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Small Exhibit. Big Impact.
Thursday, January 31, 2013
Today’s Presenters
                                              Deb Venable
                                                  partner
                              Jose Rodriguez
                               exhibit designer

                                                  Jon Zayat
                                                  exhibit designer
                              Susan Bonner
                                creative director

Thursday, January 31, 2013
Great design comes in all sizes




Thursday, January 31, 2013
STAND OUT


Thursday, January 31, 2013
ENGAGE


Thursday, January 31, 2013
CONNECT


Thursday, January 31, 2013
Materials & Shapes
                        Product display
                         Graphics
                         AV & Light




Thursday, January 31, 2013
Materials & Shapes


Thursday, January 31, 2013
Non-traditional materials




                                   Cardboard
Thursday, January 31, 2013
Tape
Thursday, January 31, 2013
Fabrics




Thursday, January 31, 2013
Materials & Shapes




Thursday, January 31, 2013
Materials & Shapes




Thursday, January 31, 2013
Materials & Shapes




Thursday, January 31, 2013
Materials & Shapes




Thursday, January 31, 2013
Product Display


Thursday, January 31, 2013
Bottled Wall




Thursday, January 31, 2013
Product Display




Thursday, January 31, 2013
Shelving mirrors product shape




Thursday, January 31, 2013
Maximize space




Thursday, January 31, 2013
Graphics




Thursday, January 31, 2013
1
                             !"
                             !"
                                       Graphics Don’t
                             Use few
                             words.
                             Six to ten
                             per panel.
                             


                             2
                             #"
                             !"

                             Use serif or
                             sans-serif
                             fonts. 
                                       Competing colors
Thursday, January 31, 2013
3
                             !"   Seperate text from busy graphics.




Thursday, January 31, 2013
Be sure to use contrast. 

                     4
                     !"
                             Light text on dark and
                      GRAPHICS
                             dark text on light. 




Thursday, January 31, 2013
Don t use text too high or too low. Keep
                             5
                             !"   message at eye level. (This is about 5 feet off the
                      GRAPHICS    ground.)




Thursday, January 31, 2013
6
                     !"      Text must be a minimum of 4 inches tall. 

                             Design for visibility from the aisle, not the booth. 
                      GRAPHICS




Thursday, January 31, 2013
7
                 !"          Delete background noise. Use a strong, well cropped image.
                             




Thursday, January 31, 2013
8
                 !"          Use high resolution images for displays.
                             




Thursday, January 31, 2013
AV & LIGHT


Thursday, January 31, 2013
Video Projections




Thursday, January 31, 2013
Interactive




Thursday, January 31, 2013
Interactive Wall
Thursday, January 31, 2013
Compared to standard incandescents,
                             LEDs save how much more energy?


                               a. 25%
                               b. 50%
                               c. 75%

Thursday, January 31, 2013
Compared to standard incandescents,
                             LEDs save how much more energy?

                                a. 25%
                                b. 50%
                               c. 75%

Thursday, January 31, 2013
LED Lights




Thursday, January 31, 2013
LED Lights




Thursday, January 31, 2013
Light Fixtures




Thursday, January 31, 2013
Success Story

Thursday, January 31, 2013
Thursday, January 31, 2013
Thursday, January 31, 2013
Materials & Shapes
               Product Display
              Graphics
               AV & Light

Thursday, January 31, 2013
Thursday, January 31, 2013
Thursday, January 31, 2013
Questions?

Thursday, January 31, 2013
Examples
                             www.eventdesignmag.com
                             www.exhibitoronline.com
                             www.framemag.com
                             www.inhabitat.com
                             www.popsop.com
                             www.bizbash.com



Thursday, January 31, 2013
Thank You!

Thursday, January 31, 2013

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Getting to Wow: Small Exhibit. Big Impact.