"How To Sell Your Own Home" - a FSBO Bootcamp, teaches Massachusetts consumers how to take control of the real estate transaction, saving thousands of dollars in real estate commissions. This is Part 3 of 3.
The document provides information about the benefits of listing a property with Talbert Real Estate Group. It summarizes the realtor's 12+ years of experience, education including designations and ongoing training. It also discusses the current real estate market trends of low inventory and interest rates, as well as multiple offers. The document outlines strategies for pricing a home, timing on the market, marketing tactics including yard signs and online listings, and the duties of the realtor and seller in selling the home.
Johnny Tappia runs a large drug operation in the UK from prison, where he is writing his memoirs. He leaves his business to his loyal lieutenant Roach, who has been impressing Johnny with his commitment. However, Roach eventually leads the operation astray in Johnny's absence. The film will follow the format of gangster movies like The Godfather and Scarface through Johnny's narration of his past criminal exploits from prison.
Dealing with discount real estate servicesJohn Lusink
This document compares the advantages of using a full-service real estate brokerage versus a for sale by owner (FSBO) franchise to sell a home. It outlines that brokerages provide professional services that help sellers obtain a higher sale price in less time. These services include determining the optimal asking price based on market comparables, marketing the home through the multiple listing service (MLS) for maximum exposure, facilitating showings and open houses for buyer access and security, and expertise in negotiations that help obtain the best offer. Statistics show brokerages sell homes at a much higher rate than FSBOs or low-service franchises. Sellers should work with a full-service brokerage to benefit from professional expertise that can yield a
Listing Hunt - Tracking and Snaring Real Estate ListingsMatthew Rathbun
Matthew introduces himself as a husband, father, broker, seasoned Bohemian, and Apple fanatic. He then provides tips for real estate agents on finding new listings, including working one's sphere of influence, targeting expired listings, for sale by owners, and using automated tools to search for new listings on the MLS. The document emphasizes doing research before meeting with sellers and providing a unique, fun experience when presenting a home to potential buyers.
This document provides tips and strategies for real estate agents to get new listings in a seller's market. It recommends prospecting through door knocking, following up with expired and withdrawn listings, and connecting with past clients. Specific tactics include providing market reports and property value estimates to homeowners, holding open houses to meet potential sellers, and creating targeted local marketing through direct mail, websites and open house signs. The goal is for agents to go "back to basics" and strengthen relationships through regular contact with homeowners in hot housing areas.
The slower season of fall in Sacramento real estateRyan Lundquist
The Sacramento housing market saw declines in median price, sales volume, and cash sales in the last month compared to the previous year. The median price declined 1.6% in the region and in Placer County. Housing inventory dipped slightly but remains around 2.5-2.75 months in both the region and Placer County. It is taking longer on average to sell homes, now 49 days in the region and 54 days in Placer County. The slowing fall season may be contributing to fewer new listings, price reductions, and overall less market activity compared to earlier in the year.
This document outlines 6 reasons why using a realtor is beneficial when selling a home. It notes that (1) serious buyers look at for sale by owner listings to save on commission, but most end up using a realtor. It then discusses (2) how realtors can sell homes faster due to supply and demand factors. Next, it addresses (3) the difficulty for-sale-by-owners have in separating serious buyers from lookers. It also points out that (4) the longer a home takes to sell, the more money the seller can lose. Additionally, it claims that (5) realtors provide more marketing services leading to greater exposure and more prospects. Finally, it asserts that (6
This document provides tips for real estate agents to boost their business by working with For Sale By Owner (FSBO) listings. It discusses that FSBO sellers go through three stages - initially wanting agents to leave them alone, then being open to talking, and finally wanting help selling their home. The document recommends agents drop by with an FSBO brochure, hold open houses to generate leads, and follow up frequently to build rapport and guide owners towards listing with an agent. It also discusses using the brochure to address owners' concerns at each stage and transition them to seeing the benefits of working with an agent. Agents are assigned calls and appointments to secure FSBO and expired listings for the coming week.
The document provides information about the benefits of listing a property with Talbert Real Estate Group. It summarizes the realtor's 12+ years of experience, education including designations and ongoing training. It also discusses the current real estate market trends of low inventory and interest rates, as well as multiple offers. The document outlines strategies for pricing a home, timing on the market, marketing tactics including yard signs and online listings, and the duties of the realtor and seller in selling the home.
