Inmotion is a digital creative company founded in 2011 in Bandung, Indonesia that focuses on building games and apps to help brands communicate effectively. It has 13 employees and has created projects for clients such as Vaseline, Acer, Guinness, Kraft, Magnum, Wall's, Djarum, and Smirnoff. Some of its sample games include Kejumooo for Kraft, Paddle Pop & the Phoenix Game for Wall's, and Angkot, its original game inspired by Indonesian angkot transportation. The company works on projects for both desktop and mobile platforms.
Human Factors of XR: Using Human Factors to Design XR Systems
Company History and Game Portfolio of Digital Creative Studio
1.
2. Company History
Founded on 2011 by Antorio Bergasdito and
Iqbal Aribaskara. Inmotion is a digital creative
company that concentrates on building games
and apps that help brands strategically
communicate their messages better.
We believe with quality games and apps,
messages can be delivered with better clarity
and can leave a better and longer lasting
impression.
We build for desktop PCs as well as mobile
gadgets. We are platform agnostics, we will
use any platform (or any combination of them)
best for a particular project.
3. Notable Clients
We have handled several projects from various brands for their advergaming
such as:
• Vaseline and Vaseline Men
• Acer
• Guinness
• Kraft
•Magnum
• Wall’s
• Djarum
• Smirnoff
• etc
Project type: game concept and development, digital activation.
4. Current Status
We are currently working on games for some clients for their digital
goods and campaigns. And visitor management application for an
undisclosed client.
We are also building our hardware capabilities, which is now mostly
doing R&D to find new exciting ways of interacting with games and
applications
5. Founders’ Background
CEO / Managing Director :
Iqbal Aribaskara
• Studied Architecture at Parahyangan University. Started doing
freelance website development projects in his 3rd year of college,
about 12 years of experience in the graphic / multimedia / web
design field.
• Co-founded and directed Oray Studios since 2007, co-founded
and directed inmotion since November 2011.
• Iqbal also build websites, one of which is komikoo.com , the first
Indonesian comic portal with member generated content. It now
has around 6000 members.
Twitter
Facebook
Personal Website
LinkedIn Profile
: @iqbalbaskara
: https://www.facebook.com/iqbal.aribaskara
: http://iqbalaribaskara.com
: http://id.linkedin.com/in/iqbalaribaskara
6. Founders’ Background
COO / Operational Director :
Antorio Bergasdito
• Antorio Bergasdito. Studied Visual Communication Design,
Faculty of Fine Arts and Design at Institute of Technology Bandung.
• About 12 years of proven experience in both visual arts and
digital development. Made several local community build up in
digital field such as Multitouch Indonesia and Facebook Developer
Garage Indonesia.
• In 2006 with a only a 7 persons team built a progressive Digital
Creative Agency (Think.Web) with award-winnings track record
since then (local and regional), handling digital campaigns for
national-wide brands, several regional clients and global as well.
And continue to grow.
Twitter
Facebook
Linked In
: @antorio
: https://www.facebook.com/antorio.bergasdito
: http://www.linkedin.com/in/antorio
7. Team Size And Capabilities
• 13 people, most are creative programmers with more than 3 years experience
of creating exciting games and apps
• Capable of developing 3-5 mini games simultaneously
8. Sample Projects
KEJUMOOO
Sang Putri
Client: KRAFT
Concept & Development
Objective:
To entertain the kids with the
concept of selling cheese
bread in “Toko Kueju”
Deployed on:
Client’s website (
www.kejumooo.com)
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
9. Sample Projects
KEJUMOOO
Si Kreatif Game
Client: KRAFT
Concept & Development
Objective:
To educate the market about
the benefits of using cheese in
their breakfast
Deployed on:
Client’s website (
www.kejumooo.com)
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
10. Sample Projects
Paddle Pop & The
Phoenix Game
Client: WALL’S
Concept & Development
Objective:
To engage the younger
customers and establish the
Paddle Pop universe
Deployed on:
Client’s website (
www.paddlepop.co.id)
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
11. Sample Projects
A Mild Soundrenaline
Virtual Rock
Client: SAMPOERNA
Concept & Development
Objective:
To create a memorable
experience for the visitors of
the event.
Deployed on:
Soundrenaline event
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
12. Sample Projects
Paddle Pop Run
Client: WALL’S
Concept & Development
Objective:
3D game to engage the
younger customers and to
accompany the new movie
Deployed on:
Client’s website (
www.paddlepop.co.id)
Estimated Execution Time:
± 4 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
13. Sample Projects
Djarum Java Jazz
Screamout
Client: DJARUM
Objective:
To create a memorable
experience for the visitors of
the event.
Deployed on:
TW Vending Machine, on site
at event.
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
14. Sample Projects
Smirnoff Dance VM
Game
Client: SMIRNOFF
Objective:
To create a memorable
experience for the visitors of
the event.
Deployed on:
TW Vending Machine, on site
at event.
Estimated Execution Time:
± 3 weeks
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
15. Game launched on Android
Hutan Pakar
We developed the game and
Augmented Reality Apps.
This project was a
collaboration between
inmotion games, Oray
Studios, C.A.B, and pixel effekt
Deployed on:
Android
Estimated Execution Time:
3 – 6 months
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
16. Angkot the Game
This game is our original IP that’s inspired by
Angkot.
Angkot is a very iconic public transportation in Indonesia.
This game is set in a fictional city based on Kota Bandung and
focuses on the player’s missions to drive the passengers on
their Angkots, gain money and use that money to customize
and modify their Angkot as well as other types of missions.
The users have reached number of 51k per December 2013
This game can be downloaded in www.angkotgame.com
17. Angkot the Game
The game can also played
using Intel Perceptual camera
and Leap Motion
Source: www.youtube.com/user/inmotiongames | open in presentation view to see videos *with internet connection
18. Thanks For Your Time
for more information contact: info@inmotion.web.id
+62 22 250 3229
Jl. Dago Golf Raya No. 3, Cigadung. Bandung, Jawa Barat
twitter: inmotionlabs
Contact: Iqbal (0812-2030-7705) or Vina (0856-6891-2488)