Poornima Vijayashanker, Femgineer , @poornima Are you busting at the seams with ideas for that next great software product, but feel overwhelmed trying to figure out how to bring those ideas to life? Perhaps you’re feeling stuck and bombarded by the questions in your head asking things like, “Is this idea really any good?” or “Will it attract paying customers?”, or “How in the world do I go about recruiting the right talent who can successfully help me ship a product?”. Entrepreneur, engineer, author, and speaker, Poornima Vijayashanker, will teach you how to tackle these questions and beyond. Channeling her experience as the founding engineer of mint.com, and launching BizeeBee and Femgineer, Poornima has developed a proven step-by-step process for successfully shipping the idea or ideas you’ve been dreaming about. She has shared her expertise and insights with entrepreneurs of various backgrounds around the world, lectured at her Alma Mater, Duke University, and served as the Engineer-in Residence for 500 Startups, a top accelerator in Silicon Valley. From her book, How to Transform Your Ideas into Software Products, Poornima will teach you how to: Validate your idea before you spend time and money on it; Talk to prospective customers without feeling awkward or pushy; and hire talented people to build your product for you.