Johnny Tappia runs a large drug operation in the UK from prison, where he is writing his memoirs. He leaves his business to his loyal lieutenant Roach, who has been impressing Johnny with his commitment. However, Roach eventually leads the operation astray in Johnny's absence. The film will follow the format of gangster movies like The Godfather and Scarface through Johnny's narration of his past criminal exploits from prison.
Dealing with discount real estate servicesJohn Lusink
This document compares the advantages of using a full-service real estate brokerage versus a for sale by owner (FSBO) franchise to sell a home. It outlines that brokerages provide professional services that help sellers obtain a higher sale price in less time. These services include determining the optimal asking price based on market comparables, marketing the home through the multiple listing service (MLS) for maximum exposure, facilitating showings and open houses for buyer access and security, and expertise in negotiations that help obtain the best offer. Statistics show brokerages sell homes at a much higher rate than FSBOs or low-service franchises. Sellers should work with a full-service brokerage to benefit from professional expertise that can yield a
Listing Hunt - Tracking and Snaring Real Estate ListingsMatthew Rathbun
Matthew introduces himself as a husband, father, broker, seasoned Bohemian, and Apple fanatic. He then provides tips for real estate agents on finding new listings, including working one's sphere of influence, targeting expired listings, for sale by owners, and using automated tools to search for new listings on the MLS. The document emphasizes doing research before meeting with sellers and providing a unique, fun experience when presenting a home to potential buyers.
This document provides tips and strategies for real estate agents to get new listings in a seller's market. It recommends prospecting through door knocking, following up with expired and withdrawn listings, and connecting with past clients. Specific tactics include providing market reports and property value estimates to homeowners, holding open houses to meet potential sellers, and creating targeted local marketing through direct mail, websites and open house signs. The goal is for agents to go "back to basics" and strengthen relationships through regular contact with homeowners in hot housing areas.
The slower season of fall in Sacramento real estateRyan Lundquist
The Sacramento housing market saw declines in median price, sales volume, and cash sales in the last month compared to the previous year. The median price declined 1.6% in the region and in Placer County. Housing inventory dipped slightly but remains around 2.5-2.75 months in both the region and Placer County. It is taking longer on average to sell homes, now 49 days in the region and 54 days in Placer County. The slowing fall season may be contributing to fewer new listings, price reductions, and overall less market activity compared to earlier in the year.
This document outlines 6 reasons why using a realtor is beneficial when selling a home. It notes that (1) serious buyers look at for sale by owner listings to save on commission, but most end up using a realtor. It then discusses (2) how realtors can sell homes faster due to supply and demand factors. Next, it addresses (3) the difficulty for-sale-by-owners have in separating serious buyers from lookers. It also points out that (4) the longer a home takes to sell, the more money the seller can lose. Additionally, it claims that (5) realtors provide more marketing services leading to greater exposure and more prospects. Finally, it asserts that (6
This document provides tips for real estate agents to boost their business by working with For Sale By Owner (FSBO) listings. It discusses that FSBO sellers go through three stages - initially wanting agents to leave them alone, then being open to talking, and finally wanting help selling their home. The document recommends agents drop by with an FSBO brochure, hold open houses to generate leads, and follow up frequently to build rapport and guide owners towards listing with an agent. It also discusses using the brochure to address owners' concerns at each stage and transition them to seeing the benefits of working with an agent. Agents are assigned calls and appointments to secure FSBO and expired listings for the coming week.
The document discusses the benefits of using a real estate professional to sell your home rather than a direct buyer. It argues that real estate professionals are better equipped to market the home, qualify serious buyers, negotiate the best price, handle all aspects of the transaction, and provide peace of mind for the homeowner. Selling directly to a buyer carries more risks, costs, and time commitment for the homeowner.
The document provides guidance for homeowners selling their property without a real estate agent (FSBO). It discusses the importance of proper pricing, staging, photography, marketing, contracts and negotiation. Key tasks agents perform include appraising the home, handling inspections, designing marketing materials, giving tours and managing the closing process. The document advises homeowners to carefully consider these responsibilities and understand they will need to perform many agent roles themselves when selling FSBO.
