German special
•
0 likes•199 views
The document advertises a "German Special" issue of The Peak magazine that will showcase the latest innovations from German companies across industries. It will include profiles of German companies' innovations in a 4-page or 2-page format. The issue aims to highlight solutions from German companies that deliver cutting-edge performance and efficiencies. It will be distributed to Singapore's elite individuals at the pinnacle of achievement and affluence through the magazine's print, website and app channels.
Report
Share
Report
Share
Download to read offline
Recommended
Reasons behind the strength of German economy - myGermany
Germany is the industrial powerhouse and one of the largest exporter in Europe. It is the country whose economy alone has stopped the European countries to fall in recession. For more deatils please visit https://mygermany.com/.
Study in Germany
Rhein Konsultant is a specialized education consultancy that provides service only in Germany's public university.
Arrival of German technical experts in South Africa
They have been invited by German companies in South Africa because their scarce skills are not readily available in South Africa.
Messe Frankfurt expects sales to top €600 million in 2015 - Press release
Messe Frankfurt expects sales to exceed €600 million in 2015, passing a new record. In the first half of 2015, many flagship trade shows set new records and experienced strong international attendance. Messe Frankfurt is expanding into new industries and global regions as planned in its "Messe Frankfurt 2020" strategy. New events were successfully held in locations like Dubai, Moscow, and Buenos Aires. Messe Frankfurt aims to further increase its market share worldwide in the remainder of 2015 and beyond through global expansion and portfolio diversification.
Electronics Production
America II has appointed Torsten Gessner as Vice President of European Operations. He will lead teams based in St. Petersburg, USA and Mönchengladbach, Germany. Gessner previously held marketing and operations roles at Philips and NXP Semiconductors. In his new role, Gessner will be responsible for America II's entire European sales activities, expanding and managing regional teams, and developing global and pan-European customers in Europe.
Brux914
This document summarizes a panel discussion on wages as an engine for growth in Europe. It makes three key points:
1. There have been similar productivity growth trends but diverging wage growth between manufacturing and services sectors in France and Germany. Wages have grown less in services sectors.
2. Some correlations were observed: higher productivity transfers to wages in services sectors are linked to less inequality and more inflation, while less inequality can lead to more inflation.
3. Two potential ways to resolve conflicts between these trends are presented: the "neo-liberal" approach of increasing competition and wage moderation in services sectors, and a more progressive approach including European minimum wages and transfers to boost productivity convergence.
Press Release for the ener.CON Europe 2013
The ener.CON Europe 2013 conference will take place March 14-15, 2013 in Berlin, Germany. The conference gathers energy and asset intensive industry directors to discuss challenges in energy efficiency. Over 90 key decision-makers attended in 2012. This year's conference will feature 27 sessions from European and US speakers on topics like benchmarking energy performance, heat recovery, and energy efficiency management. Companies like ArcelorMittal, Rio Tinto, and PepsiCo will discuss solutions and insights. Attendees can register individually or as part of a team for a discounted rate.
German economy
It contains all the important facts and figures. Many important terms have been explained in there..
Recommended
Reasons behind the strength of German economy - myGermany
Germany is the industrial powerhouse and one of the largest exporter in Europe. It is the country whose economy alone has stopped the European countries to fall in recession. For more deatils please visit https://mygermany.com/.
Study in Germany
Rhein Konsultant is a specialized education consultancy that provides service only in Germany's public university.
Arrival of German technical experts in South Africa
They have been invited by German companies in South Africa because their scarce skills are not readily available in South Africa.
Messe Frankfurt expects sales to top €600 million in 2015 - Press release
Messe Frankfurt expects sales to exceed €600 million in 2015, passing a new record. In the first half of 2015, many flagship trade shows set new records and experienced strong international attendance. Messe Frankfurt is expanding into new industries and global regions as planned in its "Messe Frankfurt 2020" strategy. New events were successfully held in locations like Dubai, Moscow, and Buenos Aires. Messe Frankfurt aims to further increase its market share worldwide in the remainder of 2015 and beyond through global expansion and portfolio diversification.
Electronics Production
America II has appointed Torsten Gessner as Vice President of European Operations. He will lead teams based in St. Petersburg, USA and Mönchengladbach, Germany. Gessner previously held marketing and operations roles at Philips and NXP Semiconductors. In his new role, Gessner will be responsible for America II's entire European sales activities, expanding and managing regional teams, and developing global and pan-European customers in Europe.
Brux914
This document summarizes a panel discussion on wages as an engine for growth in Europe. It makes three key points:
1. There have been similar productivity growth trends but diverging wage growth between manufacturing and services sectors in France and Germany. Wages have grown less in services sectors.
