During the first millennium AD, India was referred to as the "Bird of Gold" due to its vibrant markets. Godrej Aadhar is an initiative by Godrej Agrovet to strengthen relationships with Indian farmers by providing a one-stop shop for agricultural services and retail goods. Godrej Aadhar centers offer soil testing, technical guidance, insurance, and sell seeds, fertilizers and other products. They plan to expand to 1,000 stores across rural India to better serve farmers. Providing access to goods and services is improving incomes and livelihoods for farmers in rural communities.
BENISON MEDIA is in business of Publishing “ Think Grain Think Feed ” – A Monthly magazine for feed and technology related to it. The magazine provides important information related to animal feed and Grain industry starting from feed crop production to feed additives and premixes, processing and storage technology for poultry, dairy and aqua sector.
It provides a comprehensive information on the market and industry, economic and policy issue, scientific advances, new products, latest technology and latest news and analysis on the development in Feed Industry. Our Feed & Grain magazine is circulated among Government officials, Feed industry, agriculture research and academics, feed millers, raw material traders, technology providers, integrator, cooperatives, veterinarians, embassies, trade associations, storage industry professionals, workers and rural institutions etc.
India - targeted stimulus continues (Tranche 2)Rutuja Chudnaik
India: Targeted stimulus continues
• In the next tranche of measures announced by the Finance Minister today, migrant labourers, agriculture and small businesses found priority
• From a longer-term perspective, affordable housing, both rental and owned, were given incentives to stimulate demand
A digital copy of the BH24 (07 January 2016 edition). Zimbabwe's premier business news free sheet published by the Zimpapers Newspapers Group (1980) Limited and available every week day from 15:30hrs to give a summary of the day's business news.
BENISON MEDIA is in business of Publishing “ Think Grain Think Feed ” – A Monthly magazine for feed and technology related to it. The magazine provides important information related to animal feed and Grain industry starting from feed crop production to feed additives and premixes, processing and storage technology for poultry, dairy and aqua sector.
It provides a comprehensive information on the market and industry, economic and policy issue, scientific advances, new products, latest technology and latest news and analysis on the development in Feed Industry. Our Feed & Grain magazine is circulated among Government officials, Feed industry, agriculture research and academics, feed millers, raw material traders, technology providers, integrator, cooperatives, veterinarians, embassies, trade associations, storage industry professionals, workers and rural institutions etc.
India - targeted stimulus continues (Tranche 2)Rutuja Chudnaik
India: Targeted stimulus continues
• In the next tranche of measures announced by the Finance Minister today, migrant labourers, agriculture and small businesses found priority
• From a longer-term perspective, affordable housing, both rental and owned, were given incentives to stimulate demand
A digital copy of the BH24 (07 January 2016 edition). Zimbabwe's premier business news free sheet published by the Zimpapers Newspapers Group (1980) Limited and available every week day from 15:30hrs to give a summary of the day's business news.
Daily Rice Global Rice e-Newsletter shared by Riceplus Magazine
Riceplus Magazine shares daily International RICE News for global Rice Community. We publish daily two newsletters namely Global Rice News & ORYZA EXCLUSIVE News for readers .You can share any development news with us for Global readers.
Dear all guests/Commentators/Researchers/Experts ,You are humbly requested to share One/Two pages write up with Riceplus Magazine .
For more information visit (www.ricepluss.com + http://publishpk.net/index.php/riceplus).
Share /contribute your rice and agriculture related research write up with Riceplus Magazine to riceplus@irp.edu.pk , mujahid.riceplus@gmail.com
For Advertisement & Specs mujahid.riceplus@gmail.com
24th feb.,2014 daily global rice e newsletter by riceplus magazineRiceplus Magazine
Daily Rice Global Rice e-Newsletter shared by Riceplus Magazine
Riceplus Magazine shares daily International RICE News for global Rice Community. We publish daily two newsletters namely Global Rice News & ORYZA EXCLUSIVE News for readers .You can share any development news with us for Global readers.
