This document discusses a partnership between Grabr and Living In Color Print to make fashion items from New York, London, and Milan available globally through Grabr. Grabr will host an influencer brunch in New York to kick off the partnership. Throughout Fashion Week in each city, Grabr will release exclusive local styles to its users. Living In Color Print will hand deliver peer-to-peer orders placed through Grabr to meetups around the world. Grabr will also partner with local influencers in receiving cities to showcase the shopping experience.
Global Fashion Week styles made locally available globally
1.
2. This Fashion Week season, Kristin Chambless of Living In Color Print is making the hottest local trends in NYC,
London + Milan, available on a global scale via Grabr.
Kicking off with an exclusive influencer brunch at the start of NY’s “The Shows,”Grabr x Kristin are partnering with
local brands in style icon cities to feature unique local picks on the Grabr marketplace in a Global Fashion Week
curated collection.
At the launch of each week in NYC, London + Milan, Grabr will release city-influenced styles to 50k + users of the
Grabr marketplace, exclusively available for Ordering through Grabr until Sept 30.
With social shares every step of the way, Kristin and her photographer will be picking up the pieces from local
designers in each city and hand-delivering the peer-to-peer orders at intimate meetups around the globe.
Grabr will partner with style influencers in each receiving city as well (that's YOU!), to receive items from Kristin and
showcase their Shopper experience.
Items previously only available to local trendspotters, now yours, with Grabr.
COLLECTION
THE
3. ASK
THE
GAIN
THE
Choose an item of your choice from the global #grabrFW curated collection
Meetup with Kristin in your city
Share across social your experience receiving an authentic piece of global
fashion with #grabrFW
(Preferred) Share a blog post about shopping the globe with Grabr
An exclusive item from the global #grabrFW curated collection
Social cross-promotion of you as a shopper via campaign promotional
efforts
$50 credit for your next order of anything anywhere in the globe
Connect with fellow style influencer Kristin Chambless of LICP
4. GRABR
ABOUT
LIVING IN COLOR
PRINT
ABOUT
Global Peer-to-Peer Travel +
Shopping Marketplace
50k Active Web + App Community
300k UM Web Reach
US-based Life + Style brand,
curated by Kristin Chambless
100k UM Social + Web Reach
5. Last month, Grabr partnered with LICP x OhSoGlam
to live-shop the Greek islands for Grabr shoppers
and deliver around the US.
Here's what happened next:
SUCCESS
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11k Unique Global Collection Impressions
60+ Orders