Press releases are typically distributed through various channels, including online PR distribution services, email lists, social media platforms, and directly to targeted media outlets. Companies often use press release distribution services that have access to a wide network of journalists and media outlets. These services ensure that the press release reaches its intended audience and increases the likelihood of media coverage. Additionally, companies may also distribute press releases through their own website and email newsletters to ensure that their stakeholders and customers are informed about important news and updates. Effective distribution strategies help maximize the visibility and impact of press releases.