Dear all guests/Commentators/Researchers/Experts ,You are humbly requested to share One/Two pages write up with Riceplus Magazine .
For more information visit (www.ricepluss.com + http://publishpk.net/index.php/riceplus).
Share /contribute your rice and agriculture related research write up with Riceplus Magazine to riceplus@irp.edu.pk , mujahid.riceplus@gmail.com
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Laghu Udyog Bharati is one of India’s largest MSE Industry Networks in India, with branches in every state and members in every district of India, working towards the welfare of MSEs in India. We have grass-root level insights into the challenges faced by the MSEs as well as changing industry trends & practices on the ground.
This paper reveals the core problem of supply-demand disequilibrium which is due to storage inefficiency. The further requirement is to synthesize the status of knowledge and to provide directions in order to minimize the post-harvest loss of grains in different regions of India.
Beef and beyond- an empirical romanticization of current Indian politico econ...Amal K
Ban on sale of bovine animals for slaughter has been banned in India on 27th May 2017. Is it a politically motivated step by the current right wing Government as being argued by many in the political front or is it part of a larger agenda with deeper implications?? Is it an isolated move or is there a clear pattern in what we are witnessing in the political as well as economic spheres of the country over these years?? Have finance capital and certain powers controlling power centers across the globe imposing their decisions over us and we fail to see what is the real intention behind many happenings and policy decisions??
Massive opportunities are yet to be tapped by professionals, investors and entrepreneurs in Agri-Business space.
It is like Blue Ocean of opportunities , Just glimpse you will find in my #wednesdaywithRishabh exclusive e-meeting for professionals and investor fraternity. contact@bizstreet.biz
Atmanirbhar presentation - Stimulus by Indian Government - Part 1 business in...Dilip Sankarreddy
Stimulus package announced by Government of India to tackle the economic distress caused by corona virus or covid-19. The stimulus package has been named as 'Atmanirbhar Bharath'.
The total package size is about 10% of India's GDP.
Date of announcement: 13 May 2020.
Daily Rice Global Rice e-Newsletter shared by Riceplus Magazine
Riceplus Magazine shares daily International RICE News for global Rice Community. We publish daily two newsletters namely Global Rice News & ORYZA EXCLUSIVE News for readers .You can share any development news with us for Global readers.
Dear all guests/Commentators/Researchers/Experts ,You are humbly requested to share One/Two pages write up with Riceplus Magazine .
For more information visit (www.ricepluss.com + http://publishpk.net/index.php/riceplus).
Share /contribute your rice and agriculture related research write up with Riceplus Magazine to riceplus@irp.edu.pk , mujahid.riceplus@gmail.com
For Advertisement & Specs mujahid.riceplus@gmail.com
24th feb.,2014 daily global rice e newsletter by riceplus magazineRiceplus Magazine
Daily Rice Global Rice e-Newsletter shared by Riceplus Magazine
Riceplus Magazine shares daily International RICE News for global Rice Community. We publish daily two newsletters namely Global Rice News & ORYZA EXCLUSIVE News for readers .You can share any development news with us for Global readers.
Dear all guests/Commentators/Researchers/Experts ,You are humbly requested to share One/Two pages write up with Riceplus Magazine .
For more information visit (www.ricepluss.com + http://publishpk.net/index.php/riceplus).
Share /contribute your rice and agriculture related research write up with Riceplus Magazine to riceplus@irp.edu.pk , mujahid.riceplus@gmail.com
For Advertisement & Specs mujahid.riceplus@gmail.com
Laghu Udyog Bharati is one of India’s largest MSE Industry Networks in India, with branches in every state and members in every district of India, working towards the welfare of MSEs in India. We have grass-root level insights into the challenges faced by the MSEs as well as changing industry trends & practices on the ground.
This paper reveals the core problem of supply-demand disequilibrium which is due to storage inefficiency. The further requirement is to synthesize the status of knowledge and to provide directions in order to minimize the post-harvest loss of grains in different regions of India.
