The document provides advice on how to prepare for a post-coronavirus job market. It recommends building skills through continuous learning, maintaining and growing a professional network through virtual platforms, embracing gig work and developing an entrepreneurial mindset, improving one's online presence including social media profiles and a personal website, and keeping resumes updated to showcase qualifications and accomplishments.

1. How To Prepare For A
Post-Coronavirus
Job Market

2. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
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IntroductionIntroduction
Whether the economic impact of the coronavirus caused you to be furloughed or
limited your income, you might wonder what you can do now to prepare for a post-
coronavirus job market. Global pandemic aside and regardless of a recession, it’s always
a good idea to build resiliency into your career to safeguard yourself when faced with
disruptions in the job market. Here are ways you can prepare for a post-coronavirus
market.
How To Prepare For A Post-Coronavirus
Job Market

3. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Build Your Skillset
It's never been more important to keep building your skill set. The only constant in our
workplaces is change, and professionals who commit to updating their skills are the ones
that will be most adaptable in a post-coronavirus job market. There are always more skills
to learn, no matter your industry or position. Do an audit of your skills to determine
educational priorities. Evaluate not only your technical skills but also soft skills such as
communication and time management prowess and transferrable skills—those skills that
are valuable in a variety of positions and industries. Here is my list of skills that will help
you succeed in a post-coronavirus world. Once you understand where you have shortfalls,
create a plan to help you close your knowledge gaps. It’s important to allocate time in
your schedule for your ongoing development. Plus, there are many low-cost and even free
resources such as Udemy, Khan Academy, Coursera, Google Code Academy, and lots of
coaches and organizations providing learning opportunities that you can tap into.

4. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Network
One thing that remains important in a post-coronavirus job market is the depth of your
professional network. If you’re still under stay-at-home orders, it’s a great opportunity to
update your LinkedIn profile to ensure your personal brand reflects the type of network
you wish to attract. Utilize virtual meet-ups and connecting tools in order to build and
nurture your network even while social distancing. Networking can also help you connect
with professionals in other industries if you are interested in exploring other industries or
a career shift. It’s much easier to find work from your network rather than going through a
traditional application/interview process.

5. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Embrace Gig Work
Did you know that the majority of Google’s workforce is made up of temporary or
independent contractors? One prediction for the post-coronavirus job market is that
rather than look for full-time employees, businesses will continue to rely on gig workers—
consultants, independent contractors, on-demand workers, freelancers, and more—who
accept assignments on a temporary basis. Are you prepared for the gig economy or ready
to adapt to this new reality? Companies will want more flexibility in their workforces. As a
result, professionals should approach their career with an entrepreneurial mindset. To be
successful at working in a gig way where you jump from one company or project to
another, you need to understand your intellectual capital and how to increase it, quantify
your value, build your reputation, and be poised to market yourself and find new
opportunities. While the gig economy is increasingly embraced by companies of all sizes
and industries, professionals will need to learn the basics of running a small business if
they wish to succeed because as a gig worker, they will be an entrepreneur.

6. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Improve Your Online Presence
In addition to updating your LinkedIn profile, now is also a good time to improve your
online presence. This includes activities such as creating your own website. Even if you
don’t have a business yourself, you can market yourself as a professional with your own
website and use search engine optimization techniques to help potential employers or
clients find you. Another part of these activities should include cleaning-up any pictures or
content that aren’t in line with the professional brand you want to convey. Also, find
online communities that interest you and become an active participant in those
communities. Done correctly, this activity can build your network and confirm your
identity as a thought leader.

7. © 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Update Your Resume
Everyone should keep their resume up to date even if not actively pursuing a change in
employment. Updating your resume with accomplishments as you experience them
ensures that the content on your resume reflects your current qualifications. You will also
be prepared for any opportunity that comes your way no matter when it happens. It’s
important that you spotlight key skills and make it easy for a recruiter to understand what
you have to offer a prospective employer and why you stand out. It’s always important to
quantify your accomplishments with numbers and results.

8. © 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
© 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2019 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website

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