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randell test
- 1. consistent color bothsides: text color on right for =, + and horizontal line are sampled from the progress bar in the ipod graphic - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
- 2. Brand Centric consistent colorboth sides: text color on right for =, + and horizontal line are sampled from the progress bar in the ipod graphic - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
- 3. Brand Centric =iPod Nation consistent color both sides: text color on right for =, + and horizontal line are sampled from the progress bar in the ipod graphic - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
- 4. Brand Centric =iPod Nation Unique consistent color both sides: text color on right for =, + and horizontal line are sampled from the progress bar in the ipod graphic - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
- 5. Brand Centric =iPod Nation Unique + consistent color both sides: text color on right for =, + and Amazing horizontal line are sampled from the progress bar in the ipod graphic - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
- 6. Brand Centric =iPod Nation Unique + consistent color both sides: text color on right for =, + and Amazing horizontal line are sampled from the progress bar in the ipod graphic Fanatic Customers - use a simple equation to reinforce your basic concepts. Note the iPod Nation pops and is bold to accent what’s important - a basic A + B = C example to make up the bottom line! Obser ve the builds and note how, if the introduction and lead in is good, this could be a very dynamic presentation technique.
Editor's Notes
- #2 Brand Centric: we live in a brand centric world (define what you mean by brand centric iPod Nation: think of that as an iPod Nation (again define in detail what you mean by that) Unique Brand: talk about what it means to be unique in the brand centric matrkets Amazing Brand: talk about what it means to be amazing in current markets Fanatic Customers: add those two things together and if you create and truly unique and amazing brand you’ll create fanatic customers willing to pay anything to be part of who you are. Talk about why they would be fanatic and all that ties back to Brand Centric and iPod Nation first points