Beef and beyond- an empirical romanticization of current Indian politico econ...Amal K
Ban on sale of bovine animals for slaughter has been banned in India on 27th May 2017. Is it a politically motivated step by the current right wing Government as being argued by many in the political front or is it part of a larger agenda with deeper implications?? Is it an isolated move or is there a clear pattern in what we are witnessing in the political as well as economic spheres of the country over these years?? Have finance capital and certain powers controlling power centers across the globe imposing their decisions over us and we fail to see what is the real intention behind many happenings and policy decisions??
Massive opportunities are yet to be tapped by professionals, investors and entrepreneurs in Agri-Business space.
It is like Blue Ocean of opportunities , Just glimpse you will find in my #wednesdaywithRishabh exclusive e-meeting for professionals and investor fraternity. contact@bizstreet.biz
Atmanirbhar presentation - Stimulus by Indian Government - Part 1 business in...Dilip Sankarreddy
Stimulus package announced by Government of India to tackle the economic distress caused by corona virus or covid-19. The stimulus package has been named as 'Atmanirbhar Bharath'.
The total package size is about 10% of India's GDP.
Date of announcement: 13 May 2020.
To bring any meaningful improvement in the fragile condition of India's farming community, a comprehensive rural development effort is needed. Any piecemeal solution like occasional loan waiver shall have almost no sustainable impact. The traditional farmer welfare measures like periodic hikes in support prices for certain crops, farm input subsidies, interest rate subvention have not yielded the desired results.
In my view, a sustainable improvement in Indian farmers' conditions is possible only under a comprehensive rural development mission. The mission should address the problem with structural reforms at three levels, viz., 1. Farm Level; 2. Policy Level and 3. Social Level. All reforms must be pursued "urgently, vigorously, simultaneously" and in a fully integrated fashion, for having a meaningfully sustainable impact.
Indian Economy a key factor for shaping Indian Society and Law: A case of Indian Farmer’s Loan: How Loan Waivers has become a part of Election manifesto and impacts of such loan waivers over Farmers and Indian Economy.
A SNAPSHOT OF INDIAN AGRICULTURAL SECTORVARUN KESAVAN
Agriculture plays a vital role in India’s economy. Over 58 per cent of the rural households depend on agriculture as their principal means of livelihood. Agriculture, along with fisheries and forestry, is one of the largest contributors to the Gross Domestic Product (GDP). As per the 2nd advised estimates by the Central Statistics Office (CSO), the share of agriculture and allied sectors (including agriculture, livestock, forestry and fishery) is expected to be 17.3 per cent of the Gross Value Added (GVA) during 2016-17 at 2011-12 prices.
India is the largest producer, consumer and exporter of spices and spice products. India's fruit production has grown faster than vegetables, making it the second largest fruit producer in the world. India's horticulture output, is estimated to be 287.3 million tonnes (MT) in 2016-17 after the first advance estimate. It ranks third in farm and agriculture outputs. Agricultural export constitutes 10 per cent of the country’s exports and is the fourth-largest exported principal commodity. The agro industry in India is divided into several sub segments such as canned, dairy, processed, frozen food to fisheries, meat, poultry, and food grains.
The Department of Agriculture and Cooperation under the Ministry of Agriculture is responsible for the development of the agriculture sector in India. It manages several other bodies, such as the National Dairy Development Board (NDDB), to develop other allied agricultural sectors.
