The author disagrees that we are completely oblivious to our unconsciously motivated behavior. While the IAT test results may be surprising initially, upon reflection people can understand how their environment has influenced their implicit biases. For example, movies and advertisements commonly feature white people in leading roles, making whiteness seem preferable or normal without conscious awareness. The author took the Gender-Career IAT and found a slight association of male with career and female with family, consistent with their cultural expectations where the mother is a homemaker and the father works. The author's expectations and exposure to media, traditions, and second-hand knowledge influenced their results on the IAT test.