Hilldrup Moving & Storage is one of the largest United Van Lines operators on the east coast with over 100 years of history. They tasked Hodges Digital Strategies with developing a mobile app, MovePro, to help customers better manage their move. MovePro allows users to track tasks, contact movers, keep inventory of boxes, and access utilities to help with the transition. The app was designed to provide ongoing value for customers beyond just the moving day.
1. SUBMITTED BY : HODGES DIGITAL STRATEGIESDATE : AUGUST 1ST, 2013
Hilldrup Moving & Storage
MovePro (for iPhone and iPad)
INTERACTIVE
SOCIAL
MOBILE
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(804)788.1414 Hodgesdigital.com facebook.com/HodgesDigital
Moving utility app.
PROJECT
One of the largest United Van lines operator
on the east coast with a 100 year history.
CLIENT
OBJECTIVE
To radically re-think a stressful user experience
in an old fashioned industry, by empowering
the customer with more resources & tools.
PROJECT SCOPE
Conceptualization, User Interface design,
Visual design and App Development.
HILLDRUP MOVE PRO
How do you build a mobile app with a long shelf-life
for a one-time event? Hilldrup MovePro is a platform
that helps people manage all aspects of their move
and provides tools to help them get situated in their
new home after the heavy lifting is finished.
3. HILLDRUP MOVE PRO
DASHBOARD VIEW The status of the current move and related aspects can be
viewed in the dashboard view. Time-sensitive checklists help
users action pre-move tasks, assign them to a friend or add to
their calendar. Move counselor can be contacted by emailing
or calling without exiting the app.
Contact Counsellor
without exiting app
Actionize or assign to a
friend current and
overdue tasks from the
time-sensitive checklist
View local time at
destination (especially
important for
international moves)
Highlights
4. HILLDRUP MOVE PRO
MY BOXES A key insight while building the app was that most people do
not unpack all of their belongings after a move. My Boxes
helps users keep track of their belongings in the weeks
following the move while they sort out all of the boxes.
Create boxes by room
and document contents
by selecting from
a relevant list.
Select items from a
pre-ordered list or use device
camera to take pictures
Highlights
5. HILLDRUP MOVE PRO
Create a QR code for each box that can be printed and pasted
on the box. The QR code is readable only on the device that
created it (for security purposes).
Label high value items
and immediately identify
the box they are in.
When you need to find a
particular item, just scan the
QR label to figure out which
box it is in.
Highlights
QR LABEL
6. HILLDRUP MOVE PRO
MovePro is filled with micro-features that increase the
relevance of the app beyond the move event. Included are
specific ones for international moves - a key growth area
for Hilldrup.
Time and currency
convertor
"We've moved"
notifications to contacts
Highlights
MICRO UTILITIES
7. Links to set up utilities in
your new home and other
new move related activities
HILLDRUP MOVE PRO
Shipment tracking for
peace of mind
Packing videos and other
How-tos.
Highlights
MICRO UTILITIES (CONTD.)