The document discusses achieving reuse on the web through hypermedia-driven APIs, noting that API reuse is different from traditional web reuse. It advocates learning from existing media types that support multiple formats like JSON and XML to enable actionable semantics and reuse across APIs, providing a "litmus test" for any proposed standards by evaluating whether they are useful in other domains. The document cautions against a proliferation of media types and encourages supporting multiple formats to avoid "ignorance" and enable wider reuse of components.