2. Some correlations were observed: higher productivity transfers to wages in services sectors are linked to less inequality and more inflation, while less inequality can lead to more inflation.
3. Two potential ways to resolve conflicts between these trends are presented: the "neo-liberal" approach of increasing competition and wage moderation in services sectors, and a more progressive approach including European minimum wages and transfers to boost productivity convergence.
Press Release for the ener.CON Europe 2013
The ener.CON Europe 2013 conference will take place March 14-15, 2013 in Berlin, Germany. The conference gathers energy and asset intensive industry directors to discuss challenges in energy efficiency. Over 90 key decision-makers attended in 2012. This year's conference will feature 27 sessions from European and US speakers on topics like benchmarking energy performance, heat recovery, and energy efficiency management. Companies like ArcelorMittal, Rio Tinto, and PepsiCo will discuss solutions and insights. Attendees can register individually or as part of a team for a discounted rate.
German economy
It contains all the important facts and figures. Many important terms have been explained in there..
Flying Off Course IV
This document provides a summary of the book "Flying Off Course IV" by Rigas Doganis. The book is 352 pages published in 2009 by Routledge. It provides an explanation for why the airline industry has experienced high growth but only marginal profits. The fourth edition of the book has been largely re-written and updated to account for recent sweeping changes in the airline industry. It includes new material on topics like airline costs, open skies, air cargo economics, and trends in airline pricing. The book also contains two new chapters on the economics of low-cost carriers and the future prospects of the industry.
Corporate Fundraising Proposal
Siemens AG is a large German conglomerate company headquartered in Berlin and Munich that operates in industry, energy, healthcare, and industrial solutions. It employs 360,000 people globally and had a turnover of €71.92 billion in 2014. Siemens has received recognition for its sustainability strategy, being named the world's most sustainable company in 2017 for its low carbon footprint, energy efficiency products, and growing sustainable infrastructure business. The company's environmental portfolio focuses on renewable energy, energy storage, and reducing climate change, pollution, and resource scarcity. Siemens takes a holistic approach to sustainability, embedding it in its strategy and culture.
Tarek Haress - Accomplishment Slideshow Siemens Morocco - 2016/2017
Siemens Morocco had an eventful 2016-2017 period with participation in COP22 in Marrakech and various projects and initiatives. Some highlights include:
1) Siemens had a large booth at COP22 that showcased projects like wind farms and attracted many visitors. Senior management also participated in forums at the conference.
2) Internally, the new CEO was introduced at the annual Town Hall meeting where financial results were also presented. Celebrations were held for various anniversaries.
3) Externally, several VIP dinners and events were held with customers and partners to promote Siemens' initiatives and digital transformation. New branding and redesigns were also rolled out
Supply Chain Management Presentation Revision 8
1. Global manufacturing and supply chain management allows companies to manufacture abroad in countries with lower costs while still maintaining quality.
2. Successful examples include HP in Mexico and Motorola in Singapore, which established manufacturing facilities alongside R&D, IT, finance, and other operations.
3. However, labor costs are increasing in countries like China and wages in India rose 7.2% last year, so companies must carefully consider total costs when deciding where to locate factories.
4. Germany has highly successful export companies but may need to improve education and integration to ensure continued competitiveness in the future.
The German Market
Market overview of top 11.000 entities in Germany
Helps scoping the German market for sales purposes
Brux914
This document summarizes a presentation on wage dynamics and sectoral structures in Europe. It makes three key points:
1. While productivity has increased similarly in manufacturing and services in France and Germany, wages have diverged, rising less in services.
2. There are correlations between more productivity being transferred to wages in services, less inequality, and more inflation. Less inequality also correlates with more inflation.
3. There has been no convergence in productive efficiency between European countries. This presents a "triangle of incompatibility" around wages, inequality, and inflation that different strategies aim to resolve.
german economay
Germany has the largest economy in Europe. It is a founding member of the European Union and uses the euro as its currency. While Germany does not have its own monetary policy, it must follow the interest rate decisions of the European Central Bank. Germany's economy is driven by exports, particularly of machinery, vehicles, and chemicals. It has strong trade relationships with its top partners, France, the Netherlands, China, and the United States. The German government has implemented tax cuts to stimulate the economy. During the European recession from 2008-2009, Germany's industrial output and GDP declined.
Ana Maria Oliveira CV
Ana Oliveira is an experienced marketing and communications professional seeking a leadership position where she can manage a team. She has over 10 years of experience in marketing roles, including her current position as Marketing Manager at SsangYong Motors Ireland where she designs and executes marketing plans. Previously, she held roles such as Head of Marketing for Europe at Concentrix UK and Senior Social Media Analyst. She has an MBA in Marketing and degree in Journalism.
