La campagna Non Bruciamoci il futuro.
Per maggiori informazioni:
http://www.vignaclarablog.it/200902194824/non-bruciamoci-futuro-riciclaggio-non-inceneritori/
When you rely upon the members of your indirect channel ecosystem to drive your marketing and sales effort and provide quality service and support to your customers; targeted, timely, personalized and pertinent communication is essential. But in the era of smart phones, tablets, instant messaging and social media, it’s also critical to acknowledge that your audience’s communication preferences and communication technology have changed significantly in a just a few short years. This whitepaper challenges you to rethink your channel communication strategy and adopt a true multichannel approach complementing email and portals with a wide variety of mediums and goes on to analyze the technology available to today’s channel marketers.
La campagna Non Bruciamoci il futuro.
Per maggiori informazioni:
http://www.vignaclarablog.it/200902194824/non-bruciamoci-futuro-riciclaggio-non-inceneritori/
When you rely upon the members of your indirect channel ecosystem to drive your marketing and sales effort and provide quality service and support to your customers; targeted, timely, personalized and pertinent communication is essential. But in the era of smart phones, tablets, instant messaging and social media, it’s also critical to acknowledge that your audience’s communication preferences and communication technology have changed significantly in a just a few short years. This whitepaper challenges you to rethink your channel communication strategy and adopt a true multichannel approach complementing email and portals with a wide variety of mediums and goes on to analyze the technology available to today’s channel marketers.
Channel Management in the Era of Social TechnologyRelayware, Inc.
Implementing an indirect go-to-market strategy has always been challenging. From channel selection, segmentation, recruitment and on-boarding to training, enabling, motivating and facilitating collaboration, the indirect channel relationship lifecycle is complex to manage and this has forced many companies to turn to automation as a solution. But does the advent of social and collaborative technologies herald yet more challenges or can these technologies enhance and simplify indirect channel engagement? This whitepaper helps us to draw conclusions.
Channel Management in the Era of Social TechnologyRelayware, Inc.
Implementing an indirect go-to-market strategy has always been challenging. From channel selection, segmentation, recruitment and on-boarding to training, enabling, motivating and facilitating collaboration, the indirect channel relationship lifecycle is complex to manage and this has forced many companies to turn to automation as a solution. But does the advent of social and collaborative technologies herald yet more challenges or can these technologies enhance and simplify indirect channel engagement? This whitepaper helps us to draw conclusions.