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Guesswhere report
The document reports on the Guesswhere promotion from December 2013 to March 2014. It provides details on the game features, pictures sent to different regions and cities, visibility on the RendezvousEnFrance website, inclusion in the Club France newsletter which drove over 30% of clicks, and five Facebook posts promoting the game that received a total of 14,949 impressions.
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Guesswhere report
- 1. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014
- 2. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 APPLICATION FEATURES Concept of the game: • Users have to guess where the picture is taken • 4 different choices possible each time • Each correct answer gives miles and they can allow the user to unlock badges
- 3. PICTURES SENT 12 3 GUESSWHEREPROMOTION 2014 REPORT FROM DECEMBER 2013 TO MARCH 2014 Regions & Cities 179 Partners GUADELOUPE (+ La Creole) 83 FRANCE MONTAGNES 9 TOTAL 271
- 4. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 VISIBILITY OFFERED ON US.RENDEZVOUSENFRANCE.COM Displayed with all of our apps, the app Guesswhere is on our Home Page.
- 5. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014
- 6. INSERTION IN CLUBFRANCE FEBRUARY GUESSWHERE PROMOTION 2014 REPORT FROM DECEMBER 2013 TO MARCH 2014 Clicks Club France 3,559 Guesswhere 847 (more than 30%) Sent on Feb, 19th 2014
- 7. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014
- 8. FACEBOOK POSTS GUESSWHERE PROMOTION2014 REPORT FROM DECEMBER 2013 TO MARCH 2014 POST#1: February 19, 2014 • 48 likes • 3 comments • 1 share • 3,142 impressions
- 9. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 POST#2: March 4, 2014 • 37 likes • 2 comments • 4,146 impressions
- 10. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 POST#3: March 14, 2014 • 110 likes • 1 comment • 11 shares • 2,977 impressions
- 11. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 POST#4: March 19, 2014 • 34 likes • 2 shares • 3,266 impressions
- 12. GUESSWHERE PROMOTION 2014 REPORTFROM DECEMBER 2013 TO MARCH 2014 POST#5: March 31, 2014 • 45 likes • 2 shares • 1,418 impressions Total Facebook impressions 14,949