Anthony Marcino is a real estate agent who owns a FSBO (For Sale By Owner) referral program. The document outlines his program which provides information to people interested in selling their home without an agent. It discusses marketing, qualifying buyers, and research comparing FSBO to using a broker. The research shows FSBO homes sell for less but many buyers are already known. It also highlights challenges buyers and sellers face and benefits brokers provide through their services and access to the MLS.
Although classifieds are very advantageous but there are many classified site which do not perform their obligation with responsibility. Here we are trying to say that there are many sites which do not supervise and investigate ads after listings which become the cause of fake listing. So if you are searching FSBO homes on classifieds then you should take care of some precautions. For example prefer only popular and genuine sites like FSBO HOME LISTINGS which is not only free for both buyer and seller but also prohibits Spam postings. When you see an ad, make sure that it has proper description along with the contact details and there is no misleading information in the ad.
The document discusses marketing strategies for selling a home that did not previously sell. It outlines reasons why the home may not have sold initially like price, condition, lack of marketing, or short sales/foreclosures. The company offers multiple listing services, print and digital advertising, and an internet response team to attract buyers. They aim to qualify buyers, offer financing and insurance, and ensure a smooth closing process.
This document discusses the pitfalls of selling a home as a for-sale-by-owner (FSBO) without using a real estate agent. It notes that 70% of direct buyers are not qualified, bargain hunters aim for desperate FSBO sellers, and FSBOs statistically lose $3,000-$5,000. It recommends listing the home privately and on MLS through GenieBrokerage for a flat $3,000 fee only on closing to beat the odds against an unsuccessful FSBO sale.
The document provides advice to a homeowner considering selling their home without an agent. It outlines several key disadvantages:
1) Buyers working with agents have an advantage in negotiations since they have multiple home choices, while sellers without agents only have one home.
2) Statistics show homes typically sell for less when sold by owners without an agent, averaging 3-7% less than when sold through an agent.
3) While a small percentage of homeowners are successful selling on their own, it is difficult to find a qualified buyer not using an agent, making the odds stacked against getting the best price and quickest sale.
Next Generation Real Estate: New Rules for Smarter Home Buying & Faster SellingLucky Gods
Forget dusty open houses and bidding wars! ♀️♂️ Enter the future of real estate, where tech smarts meet savvy strategies . Next Generation Real Estate: New Rules for Smarter Home Buying & Faster Selling is your ultimate decoder ring for navigating the ever-evolving property market ✨. Get ready to:
** Be a Bionic Buyer:** Leverage AI to find hidden gems, analyze trends, and score the perfect pad .
** Sell with Swagger:** Master social media magic ✨, craft killer virtual tours , and attract buyers like bees to honey .
** Mortgage Maven:** Decode loan lingo , negotiate like a pro , and land the best rates for your dream home .
** Unlock Smart Security:** Go beyond locks and alarms ️, embrace smart tech , and create a fortress of peace ♀️.
** Sustainable Synergy:** Go green , embrace eco-friendly trends ♻️, and build a future-proof home for generations to come .
Next Generation Real Estate: New Rules for Smarter Home Buying & Faster Selling is your key to unlocking your property dreams, whether you're a first-time buyer , a seasoned seller , or just curious about the future of living . Ditch the old-school playbook and start building your next chapter, brick by tech-savvy brick!
This document provides information about Terry Frewen, a real estate agent with Coldwell Banker Frewen Realty. It includes Terry's background, experience, awards, community involvement, recent sales, testimonials from past clients, and strategies for marketing listings. The document emphasizes using online marketing through sites like REALTOR.com to reach the widest audience and showcase listings with photos, videos, and premium placement to help homes sell quickly.
This document summarizes a webinar about farming for FSBO (For Sale By Owner) listings. It provides tips on how to find and approach FSBO sellers, including driving their neighborhoods, checking newspaper ads, and offering them free marketing materials. Common objections from FSBO sellers are addressed, such as not wanting to pay commission. The webinar emphasizes building relationships with FSBO sellers and presenting the value agents can provide in selling their home. A marketing package for FSBO sellers is also promoted.
The document provides information about selling a home with Keller Williams Realty and agent Nima Mohammadi. It discusses the home selling process, factors that determine when a home sells, pricing the home, preparing the home for sale, and Keller Williams' technology and marketing strategies like listing the home online and using open houses to sell the home.