Miljan_CV
Robert Miljan has over 15 years of experience as a translator and editor. He has translated texts from German to English and vice versa in a variety of fields including business, finance, marketing, and academia. He has worked as a freelance translator and held roles with translation agencies and academic institutions. Miljan holds a Master's degree in German from the University of Stockholm and is fluent in German, English, Swedish, and other languages.
manufacturing sector of Germany
Germany has a strong manufacturing sector focused in the Ruhr Valley of North Germany. The main industries are automobiles, machinery, steel, chemicals, and agriculture. Germany is the world's fifth largest manufacturer and largest in Europe, driven by engineering expertise in industries like automobiles, machinery, and renewable energy technology. The manufacturing industry contributes around 29% of Germany's GDP, with the major exports being cars, car parts, machinery, and chemicals.
WHAT IS MADE IN GERMANY REALLY WORTH_LOVE ALUDO
Thinking business growth? Sustainable Development, or value for your money? Ever heard of Industry 4.0? What is their Management Style in Germany? Who are the Hidden Champions? German products are generally known for high quality, excellence, especially engineering precision, and with the increasing climate challenges, Germany is fast meeting milestones on its renewable and clean energy road map for the environment. But what goes into a German product? And what can your country or business learn from the German stereotype?
ValuePublishing: Innovative B2B Communication Solutions
“The special thing about ValuePublishing: We know how to set up multichannel specialist communication in an innovative, smart, sustainable and highly effective manner!”
Our tips for successful collaboration
1. Follow the links to our examples of success.
2. Use our expertise to build up or expand your knowledge and opportunities.
3. Focus 100% on your innovations. We will present these in the media in a contemporary manner and with skill!
About us
ValuePublishing represents a new kind of publication service that has been specially developed by sector experts Michael Seidl and Andreas Weber to present all the relevant topics of drupa 2016 via multichannel communication effectively and sustainably before and during drupa 2016:
• Online via ValueBlog, e-newsletter and via ValueSocialMedia platforms
• and also customised in print (specialist magazines, specials/direct marketing).
Publication is in German and English. 15,000 contacts are reached directly thanks to our soundly-based knowledge unique to the sector and to networking talent, with in addition a wide reach of up to over 1 million, depending on the topic/content!
Your direct contact for any enquiries:
Michael Seidl, EMG, Vienna, m.seidl(at)europeanmediagroup.at
Andreas Weber, Value Communication, Mainz, zeitenwende(at)me.com
Consumer Focus Magazine - Issue 7
This magazine provides an insight into the global Consumer Sector, including news, interviews and industry comments.
consumer-focus-magazine-issue-7
The article discusses the procurement strategy at Beiersdorf, a German consumer products manufacturer. Angus McIntosh, the company's CPO, aims to make procurement more strategic and connected to business challenges. He has focused on building foundations through functional engineering and engaging with internal customers. This involved visiting regions, meeting leaders, and understanding issues. It led to identifying business opportunities relevant to each business leader. The goal is for procurement to deliver on growth, financial results, service, and security as Beiersdorf expands production into new markets in Asia, Africa, and Australia.
consumer-focus-magazine-issue-7
The article discusses changes to the procurement division at Beiersdorf AG, the German consumer products manufacturer. The CPO, Angus McIntosh, aims to make procurement more strategic and connected to business challenges. This involves building foundations around governance, processes and talent. McIntosh also engaged with internal customers through visits to understand issues and the marketplace. This led to identifying business opportunities relevant to each business leader. The goal is for procurement to deliver on objectives of growth, financial results, service and security as Beiersdorf expands production into new markets in Asia, Africa and Australia.
Blog 3.5.2013
Darren Liew of Yoonsteel (M) Sdn Bhd won a Microsoft Surface tablet in Synchro ERP's Facebook competition. Bianca Catherall, Synchro ERP's marketing project manager, is participating in a charity race. Over 600 people attended the German Foundry Day conference in 2013 where speakers discussed topics like skills shortages, innovation, and the economic outlook for the German foundry industry.
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Scandinavian Outdoor Summit 2011 - Official Program and Speaker ListScandinavian Outdoor Group (SOG)
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Join Scandinavia’s top brands an business associates at our first B2B Outdoor Summit, for two days of immersive, hands on seminars covering the latest strategies and topics in the outdoor industry. Advance your traditional skills while expanding your knowledge and expertise in all necessary areas of commerce today.
This is your chance to take part in Europe’s largest B2B get-together for the outdoor industry!
