This document provides 10 steps to grow a school: 1. Define the target parents precisely to understand which parents to approach for enrollment. 2. Create a list of channels like online, religious and social meetings to reach out to target parents. 3. Give school owners the opportunity to personally give tours and sell the school's vision to prospective parents. 4. Ensure parents have a good experience at school events and reserve seats for prospective parents. 5. Give back to the community through programs like planting trees or community service to build goodwill. 6. Invite successful alumni to speak at events to showcase the school's quality. 7. Send educators for industry training so they can teach relevant skills to

1. HOW TO GROW
YOUR SCHOOL

2. …increase in the
production of
problem-solvers,
ROI and
numerical
increase of
students & staff

3. 1.
DEFINE YOUR
PARENT
Be precise and
practical

4. “A clear definition of your target
parents creates an insight i.e the
useful direction to know the class
of parents to approach for
enrollment.

5. 2.
GO AFTER THE
TARGET PARENTS
At Religious and
Social Meetings

6. “Create a list of channels of
reaching the parents e.g online,
religious and social meetings,
friends and family

7. 3.
BE A MEMBER OF
THE SCHOOL GUIDE
TOUR
Sell the vision of the
School as you work
the parent around

8. “8 out of 10 new parents prefer to
talk to the School Owners, give
them the opportunity to relate
with you.

9. 4.
INVITE
PROSPECTIVE
PARENTS TO YOUR
EVENTS
Meet all of them one-
on-one after the event

10. “Africans like event. Ensure the
parents get the best during your
events. You can even reserve seats
for them.

11. 5.
DO COMMUNITY
DEVELOPMENT
PROGRAMMES
Give back to the
community. Plant trees,
make drainages, dig wells
etc

12. “In every community, there is work
to be done. In every nation, there
are wounds to heal. In every heart,
there is the power to do it. ~
Marianne Williamson

13. 6.
INVITE YOUR
ALUMNI TO SPEAK
AT YOUR EVENTS
Show the best of your
products to the current
and prospective parents

14. “Any institutions' alumni are key to
its growth. We are focused on
giving a global experience to our
students ~ Shiv Nadar

15. 7.
SEND EDUCATORS
FOR INDUSTRIAL
TRAINING
Educators need the
industrial experience

16. “Train the educators on the latest
job needs, by this, they can pass it
to the Students ~ DF

17. 8.
INVOLVE EVERY
EDUCATOR IN
ENROLLMENT BUT
GET A LEADER
Give commissions to the
educators and parents that
generate leads

18. “With an affiliate programme, your
school will have loyal and
independent recruitment
personnel ~ DF

19. 9.
MEASURE WHAT
MATTERS
Revenue, enrolment &
student performance

20. “What you can not measure, can
not grow ~ ANONYMOUS

21. 10.
INTEGRATE
TECHNOLOGY
Without technology
integration, your school
might not achieve some
milestones

22. “Good, bad or indifferent, if you are
not investing in new technology,
you are going to be left behind ~
Philip Green

23. ANDROID
APP FOR SCHOOLS
A unified mobile
application for students,
educators and parents to
check results, pay school
fees, videos etc.

24. DESKTOP APP FOR
YOUR SCHOOL
To administer a
School from Student
Enrollment to
Graduation

25. THANKS!
Any questions?
You can find me at @FalanaDimeji & dimeji@edves.net