This document provides instructions for customizing a real estate listing presentation. It includes sections to include information about the agent, community involvement, recent sales, testimonials, awards, pricing comparisons, property details, and marketing through REALTOR.com. The document instructs the agent to delete any sections that do not apply to their specific offerings, such as those related to social media integrations or listing enhancements they do not have access to. It promotes the benefits of online and mobile marketing through REALTOR.com to reach more potential buyers.
This document provides a step-by-step guide for selling a home privately by outlining the seller's goals and understanding the home selling process. It emphasizes that the most effective way to sell is by listing on the Multiple Listing Service (MLS) which increases the odds of finding a qualified buyer. Private sellers who do not use the MLS have a very low success rate, with only 3-9% selling successfully on their own. The MLS system works by agents marketing listed homes to other agents who may have suitable buyers already working with them.
This marketing proposal outlines Arletha Myers' plan to sell Mr. and Mrs. Seller's home located at 0000 Someplace Lane in Bel Air, Maryland. The proposal discusses goals of achieving the highest sale price in the shortest time with minimal inconvenience. It promotes Long & Foster Real Estate and Arletha Myers' credentials and marketing strategies, which include exposing the home online and in newspapers, preparing the home for showings, and guiding the sellers through offers and closing.
It is good to take the help of an informative website to get more details about Fairhope Alabama real estate services. Along with and maybe instead of Fairhope al real estate buying brokers, homebuyers could also hire property lawyers to signify their pursuits within the purchase of the house.
This document discusses the benefits of hiring a professional real estate agent to sell your home. It states that FSBO homes typically sell for less than professionally marketed homes. It also notes that sellers often use the proceeds from a home sale to purchase their next property. The document then provides tips on how an agent can effectively market a home to find buyers, including signs, open houses, digital and print advertising. It emphasizes that an agent will work to get sellers the best price through experience and negotiation skills.
In a shifting market it’s very important to understand not only comparables, but also actives, absorption rates, months supply, and more when wanting to price a home properly.
This document provides a profile for a real estate agent listing their qualifications, community involvement, recent sales, testimonials, awards, pricing strategies, and marketing plan. The agent's marketing plan focuses on online strategies like listing the home on REALTOR.com and using social media to promote it. The plan aims to make the listing stand out through enhanced features like photos, videos, and open house listings to attract potential buyers.
Your Blueprint To Home Selling Success 2016Grant Freer
This document provides information about Palm Beach Premier Real Estate and their home selling services. It outlines their marketing plan which includes active prospecting, syndicating listings online, and regular communication with clients. It also addresses common home seller questions and concerns. The real estate team is introduced, including Grant and Gia Freer who have extensive experience. References from past clients are provided.
The document provides a home selling strategy from The Fish Team real estate agency. It begins by asking important questions about the homeowner's needs and goals for the sale. It then summarizes The Fish Team's experience and success in selling over 500 homes in Maine. The strategy discusses pricing the home correctly, branding it effectively, using online and offline marketing tactics, networking with other agents, and negotiating the sale and closing. The overall strategy is to work with the homeowner to determine the best plan and provide full service throughout the entire selling process.
The document discusses the benefits of using a real estate professional to sell your home rather than a direct buyer. It argues that real estate professionals are better equipped to market the home, qualify serious buyers, negotiate the best price, handle all aspects of the transaction, and provide peace of mind for the homeowner. Selling directly to a buyer carries more risks, costs, and time commitment for the homeowner.
The document provides guidance for homeowners selling their property without a real estate agent (FSBO). It discusses the importance of proper pricing, staging, photography, marketing, contracts and negotiation. Key tasks agents perform include appraising the home, handling inspections, designing marketing materials, giving tours and managing the closing process. The document advises homeowners to carefully consider these responsibilities and understand they will need to perform many agent roles themselves when selling FSBO.
Anthony Marcino is a real estate agent who owns a FSBO (For Sale By Owner) referral program. The document outlines his program which provides information to people interested in selling their home without an agent. It discusses marketing, qualifying buyers, and research comparing FSBO to using a broker. The research shows FSBO homes sell for less but many buyers are already known. It also highlights challenges buyers and sellers face and benefits brokers provide through their services and access to the MLS.
Although classifieds are very advantageous but there are many classified site which do not perform their obligation with responsibility. Here we are trying to say that there are many sites which do not supervise and investigate ads after listings which become the cause of fake listing. So if you are searching FSBO homes on classifieds then you should take care of some precautions. For example prefer only popular and genuine sites like FSBO HOME LISTINGS which is not only free for both buyer and seller but also prohibits Spam postings. When you see an ad, make sure that it has proper description along with the contact details and there is no misleading information in the ad.
