The university needed a more effective way to gather feedback from students and staff on various on-campus issues to identify and quickly address concerns. The Loyal Channel solution involved strategically placing digital comment cards around campus to encourage students, staff, and donors to provide written feedback via their smartphones. This comprehensive solution allowed the administration to understand key issues in order to focus on resolutions, leading to an increase in feedback and student interaction as well as a reduction in negative public comments.

1. H I G H E R
E D U C A T I O N
C A S E S T U D Y
T H E L O Y A L
C H A N N E L
S O L U T I O N :
W H A T W E
D I D
A m a j o r u n i v e r s i t y n e e d e d a m o r e e f f e c t i v e m e a n s o f
l e a r n i n g t h e p e r c e p t i o n s t u d e n t s a n d s t a f f f e l t a b o u t m a n y
o n - c a m p u s i s s u e s w i t h t h e g o a l t o i d e n t i f y a n d q u i c k l y
r e s p o n d t o f e e d b a c k a n d i m p r o v e t h e e d u c a t i o n e x p e r i e n c e .
1) BECOME MORE EFFECTIVE WITH GATHERING SAME-VISIT FEEDBACK
FROM PARENTS DURING ORIENTATION AND SIMILAR FUNCTIONS.
2) INCREASE THE NUMBER OF ALUMNI AND POTENTIAL DONORS TO
JOIN THEIR MAILING LIST
3) IMPROVE ON CAMPUS STUDENTS AND STAFF INTERACTION,
SATISFACTION, AND PARTICIPATION
CONTACT US AT EXPERIENCE@INTERSTACK.COM
OR +1 (206) 826 2216
THE { LOYAL CHANNEL } COMPREHENSIVE SOLUTION ALLOWED THE
CAPTURING OF DATA AND HELPED ADMINISTRATION UNDERSTAND
STUDENT AND STAFF ISSUES IN ORDER TO FOCUS ON RESOLVING
THEIR ISSUES.S ADDITIONAL SOCIAL & HEALTH BENEFITS.
VIA STRATEGICALLY PLACED DISPLAYS AROUND CAMPUS, THE
STUDENTS, STAFF AND DONORS WERE ENCOURAGED TO USE
LOYAL CHANNEL’S DIGITAL COMMENT CARD, SHARE YOUR
EXPERIENCE (SYE), VIA SMARTPHONE TO LEAVE DETAILED
WRITTEN FEEDBACK.
INCREASE IN
FEEDBACK AND
STUDENT
INTERACTION
WWW.LOYALCHANNEL.COM
IDENTIFY TOP 10 SPECIFIC
ITEMS AND TRENDS THAT
STUDENTS COMMENTED
UPON
REDUCTION IN
NEGATIVE PUBLIC
COMMENTS ON
REVIEW SITES
Tasked to determine student and staff perceptions such as diversity, student
development goals, leadership, shared governance, student opportunities,
salary competitiveness, and departmental atmosphere, there was a need to:
90% 55%10