Farm-Firm Linkages Through Contract Farming in IndiaExternalEvents
The presentation hihglights how contract farming may be a successful tool to link farmers to markets. It shows successful cases of contract farming ventures in India
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RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
LA HUG - Video Testimonials with Chynna Morgan - June 2024
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1. September 24, 2011 1 During the first millennium AD, merchants referred to India as the Bird of Gold, due to the glittering dynamism of its market. Over the next few years, the Bird of Gold is poised to take flight once again with RURAL development
3. SNAPSHOT Established in 1897, Its founder, Ardeshir Godrej Godrej Group Companies: Godrej & Boyce Mfg. Co. Lt Godrej Consumer Products Ltd (GCPL) Godrej Industries Ltd Geometric Software Solutions Godrej Infotech Godrej Agrovet Godrej Sara Lee Godrej Efacec Godrej Properties and Investments Limited (G.P.I.L)
4. Godrej AADHAR FORMAT OF GODREJ ADHAR FMCG products, fertilizers, animal feed, etc. Services like banking, insurance, pharmacy, postal services and petrol pumps September 24, 2011 4
5. Some facts about agricultural retail India’s large consumer base along with export potential and reforms in agriculture (such as opening up of many agriculture sectors for 100 per cent FDI, allowing farmers to sell their produce directly to buyers) have attracted a large number of corporate into the agricultural retail segment. For its e-Choupal scheme, ITC built internet kiosks in villages to provide farmers access to latest information on weather, market prices and foods in demand among other things. With a US$ 5.6 billion, multi-year investment in agriculture and retail, Reliance Retail will establish links with farms on several thousand acres in Punjab, West Bengal and Maharashtra.
6. Facts about Agricultural retail FieldFresh, planning to become India's first large-scale exporter of produce, will annually pay farmers over US$ 30,000 to lease land for vegetables, to hire tractors and to pay their workers. PepsiCo, with agriculture exports worth US$ 40 million, has launched a five-year program with the Punjab Government to provide several hundred farmers with four million sweet-orange trees for its Tropicana juices by 2008. It has also introduced farmers to high-yielding basmati rice, mangoes, potatoes, chilies, peanuts and barley for its Frito-Lay snacks. Fresh@, a food and grocery retail initiative of Heritage Foods (India) Ltd, is in the process of developing a 5,000-acre cluster farming complex to feed the retail network that will have 100 stores in the next few months.
7.
8. Rural growth outpacing urban growth i.e. Rural markets are growing 5-12% higher than urban market (the trend to continue) – (Source – NCAER)
11. Strengthening Rural Employment Guarantee scheme (hiked the allocation for the National Rural Employment Guarantee Act (NREGA) to US$ 8.03 billion, giving a further boost to the rural economy)
12.
13. Increase in literacy and educational level and resultant inclination to sophisticated lives by the rural folks. Inflow of foreign remittances and foreign made goods into rural areas. Change in the land tenure systems causing a structural change in the ownership patterns and consequent changes in the buying behavior. Rural markets are laggards in picking up new products. This will help the companies to phase their marketing efforts. This will also help to sell inventories of products out dated in urban markets. Factors that lead to rural market boom
14. REGULATION & POLICIES IN RURALAREASREGULATIONS AND POLICIES IN RURAL RETAIL 1. Essential commodity act: The fertilizer industry is centrally regulated by the government through an administered pricing mechanism & sales allocation under Essential Commodities Act (ECA). In the year 2002-03, the government announced a long term Pricing policy for urea. 2. Indian Land Acquisition Act 1894 3. Agricultural Produce (Grading & Marking) ACT, 1937 (ACT No. 1 of 1937)(as amended up to 1986) September 24, 2011 10
15. CONTD… 4 Non Agricultural Use Clearance-- 5. Under PN4/2006 --100% FDI is allowed through the automatic route in -Floriculture, Horticulture, Development of Seeds, Animal Husbandry Pisciculture, aqua-culture, cultivation of vegetables, mushrooms, under controlled conditions and services related to agro and allied Sectors. 6. Intra state agricultural land taxes -- vary, prompting the current finance-minister to moot for a common GST (Goods and services tax) which would help in bringing all the various state taxes under a common fold including the agricultural income taxes levied individually state to state. September 24, 2011 11
16. OTHER PROJECTS Focused channel programs by FMCG players to address the needs of the channel HUL – “Project Shakti” ITC – “E-Chaupal” Coca-Cola – Project “Parivartan” Tata Tea – Project “GaonChalo” Dabur – ASTRA (Advanced Sales Training for Retail Ascendence) Non-FMCG also targeting rural to drive growth SBI – Project Tiny Account Indian Postal department – Offering more services via its strong 150000 office strong network
17. Godrej Aadhaar - Khushiyon Ka, Khushhali Ka' Godrej Aadhaar is the India’s first agri service cum rural retail venture of Godrej Agrovet, an initiative started to strengthen its age old relations with the Indian farmers. The first Godrej Aadhaar Centre was started in December 2003 in Manchar, Pune District. Since then Godrej Aadhaar Centers have been set up across the country in the states of Maharashtra, Gujarat, Punjab, Haryana, Andhra Pradesh, Tamil Nadu, Orissa and West Bengal.