The document discusses marketing strategies for selling a home that did not previously sell. It outlines reasons why the home may not have sold initially like price, condition, lack of marketing, or short sales/foreclosures. The company offers multiple listing services, print and digital advertising, and an internet response team to attract buyers. They aim to qualify buyers, offer financing and insurance, and ensure a smooth closing process.
This document discusses the pitfalls of selling a home as a for-sale-by-owner (FSBO) without using a real estate agent. It notes that 70% of direct buyers are not qualified, bargain hunters aim for desperate FSBO sellers, and FSBOs statistically lose $3,000-$5,000. It recommends listing the home privately and on MLS through GenieBrokerage for a flat $3,000 fee only on closing to beat the odds against an unsuccessful FSBO sale.
The document provides advice to a homeowner considering selling their home without an agent. It outlines several key disadvantages:
1) Buyers working with agents have an advantage in negotiations since they have multiple home choices, while sellers without agents only have one home.
2) Statistics show homes typically sell for less when sold by owners without an agent, averaging 3-7% less than when sold through an agent.
3) While a small percentage of homeowners are successful selling on their own, it is difficult to find a qualified buyer not using an agent, making the odds stacked against getting the best price and quickest sale.
Next Generation Real Estate: New Rules for Smarter Home Buying & Faster SellingLucky Gods
Forget dusty open houses and bidding wars! ♀️♂️ Enter the future of real estate, where tech smarts meet savvy strategies . Next Generation Real Estate: New Rules for Smarter Home Buying & Faster Selling is your ultimate decoder ring for navigating the ever-evolving property market ✨. Get ready to:
** Be a Bionic Buyer:** Leverage AI to find hidden gems, analyze trends, and score the perfect pad .
** Sell with Swagger:** Master social media magic ✨, craft killer virtual tours , and attract buyers like bees to honey .
** Mortgage Maven:** Decode loan lingo , negotiate like a pro , and land the best rates for your dream home .
** Unlock Smart Security:** Go beyond locks and alarms ️, embrace smart tech , and create a fortress of peace ♀️.
** Sustainable Synergy:** Go green , embrace eco-friendly trends ♻️, and build a future-proof home for generations to come .
Next Generation Real Estate: New Rules for Smarter Home Buying & Faster Selling is your key to unlocking your property dreams, whether you're a first-time buyer , a seasoned seller , or just curious about the future of living . Ditch the old-school playbook and start building your next chapter, brick by tech-savvy brick!
This document provides information about Terry Frewen, a real estate agent with Coldwell Banker Frewen Realty. It includes Terry's background, experience, awards, community involvement, recent sales, testimonials from past clients, and strategies for marketing listings. The document emphasizes using online marketing through sites like REALTOR.com to reach the widest audience and showcase listings with photos, videos, and premium placement to help homes sell quickly.
This document summarizes a webinar about farming for FSBO (For Sale By Owner) listings. It provides tips on how to find and approach FSBO sellers, including driving their neighborhoods, checking newspaper ads, and offering them free marketing materials. Common objections from FSBO sellers are addressed, such as not wanting to pay commission. The webinar emphasizes building relationships with FSBO sellers and presenting the value agents can provide in selling their home. A marketing package for FSBO sellers is also promoted.
The document provides information about selling a home with Keller Williams Realty and agent Nima Mohammadi. It discusses the home selling process, factors that determine when a home sells, pricing the home, preparing the home for sale, and Keller Williams' technology and marketing strategies like listing the home online and using open houses to sell the home.
This document provides instructions for customizing a real estate listing presentation. It includes sections to include information about the agent, community involvement, recent sales, testimonials, awards, pricing comparisons, property details, and marketing through REALTOR.com. The document instructs the agent to delete any sections that do not apply to their specific offerings, such as those related to social media integrations or listing enhancements they do not have access to. It promotes the benefits of online and mobile marketing through REALTOR.com to reach more potential buyers.
This document provides a step-by-step guide for selling a home privately by outlining the seller's goals and understanding the home selling process. It emphasizes that the most effective way to sell is by listing on the Multiple Listing Service (MLS) which increases the odds of finding a qualified buyer. Private sellers who do not use the MLS have a very low success rate, with only 3-9% selling successfully on their own. The MLS system works by agents marketing listed homes to other agents who may have suitable buyers already working with them.
