Honda

•Download as PPTX, PDF•

0 likes•289 views

Gauri Bhargava

presentation on digital marketing campaign on honda

Automotive

incorporate
d in 1946
Soichiro
Honda
Automobiles
Power
equipment
Released
Asimo robot
in 2000
Largest bike
dealers
since 1959

THE HONDA – VINE PROMOTION
1. Approach was customer-centric .
2. Customers felt valued.
3. Huge social values.
4. Online goodwill.
5. Promotion through customer’s networking.

Few Drawbacks
1. Delay in response to the tweets
2. Wasn’t able to target the mass
3. Wasn’t as popular when compared to it’s other campaign

What's hot

MINI Cooper IBP Campaignchu ching huang

Mini coopermilairis

Anshul Dewangan UnileverAnshul Dewangan

Building Brand CommunityArzooJainLucknow

MINI Activation ProposalAnto Soeyono

Mini Cooper: Bigger Than You ThinkSummer Borowski

Word of Mouth MarketingArihant Jain

Jimmy Choo // Brand Case Studycaseyhuth

Secrets to Building Powerful Brand Communities: Presented at Digital Summit A...MJ S

Getting brand-communities-rightHarram Aneeqa

MINI - IMplanYuxara Zavan

Brandspiyushj12

Brand CommunityAbhishek Agarwal

The MiniEsther Mingel, MBA, University Malaysia Pahang

Unilever (AXE AND DOVE ) Case StudyAjinkya Pujari

BMW Mini Creative Brief | Group ProjectSanMag

Harley davidson case studyVikash Kumar

Brand DNA Analysis: MINIDi Nan

Dove and axe case studySaswat Prusty

Old spice swot analysisTajin Quadir

What's hot (20)

MINI Cooper IBP Campaign

Mini cooper

Anshul Dewangan Unilever

Building Brand Community

MINI Activation Proposal

Mini Cooper: Bigger Than You Think

Word of Mouth Marketing

Jimmy Choo // Brand Case Study

Secrets to Building Powerful Brand Communities: Presented at Digital Summit A...

Getting brand-communities-right

MINI - IMplan

Brands

Brand Community

The Mini

Unilever (AXE AND DOVE ) Case Study

BMW Mini Creative Brief | Group Project

Harley davidson case study

Brand DNA Analysis: MINI

Dove and axe case study

Old spice swot analysis

Viewers also liked

A project on impact of post sales service on customer satisfaction at hero hondaBabasab Patil

A comparative study of customer satisfaction towards performance of Hero, Baj...hasnain2

Honda Management and OrganizationRaveena Balani

A study on Customer satisfaction Towards Hero(Hero Honda) bikes with respect ...Murali Krishna

A study on customer satisfaction towards honda activaHardik Ranpariya

Honda presentationRahulSN

A project report on customer satisfaction of two wheelers industries with spe...Projects Kart

Viewers also liked (7)

A project on impact of post sales service on customer satisfaction at hero honda

A comparative study of customer satisfaction towards performance of Hero, Baj...

Honda Management and Organization

A study on Customer satisfaction Towards Hero(Hero Honda) bikes with respect ...

A study on customer satisfaction towards honda activa

Honda presentation

A project report on customer satisfaction of two wheelers industries with spe...

Similar to Honda

Social media presentation: Honda and VolkswagenTristan Pierson

Ford’s advertising campaign-An Insight into the controversial campaignAditya Chaturvedi

Social Media Slidesmcyi2mi2

MINI USA - Digital Brand DiagnosisGeorgetown University

Wave social media quarterly q3 2010 (summary)Harriet Clarke

Growth of Online Marketing.pdfExxeloLearning

Wei Shao 8 Week Ford Brand Monitoring ReportVivian W. Shao

Advertisingguestca2b8d0

Onida_Case study_Pumba.pptxAnujaShahu2

Ford Fiesta Business Review - Iksan Adityo Mulyo & Farid SR (Management Busi...ssuser8fe267

INFINITI Marketing MixDipanshu Singhal

Changing trends in Advertisement.divya_binu

Advertisingmegha gupta

Social media presentation j j j Tristan Pierson

Creative that cracks the code, Sameer Agarwal, HBR ArticleSameer Mathur

Social media marketingmariamdauphine

Ford case studyNewsworks

Social media marketing iiAbd El-Naby Marzouk

AdvertisementSandhir Sharma, Ph.D. (Management)

15 Most Memorable Indian Print Ad Campaigns of 80s & 90s...When Digital Didn'...Deepak Sharma

Similar to Honda (20)

Social media presentation: Honda and Volkswagen

Ford’s advertising campaign-An Insight into the controversial campaign

Social Media Slides

MINI USA - Digital Brand Diagnosis

Wave social media quarterly q3 2010 (summary)

Growth of Online Marketing.pdf

Wei Shao 8 Week Ford Brand Monitoring Report

Advertising

Onida_Case study_Pumba.pptx

Ford Fiesta Business Review - Iksan Adityo Mulyo & Farid SR (Management Busi...

INFINITI Marketing Mix

Changing trends in Advertisement.

