The document discusses how to be profitable in Google search rankings by targeting searches related to mass permanent desires that are highly urgent, intense, and repetitively shared among millions. These navigational and brand searches can deliver customers easily looking for the best prices. The founder provides examples of capturing such searches and his contact information for further discussion.

1. Gettin' it Up &
Keepin' it Up
in Google
Hamlet Batista
Founder/RankSense

4. How did I do it?

8. Why so
profitable?

9. Mass permanent desire
•High urgency and
intensity
•Strong staying
power and degree of
repetition
•Big scope– millions
share this desire
The most aware
market
© edgeplot@flickr

10. Navigational/Brand Searches = Cash in Hand Customers

11. © laughingsquid@flickr

12. Looking for the best price

13. How did I get
there?

14. © eklarson@flickr

21. Thank You!
http://hamletbatista.com
@hamletbatista
http://facebook.com/hamletbatista
http://linkedin.com/in/hamletbatista