This marketing proposal outlines Arletha Myers' plan to sell Mr. and Mrs. Seller's home located at 0000 Someplace Lane in Bel Air, Maryland. The proposal discusses goals of achieving the highest sale price in the shortest time with minimal inconvenience. It promotes Long & Foster Real Estate and Arletha Myers' credentials and marketing strategies, which include exposing the home online and in newspapers, preparing the home for showings, and guiding the sellers through offers and closing.
It is good to take the help of an informative website to get more details about Fairhope Alabama real estate services. Along with and maybe instead of Fairhope al real estate buying brokers, homebuyers could also hire property lawyers to signify their pursuits within the purchase of the house.
This document discusses the benefits of hiring a professional real estate agent to sell your home. It states that FSBO homes typically sell for less than professionally marketed homes. It also notes that sellers often use the proceeds from a home sale to purchase their next property. The document then provides tips on how an agent can effectively market a home to find buyers, including signs, open houses, digital and print advertising. It emphasizes that an agent will work to get sellers the best price through experience and negotiation skills.
In a shifting market it’s very important to understand not only comparables, but also actives, absorption rates, months supply, and more when wanting to price a home properly.
This document provides a profile for a real estate agent listing their qualifications, community involvement, recent sales, testimonials, awards, pricing strategies, and marketing plan. The agent's marketing plan focuses on online strategies like listing the home on REALTOR.com and using social media to promote it. The plan aims to make the listing stand out through enhanced features like photos, videos, and open house listings to attract potential buyers.
Your Blueprint To Home Selling Success 2016Grant Freer
This document provides information about Palm Beach Premier Real Estate and their home selling services. It outlines their marketing plan which includes active prospecting, syndicating listings online, and regular communication with clients. It also addresses common home seller questions and concerns. The real estate team is introduced, including Grant and Gia Freer who have extensive experience. References from past clients are provided.
The document provides a home selling strategy from The Fish Team real estate agency. It begins by asking important questions about the homeowner's needs and goals for the sale. It then summarizes The Fish Team's experience and success in selling over 500 homes in Maine. The strategy discusses pricing the home correctly, branding it effectively, using online and offline marketing tactics, networking with other agents, and negotiating the sale and closing. The overall strategy is to work with the homeowner to determine the best plan and provide full service throughout the entire selling process.
According to the latest study by the National Association of REALTORS, nearly 92% of For Sale by Owner listings will end up working with a real estate professional! So, the question then becomes: Which agent will they choose? Will it be you or your competition? Learn the secrets to converting FSBO appointments into listings and how to have FSBOs look forward to your follow-up with innovative strategies from Master trainer and current Real Trends Top 500 Broker, Jim Remley.
Scripts to Set Appointments Quickly and Easily with For Sale By Owners
FSBO Growth Hacks – Using emails, texts, and letters to set appointments
Building super credibility and ultimate trust
Targeting For-Sale-by-Owners using Social Media Marketing
Targeting Legacy FSBOs and Zillow FSBOs
The First Appointment – Two Critical Scripts
FSBO Incubation – How Not to be Annoying when Following Up
Let’s cut through the hype you're probably seeing regarding Internet marketing of Naples area real estate. Sure, every agent worth her or his salt has a website. And, my website is better than most in presenting my seller listings to showcase them to their greatest potential. And, I'm really good at all of that SEO (Search Engine Optimization) stuff because I have been involved with digital marketing for the past 15 years -- long before I was a REALTOR®. Anyway, SEO is the stuff I do on this site and my other real estate websites to get the most in search engine visitor traffic.
Fsbopres sellingguidef-111214211950-phpapp01Oscar A Rubio
This document outlines the steps a home seller should take to have a successful private sale. It emphasizes that the most important step is to understand the home buying process from a buyer's perspective and implement an effective marketing process. Specifically, it recommends listing the home on the Multiple Listing Service (MLS) which is proven to be the best way to reach the most likely buyers - those working with an agent who are motivated to purchase within a set time frame. The document explains that an MLS listing exposes the home to the large pool of agents and buyers on the MLS, dramatically increasing the odds of a timely sale at full market value.
