hoja de vidaHoja de vida
Hoja de vida
lucero1999
 

Viewers also liked (18)

Pwa intro, 1 q2016
Pwa intro, 1 q2016Pwa intro, 1 q2016
Pwa intro, 1 q2016
 
Living And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 FinalLiving And Working Condition In Australia 1901 to 1914 Final
Living And Working Condition In Australia 1901 to 1914 Final
 
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
Problema del jueves 27 de Octubre. Propiedad de proporciones. Reparto Proporc...
 
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
Inside Facebook's Facebook Marketing Breakfast San Francisco: Michael Brito/I...
 
Massagem
MassagemMassagem
Massagem
 
TÜRKÇE
TÜRKÇETÜRKÇE
TÜRKÇE
 
Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014Dissertação Andreia Marques_Dez2014
Dissertação Andreia Marques_Dez2014
 
Atomística
AtomísticaAtomística
Atomística
 
La contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundoLa contaminacion y sus efectos en el mundo
La contaminacion y sus efectos en el mundo
 
Gobierno abierto julio 2012
Gobierno abierto julio 2012Gobierno abierto julio 2012
Gobierno abierto julio 2012
 
Exposicion de-informatica-juridica
Exposicion de-informatica-juridicaExposicion de-informatica-juridica
Exposicion de-informatica-juridica
 
Evaluación según tres autores
Evaluación según tres autoresEvaluación según tres autores
Evaluación según tres autores
 
Quiebra
QuiebraQuiebra
Quiebra
 
Econsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index SlidedeckEconsultancy Media Budgets Index Slidedeck
Econsultancy Media Budgets Index Slidedeck
 
Ppt tesis doctoral iñaki ortega
Ppt tesis doctoral iñaki ortegaPpt tesis doctoral iñaki ortega
Ppt tesis doctoral iñaki ortega
 
Um modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da famíliaUm modelo de educação em saúde para o programa saúde da família
Um modelo de educação em saúde para o programa saúde da família
 
informatica jeronimo andres motores
informatica jeronimo andres motoresinformatica jeronimo andres motores
informatica jeronimo andres motores
 
Hoja de vida
Hoja de vidaHoja de vida
Hoja de vida
 

Similar to Inside Facebook's Facebook Marketing Breakfast San Francisco: Garrick Schmitt/Razorifish

Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than AdvertisingRazorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish
 
Five Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROIFive Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROI
Mari Smith
 
The Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to AvoidThe Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to Avoid
Amazon Web Services
 
Driving Profit in the Downturn: Using Data to Improve Website Performance an...
Driving Profit in the Downturn: Using Data to Improve Website Performance an...Driving Profit in the Downturn: Using Data to Improve Website Performance an...
Driving Profit in the Downturn: Using Data to Improve Website Performance an...
Marisa Gallagher
 
Razorfish - Terri Walter on Emerging Media
Razorfish - Terri Walter on Emerging MediaRazorfish - Terri Walter on Emerging Media
Razorfish - Terri Walter on Emerging Media
Razorfish
 

Similar to Inside Facebook's Facebook Marketing Breakfast San Francisco: Garrick Schmitt/Razorifish (6)

Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than AdvertisingRazorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
Razorfish - Garrick Schmitt on Actions Speak Louder Than Advertising
 
Five Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROIFive Facebook Strategies for Maximum Impact, Reach and ROI
Five Facebook Strategies for Maximum Impact, Reach and ROI
 
James Baldwin
James BaldwinJames Baldwin
James Baldwin
 
The Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to AvoidThe Pitch: Essentials for Success, and Blunders to Avoid
The Pitch: Essentials for Success, and Blunders to Avoid
 
Driving Profit in the Downturn: Using Data to Improve Website Performance an...
Driving Profit in the Downturn: Using Data to Improve Website Performance an...Driving Profit in the Downturn: Using Data to Improve Website Performance an...
Driving Profit in the Downturn: Using Data to Improve Website Performance an...
 
Razorfish - Terri Walter on Emerging Media
Razorfish - Terri Walter on Emerging MediaRazorfish - Terri Walter on Emerging Media
Razorfish - Terri Walter on Emerging Media
 

Recently uploaded

Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
dylandmeas
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
DerekIwanaka1
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
bosssp10
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
KaiNexus
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
Adani case
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
fisherameliaisabella
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
Lviv Startup Club
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
LuanWise
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
Aurelien Domont, MBA
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
Operational Excellence Consulting
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Boris Ziegler
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
dylandmeas
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
Norma Mushkat Gaffin
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Navpack & Print
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
Workforce Group
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
Set off and carry forward of losses and assessment of individuals.pptx
Set off and carry forward of losses and assessment of individuals.pptxSet off and carry forward of losses and assessment of individuals.pptx
Set off and carry forward of losses and assessment of individuals.pptx
HARSHITHV26
 

Recently uploaded (20)

Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
 
Enterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdfEnterprise Excellence is Inclusive Excellence.pdf
Enterprise Excellence is Inclusive Excellence.pdf
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
 
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdfModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
ModelingMarketingStrategiesMKS.CollumbiaUniversitypdf
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
 
Recruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media MasterclassRecruiting in the Digital Age: A Social Media Masterclass
Recruiting in the Digital Age: A Social Media Masterclass
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
 
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
Agency Managed Advisory Board As a Solution To Career Path Defining Business ...
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
 
Mastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnapMastering B2B Payments Webinar from BlueSnap
Mastering B2B Payments Webinar from BlueSnap
 
Affordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n PrintAffordable Stationery Printing Services in Jaipur | Navpack n Print
Affordable Stationery Printing Services in Jaipur | Navpack n Print
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
Set off and carry forward of losses and assessment of individuals.pptx
Set off and carry forward of losses and assessment of individuals.pptxSet off and carry forward of losses and assessment of individuals.pptx
Set off and carry forward of losses and assessment of individuals.pptx
 

Inside Facebook's Facebook Marketing Breakfast San Francisco: Garrick Schmitt/Razorifish

  • 1. Brought to you by Gold Sponsors:
  • 2. Facebook Marketing Breakfast Series June 18, 2009 Garrick Schmitt, Group Vice President, Experience Planning Email: garrick.schmitt@razorfish.com Twitter: @gschmitt
  • 3. Page 3© 2009 Razorfish. All rights reserved. Welcome to Razorfish
  • 4. Page 4© 2009 Razorfish. All rights reserved. Meet Your Neighbor
  • 5. Page 5© 2009 Razorfish. All rights reserved. Facebook URL Land Grab?
  • 6. Page 6© 2009 Razorfish. All rights reserved. Over Focus On Growth
  • 7. Page 7© 2009 Razorfish. All rights reserved. Over Focus On Competition
  • 8. Page 8© 2009 Razorfish. All rights reserved. Less Focus On Speed Of Change
  • 9. Page 9© 2009 Razorfish. All rights reserved. Zuck: Future of Facebook Not A Website?
  • 10. Page 10© 2009 Razorfish. All rights reserved. From Throwing Sheep To Vanity URLS And Beyond
  • 11. Page 11© 2009 Razorfish. All rights reserved. Everyone Needs A Guide
  • 12. Page 12© 2009 Razorfish. All rights reserved. How Does Marketing Work In The Facebook Era?
  • 13. Thank You Garrick Schmitt, Group Vice President, Experience Planning Email: garrick.schmitt@razorfish.com Twitter: @gschmitt