VIPER is an iOS app architecture that separates an app into five components: Views, Interactors, Presenters, Entities, and Routers. This improves upon massive View Controllers by dividing responsibilities between layers. The View layer handles display, the Interactor handles business logic, the Presenter links Views and Interactors, Entities manage data, and the Router manages navigation. A sample journal app is described to demonstrate how VIPER would structure its components.