This document discusses why now is a good time to buy a home, provides an overview of the current real estate market, and outlines the home buying process. It covers meeting with an agent and loan consultant, making offers and negotiating, and the roles of the agent in providing advice and representation throughout the process. The goal is to educate clients on the market and guide them step-by-step through selecting a home and making a successful purchase.
The document provides tips on how to get a 9% listing commission as a real estate agent. It emphasizes knowing the local area, market conditions, and your own credentials. The key is to clearly showcase your value proposition and marketing strategies to sellers in a polished presentation that includes visuals and closes by offering three commission tiers (7%, 8%, 9%) to maximize exposure and sell the home faster. It also reviews the benefits of the eXp Realty model including higher splits and faster path to revenue caps.
Similar to How To Sell Your Own Home - FSBO Bootcamp (PT 3) (20)
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Understanding of Self - Applied Social Psychology - Psychology SuperNotes
How To Sell Your Own Home - FSBO Bootcamp (PT 3)
1. How To Sell Your Own Home
Part 3
Presented by:
Liz Provo, Mass Marketing Resources
Copyright 2012
2. Marketing Your Property
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
3. FUN FACTS
90+ % of buyers use the Internet Agents don’t have buyers
Yard signs attract buyers over Buyers look with multiple
40% of the time agents and on their own
50% of agent listings expire MLS gets credit even if a buyer
just sees a yard sign
Gen X & Y don’t read, get their
news from TV and Internet 25-30% of all homes sold are
sold “by owner”
Agents own FSBO websites to
lure buyers and potential listings
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
4. Marketing Strategy
Time Market Property
Frame Conditions Demand
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
5. What’s Your Strategy?
Get support early!
Form a strategy/budget
Expect to pay under $500 to advertise
1st 30 days is critical
Start strong, not by degrees
Take advantage of market
Monitor results
Document & follow up
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
6. FSBO Websites:
lead generators
FREE listing sites are lead generators for agents and
others. Old inventory. Buyers learn this early.
Many are owned by real estate agents trolling for
leads. You’re the carrot.
Some may offer free listing, or entry only as bait.
Gatekeepers may be used, force buyers to
register, won’t give seller’s phone number.
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
7. Taking Good Pictures
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
8. Writing Good Copy
• Not too long
• Avoid jargon
Description • Link other info.
• 9-10 horizontal images
• Seasonal, good quality
Images • Exterior and interior
• Custom Video Tour?
• Aux. Website?
Other
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
9. Print Media
Advertise where and when
agents advertise
Display ads vs. classified
Pictures
Best times to use?
New to market
Open house
Price change
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
10. Online Classifieds
Craigslist, etc.
Choose your area (Western
Ma, Boston, etc.)
Don’t over-post
Link to website listing
Use our HTML ad creator
Text auto generated
Links to slide show
Looks professional
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
11. FSBO and the MLS
Entry only, ie. flat-fee
Hundreds available
Most < $350. to list
Choose % commission
Only pay if agent involved
TIP!!!
Market to buyers, not agents.
Buyers control the market!
Caution: Not all Flat Fee services
appear on your LOCAL MLS!
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
12. Open Houses & Showings
Open House Styles
The Blitz
Piggyback
Unadvertised
Do
Get help
Have buyers sign in
Follow up
Don’t
Overuse
Hold for more than 2 hrs.
OPEN 1 - 3
Cancel if offer coming in
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
13. Making the sale
The following is for informational purposes only.
For legal advice, please contact your attorney.
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
14. The Offer
Starts the conversation
Offer worksheet
Parties
Terms – price, what goes, what
stays, closing date
We just sold
our house! Contingencies
Closing date
Counter offer (the dance)
Contact attorney early
Attorney holds deposit
If cash sale, ask for proof of funds
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
15. The Purchase & Sale
Buyer signs offer, You send to your atty. with:
Deposit check
Pre-approval letter?
Both parties sign P & S
Clock starts ticking
Continue to market on backup offer basis?
Appraisal, inspections
Loan processed
Contingencies met
Closing & pass the keys !!!!!
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com
16. Summary – It’s easy to sell by
owner!
Assemble Your Team
Prepare & Price
Market & Follow up
3
CONGRATULATIONS
2
Q&A
1
Drawings
Massachusetts 4 Sale By Owner – Copyright 2011
Presented by: Liz Provo
www.MA4salebyowner.com