18. Godrej Aadhaar - Khushiyon Ka, Khushhali Ka These centers provide valuable technical guidance, soil & water testing services. They also retail quality products of leading companies. Insurance Services. Aadhaar centers also a facilitate credit to farmers and provide a platform to sell their produce. To farmers, it’s a complete solution under one roof.
20. SERVICES PROVIDED BY AADHAR Soil & water testing. Selling branded Org. & Inorganic Chemical Fertilizers. Provided Agricultural Library, Audio &video C.D. Sell of Branded Seeds, Pesticides and Animal Feeds. Provided Advanced Agri. Implements & Seedlings of Tomato & Cabbage.
21. Product mix BASIC FOOD GROCERY APPAREL FOOTWEAR TO FURNITURE KITCHENWARE HOME APPLIANCES VALUE-ADDED SERVICES INCLUDING BANKING, POSTAL SERVICES PHARMACY
22. Aadhaar’s Structure Store In-Charge (S I) Technical Service In charge (T S I) Field Service Assistance (F S A) Farmer (Target Customer) Store in charge Technical in charge ( TSI) Field service assistance Farmer target customer
23. Working model It is a complete solution provider for the Indian farmers and provides professional guidance with an objective to improve productivity, higher returns and improved cost benefit ratio. Each Aadhar outlet services around 20 villages in its radius. Every Aadhar has a team of qualified Agronomists who interacts with farmers on a daily basis and travels to the villages in the interior to educate them on farm practices. They ask and advice the farmer on the site and help them for better productivity.
24. Future planning It is planning to set up at least 1,000 stores across rural India in the next five years. The company will invest an estimated Rs 750 crore to roll out the retail venture across the country and is in the process of roping in corporate to partner in the venture. The mini petrol pumps for diesel supply Godrej Aadhar, the rural services and retail initiative of Godrej Agro vet Ltd, has signed an agreement with Apollo Pharmacy to offer medicine support across Godrej Aadhar outlets in rural India. The agreement includes setting up of Apollo Pharmacies at Aadhar outlets called Apollo Aadhar Pharmacy, offering `genuine' medicines and life saving drugs.
25.
26. The company plans to set up more than 1,000 stores by 2010.September 24, 2011 21
27. Challenges faced Large and Scattered market Major income from agriculture Low standard of living Traditional Outlook Diverse socio-economic backwardness Infrastructure Facilities Lack of Proper Physical Communication Facilities Many Languages and Dialects Dispersed Market Low Per Capita Income Low Levels of Literacy Prevalence of spurious brands and seasonal Demand Different way of thinking
28. LEARNING A huge untapped market is available. Have to work more on communication. It can seen that aadhar retail Getting good response from farmers. Aadhar retail provides agriculture and non agriculture product in one roof. Availability of product is less than rural competitor. Aadhar having great scope to capture maximum market in rural retail sector.
29. LEARNING Increase product availability, Wide range of product availability can increase the customer interest. Increase marketing channel and advertising. Promotion and campaigns to attract customers. Building loyalty by identifying regular farmers and offering benefit to them. Monitoring customer needs constantly Factors that have a impact on rural market. Though having many advantages in favor of Aadhar it has to work hard for increasing the coverage to have an upper hand over the competitors.
30.
31. Increasing rural bank aid (loans) helps improve the purchasing capability of farmers
32. Farmers avail of the services of agronomists to improve their farming practices, thereby impacting on their final produce
33. Farmers get a better price for their products and avoid middlemenSeptember 24, 2011 25