We started Startup Weekend Berlin 2012 with high hopes for our idea "Aldes.co". However, Customer Validation showed: It´s a dog! So what did we do? Find out in the presentation. We prepared this to show others how failing fast is a good thing, especially at a startup weekend. The jury and the audience agreed: We won the award for "Best Pitch" and got standing ovations from the crowd!

1. The
Odyssey

2. From Make the Food Trucks
come to you to
a headache
in 48 Hours
(via P2P Location Based
Pony Rentals)

3. Setting out
full
of hope

4. The Idea
Gourmet food trucks finding biggest demand by
vote of Aldes.co users
@lunchaldesco

5. The Idea

6. Prototype

7. Next stop:
@lunchaldesco

8. Nope:
Customer Validation!
@lunchaldesco

9. Damn you,
Steve Gunther Blank!
@lunchaldesco

10. First learning: It´s really
hard to get out of the
building in Berlin when
your customers are in the
USA and UK
@lunchaldesco

11. Let´s blame Jonathan for
that!
@lunchaldesco

12. But still: Cold calling food
truckers worldwide
@lunchaldesco

13. Definitely good times:
@lunchaldesco

14. Definitely good times:
@lunchaldesco

15. But: What did we learn?
@lunchaldesco

16. The Good
I have a date for a free
Schnitzel in NYC
@lunchaldesco

17. The Bad
They don´t really have a
problem with demand
@lunchaldesco

18. The Bad
They don´t really have a
problem with demand
(more with parking!)
@lunchaldesco

19. The Ugly: Henrik´s cell phone bill

20. So we tried
to pivot
And again!

21. Again
And again!

22. And again
And again!

23. And again
And again!

24. And again
And again!

25. Until
And again!

26. So we decided: If you
have a Dog…

27. …SHOOT IT!
@lunchaldesco

28. Ideas we´re thinking about
Airbnb for Kitchens
Restaurant incubation in Berlin
through food trucks (Lean Startup for
Restaurants)
Location Based P2P Pony Rental
@lunchaldesco

29. If you want to invest in any
of these ideas, please talk to
us.
@lunchaldesco

30. Also, if you need to rent a
pony right here, right now.
@lunchaldesco

31. RIP
Aldes.co
2012-2012
In loving memory
Mark Z.
Bill G.
Scarlett J.
Barack O.