Register today:
www.outdoorsummit.se/registration.html
Facebook us and stay connected:
www.facebook.com/scandinavianoutdoorsummit
www.Twitter.com/outdoorsummit BizXpand - services and pricing
We bring matching B2B customers from Germany, Austria, Switzerland to international software and services companies.
For each client we design, build, and run a sales machine that produces qualified sales leads, deals and revenues from the right set of customers. Repeatable, predictable and affordable.
eTailGermany2017brochure
This document provides information about the TransformingRetail.Together conference in Berlin, Germany on March 14-15, 2017. The conference will focus on ecommerce and multi-channel innovation, with keynotes from leaders in digital retail. It will include sessions on mobile commerce, personalization, data insights, marketing optimization, and developing an omnichannel customer experience. Over 70 interactive sessions with industry speakers are planned to help attendees improve their online offerings and maximize revenue.
How to do Business with Germans
This document provides guidance on how to do business with German partners. It begins by introducing a Vietnamese business delegation interested in the machine and technology sector. It then discusses Germany as a good starting point for business due to its location and large economy. It notes that Germany is actually a federation of 16 states each with their own culture and opportunities. It describes the importance of small and medium "Mittelstand" businesses that drive the German economy, as well as "hidden champions" that dominate niche global markets. The document provides tips on approaching and finding a German partner, including using industry organizations like ZVEI and VDMA as information resources.
CiMi.CON Evolution 2016 - Post Event Report
Transforming Intelligence into Business Value
CiMi.CON Evolution is an annual international knowledge & project exchange platform bringing together 250+ competitive and market intelligence professionals for networking and exchange, to discuss key industry topics and to create new partnerships.
The event provides you with precise insights into new business prospects and technical strategies while offering you the chance to discuss specific roadmaps for your CI&MI projects.
Germany Works - Interview Melanie Wiegand
In September, Germany Trade & Invest launched “Germany Works.,” an integrated global campaign to promote the country as a premier business location for foreign investors.
Melanie Wiegand, GTAI’s director of strategic marketing, lifts the lid on the operation.
More Related Content
What's hot
Flying Off Course IV
This document provides a summary of the book "Flying Off Course IV" by Rigas Doganis. The book is 352 pages published in 2009 by Routledge. It provides an explanation for why the airline industry has experienced high growth but only marginal profits. The fourth edition of the book has been largely re-written and updated to account for recent sweeping changes in the airline industry. It includes new material on topics like airline costs, open skies, air cargo economics, and trends in airline pricing. The book also contains two new chapters on the economics of low-cost carriers and the future prospects of the industry.
Corporate Fundraising Proposal
Siemens AG is a large German conglomerate company headquartered in Berlin and Munich that operates in industry, energy, healthcare, and industrial solutions. It employs 360,000 people globally and had a turnover of €71.92 billion in 2014. Siemens has received recognition for its sustainability strategy, being named the world's most sustainable company in 2017 for its low carbon footprint, energy efficiency products, and growing sustainable infrastructure business. The company's environmental portfolio focuses on renewable energy, energy storage, and reducing climate change, pollution, and resource scarcity. Siemens takes a holistic approach to sustainability, embedding it in its strategy and culture.
Tarek Haress - Accomplishment Slideshow Siemens Morocco - 2016/2017
Siemens Morocco had an eventful 2016-2017 period with participation in COP22 in Marrakech and various projects and initiatives. Some highlights include:
1) Siemens had a large booth at COP22 that showcased projects like wind farms and attracted many visitors. Senior management also participated in forums at the conference.
2) Internally, the new CEO was introduced at the annual Town Hall meeting where financial results were also presented. Celebrations were held for various anniversaries.
3) Externally, several VIP dinners and events were held with customers and partners to promote Siemens' initiatives and digital transformation. New branding and redesigns were also rolled out
Supply Chain Management Presentation Revision 8
1. Global manufacturing and supply chain management allows companies to manufacture abroad in countries with lower costs while still maintaining quality.
2. Successful examples include HP in Mexico and Motorola in Singapore, which established manufacturing facilities alongside R&D, IT, finance, and other operations.
3. However, labor costs are increasing in countries like China and wages in India rose 7.2% last year, so companies must carefully consider total costs when deciding where to locate factories.
4. Germany has highly successful export companies but may need to improve education and integration to ensure continued competitiveness in the future.
The German Market
Market overview of top 11.000 entities in Germany
Helps scoping the German market for sales purposes
Brux914
This document summarizes a presentation on wage dynamics and sectoral structures in Europe. It makes three key points:
1. While productivity has increased similarly in manufacturing and services in France and Germany, wages have diverged, rising less in services.
