Today there are nearly 200 Million Elderly People (65+). Challenges and Opportunity for the Elderly Industry in China

1. HOW CHINA WILL AGE
JUNE 2016

2. 2030
PERCENT OF ELDERLY(PERSONS OVERTHE AGE OF 65)
2015 2020 2050
TODAY THERE ARE NEARLY 200 MILLION ELDERLY PEOPLE (65+)
THE NUMBER AND IMPORTANCE OF THIS POPULATION WILL
KEEP INCREASING IN CHINESE POPULATION DISTRIBUTION
0
5
10
15
20
25

3. 1 CHILD TAKES CARE OF HIS 2 PARENTS
WHO LOOK AFTER 4GRAND-PARENTS
THE ONE-CHILD POLICY AND THE 4-2-1 SYSTEM
Chinese culture and Confucius principle made younger
generation taking care of their parents and seniors the norm

4. LOWEST RETIREMENT AGE IN THE WORLD
1st
China has the lowest retirement age in the world, at 55 years old
Forcast by the US Census Bureau
RATIO OF WORKERS TO RETIRED PEOPLE
*
*
2015
2:112:1 6:1
2050

5. Among 200 million of elderly citizens in China
less than 2.1 million are being cared for in nursing homes (1%)
Predicted growth:
99 billion RMB today
326 billion RMB in 2050.
Healthcare monitoring
Staff availability
Outdoor elderly care
3.4 million more hospital
and nursing home beds
between 2015-2020
LIFE EXPECTANCY SURGE
EXPANSION
1985 2000 2015
66 72 77
GOVERNMENT INCENTIVESNURSING HOMES GROWTH SECTORS

6. In China half of China’s elderly
income comes from family, far more
than in Western countries
FAMILY
A quarter of their income comes from the
state, in contrast to the USA where over 40
percent of the elderly comes from social
security.
Average State Pension: 1,600 RMB
A quarter of the annual income of Chinese
comes from savings based resources, in
contrast to the USA where 19 percent
comes from personal savings, annuities
and employee pensions
PERSONAL SAVINGS
INCOME SOURCES OF CHINA’S ELDERLY
50%
25%
25%STATE PENSIONS

7. ONE HOUSE
TWO HOUSES
NO HOUSES
THREE OR MORE HOUSES
15% ARE LIVING WITH THEIR YOUNGER
GENERATION AND DO NOT OWN ANY HOUSE
AVERAGE NUMBER OF HOUSES
78%
6%
15%1%

8. CONSUMPTION
OF THE ELDERLY

9. Total Value of the elderly market was estimated at RMB in 2015.
Chinese elderly consume for about 10,000 RMB a year on average
4,000,000,000,000 RMB
10,000 RMB/YEAR
MARKET OVERVIEW

10. China is the world’s third largest market
for medicine. Sales in 2014 were $94
billion (up 14% year on year) in 2014.
40% of Chinese retirees are
willing and able to go on holiday.
There are 60,000 elderly education
institutions and 7 million senior
students nationwide.
KEY MARKETS
HEALTHCARE
TOURISM
CULTURE
Over a third of 50-59 year old
internet users in China identify
themselves as being frequent
technology users and this rises to 41%
for the 60+ (compared to Asia-Pacific
averages of 19% and 5%)
DIGITAL

11. INFOGRAPHIC PROVIDED BY DAXUE CONSULTING
SOME SOURCES ALSO COME FROM INTERNAL RESEARCH
SOURCES AND CREDITS