Advertising

Social media presentation j j j

Creative that cracks the code, Sameer Agarwal, HBR Article

Social media marketing

Ford case study

Social media marketing ii

15 Most Memorable Indian Print Ad Campaigns of 80s & 90s...When Digital Didn'...

Recently uploaded

John Deere Tractors 5515 Diagnostic Repair ManualExcavator

Digamma - CertiCon Team Skills and QualificationsMihajloManjak

BLUE VEHICLES the kids picture show 2024AHOhOops1

Transformative journey for Automotive Components Manufacturers- D&V Business ...D&V Business Consulting

Vip Hot Call Girls 🫤 Mahipalpur ➡️ 9711199171 ➡️ Delhi 🫦 Whatsapp Numberkumarajju5765

办理埃默里大学毕业证Emory毕业证原版一比一mkfnjj

John Deere 200lc Excavator Operation And Tests Repair Manual.pdfExcavator

2024 TOP 10 most fuel-efficient vehicles according to the US agencyHyundai Motor Group

John Deere 300 3029 4039 4045 6059 6068 Engine Operation and Service ManualExcavator

꧁ ୨⎯Call Girls In Ashok Vihar, New Delhi *＊✿❀7042364481❀✿＊*Escorts ServiCes C...Hot Call Girls In Sector 58 (Noida)

(COD)￣Young Call Girls In Dwarka , New Delhi꧁❤ 7042364481❤꧂ Escorts Service i...Hot Call Girls In Sector 58 (Noida)

Call Girls in Shri Niwas Puri Delhi 💯Call Us 🔝9953056974🔝9953056974 Low Rate Call Girls In Saket, Delhi NCR

Hyundai World Rally Team in action at 2024 WRCHyundai Motor Group

Dubai Call Girls Size E6 (O525547819) Call Girls In Dubaikojalkojal131

Hotel Escorts Sushant Golf City - 9548273370 Call Girls Service in Lucknow, c...Call Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

call girls in Jama Masjid (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️9953056974 Low Rate Call Girls In Saket, Delhi NCR

Hot And Sexy 🥵 Call Girls Delhi Daryaganj {9711199171} Ira Malik High class G...shivangimorya083

2024 WRC Hyundai World Rally Team’s i20 N Rally1 HybridHyundai Motor Group

VIP Mumbai Call Girls Thakur village Just Call 9920874524 with A/C Room Cash ...Garima Khatri

UNIT-V-ELECTRIC AND HYBRID VEHICLES.pptxDineshKumar4165

Recently uploaded (20)

John Deere Tractors 5515 Diagnostic Repair Manual

Digamma - CertiCon Team Skills and Qualifications

BLUE VEHICLES the kids picture show 2024

Transformative journey for Automotive Components Manufacturers- D&V Business ...

Vip Hot Call Girls 🫤 Mahipalpur ➡️ 9711199171 ➡️ Delhi 🫦 Whatsapp Number

办理埃默里大学毕业证Emory毕业证原版一比一

John Deere 200lc Excavator Operation And Tests Repair Manual.pdf

2024 TOP 10 most fuel-efficient vehicles according to the US agency

John Deere 300 3029 4039 4045 6059 6068 Engine Operation and Service Manual

꧁ ୨⎯Call Girls In Ashok Vihar, New Delhi *＊✿❀7042364481❀✿＊*Escorts ServiCes C...

(COD)￣Young Call Girls In Dwarka , New Delhi꧁❤ 7042364481❤꧂ Escorts Service i...

Call Girls in Shri Niwas Puri Delhi 💯Call Us 🔝9953056974🔝

Hyundai World Rally Team in action at 2024 WRC

Dubai Call Girls Size E6 (O525547819) Call Girls In Dubai

Hotel Escorts Sushant Golf City - 9548273370 Call Girls Service in Lucknow, c...

call girls in Jama Masjid (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️

Hot And Sexy 🥵 Call Girls Delhi Daryaganj {9711199171} Ira Malik High class G...

2024 WRC Hyundai World Rally Team’s i20 N Rally1 Hybrid

VIP Mumbai Call Girls Thakur village Just Call 9920874524 with A/C Room Cash ...

UNIT-V-ELECTRIC AND HYBRID VEHICLES.pptx

Honda

2. incorporate d in 1946 Soichiro Honda Automobiles Power equipment Released Asimo robot in 2000 Largest bike dealers since 1959

3. HONDA- Difficult is worth doing. Honda came up with a very intriguing commercial advisement. 1. It influenced people emotionally . 2. It covered the radii of every age group. 3. Increased brand image 4. Revenue of the company went

4. THE HONDA – VINE PROMOTION 1. Approach was customer-centric . 2. Customers felt valued. 3. Huge social values. 4. Online goodwill. 5. Promotion through customer’s networking.

5. Few Drawbacks 1. Delay in response to the tweets 2. Wasn’t able to target the mass 3. Wasn’t as popular when compared to it’s other campaign

6. Has strengthened it’s relationship with customers through digital marketing Stronger brand image Came out as king of advertisements with its powerful ad Other campaigns-

Honda

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (7)

Similar to Honda

Similar to Honda (20)

More from Gauri Bhargava

More from Gauri Bhargava (7)

Recently uploaded

Recently uploaded (20)

Honda