2. There are correlations between more productivity being transferred to wages in services, less inequality, and more inflation. Less inequality also correlates with more inflation.
3. There has been no convergence in productive efficiency between European countries. This presents a "triangle of incompatibility" around wages, inequality, and inflation that different strategies aim to resolve.
german economay
Germany has the largest economy in Europe. It is a founding member of the European Union and uses the euro as its currency. While Germany does not have its own monetary policy, it must follow the interest rate decisions of the European Central Bank. Germany's economy is driven by exports, particularly of machinery, vehicles, and chemicals. It has strong trade relationships with its top partners, France, the Netherlands, China, and the United States. The German government has implemented tax cuts to stimulate the economy. During the European recession from 2008-2009, Germany's industrial output and GDP declined.
Ana Maria Oliveira CV
Ana Oliveira is an experienced marketing and communications professional seeking a leadership position where she can manage a team. She has over 10 years of experience in marketing roles, including her current position as Marketing Manager at SsangYong Motors Ireland where she designs and executes marketing plans. Previously, she held roles such as Head of Marketing for Europe at Concentrix UK and Senior Social Media Analyst. She has an MBA in Marketing and degree in Journalism.
Miljan_CV
Robert Miljan has over 15 years of experience as a translator and editor. He has translated texts from German to English and vice versa in a variety of fields including business, finance, marketing, and academia. He has worked as a freelance translator and held roles with translation agencies and academic institutions. Miljan holds a Master's degree in German from the University of Stockholm and is fluent in German, English, Swedish, and other languages.
manufacturing sector of Germany
Germany has a strong manufacturing sector focused in the Ruhr Valley of North Germany. The main industries are automobiles, machinery, steel, chemicals, and agriculture. Germany is the world's fifth largest manufacturer and largest in Europe, driven by engineering expertise in industries like automobiles, machinery, and renewable energy technology. The manufacturing industry contributes around 29% of Germany's GDP, with the major exports being cars, car parts, machinery, and chemicals.
What's hot (10)
Tarek Haress - Accomplishment Slideshow Siemens Morocco - 2016/2017
Tarek Haress - Accomplishment Slideshow Siemens Morocco - 2016/2017
Similar to German special
WHAT IS MADE IN GERMANY REALLY WORTH_LOVE ALUDO
Thinking business growth? Sustainable Development, or value for your money? Ever heard of Industry 4.0? What is their Management Style in Germany? Who are the Hidden Champions? German products are generally known for high quality, excellence, especially engineering precision, and with the increasing climate challenges, Germany is fast meeting milestones on its renewable and clean energy road map for the environment. But what goes into a German product? And what can your country or business learn from the German stereotype?
ValuePublishing: Innovative B2B Communication Solutions
“The special thing about ValuePublishing: We know how to set up multichannel specialist communication in an innovative, smart, sustainable and highly effective manner!”
Our tips for successful collaboration
1. Follow the links to our examples of success.
2. Use our expertise to build up or expand your knowledge and opportunities.
3. Focus 100% on your innovations. We will present these in the media in a contemporary manner and with skill!
About us
ValuePublishing represents a new kind of publication service that has been specially developed by sector experts Michael Seidl and Andreas Weber to present all the relevant topics of drupa 2016 via multichannel communication effectively and sustainably before and during drupa 2016:
• Online via ValueBlog, e-newsletter and via ValueSocialMedia platforms
• and also customised in print (specialist magazines, specials/direct marketing).
Publication is in German and English. 15,000 contacts are reached directly thanks to our soundly-based knowledge unique to the sector and to networking talent, with in addition a wide reach of up to over 1 million, depending on the topic/content!
Your direct contact for any enquiries:
Michael Seidl, EMG, Vienna, m.seidl(at)europeanmediagroup.at
Andreas Weber, Value Communication, Mainz, zeitenwende(at)me.com
Consumer Focus Magazine - Issue 7
This magazine provides an insight into the global Consumer Sector, including news, interviews and industry comments.
consumer-focus-magazine-issue-7
The article discusses the procurement strategy at Beiersdorf, a German consumer products manufacturer. Angus McIntosh, the company's CPO, aims to make procurement more strategic and connected to business challenges. He has focused on building foundations through functional engineering and engaging with internal customers. This involved visiting regions, meeting leaders, and understanding issues. It led to identifying business opportunities relevant to each business leader. The goal is for procurement to deliver on growth, financial results, service, and security as Beiersdorf expands production into new markets in Asia, Africa, and Australia.
consumer-focus-magazine-issue-7
The article discusses changes to the procurement division at Beiersdorf AG, the German consumer products manufacturer. The CPO, Angus McIntosh, aims to make procurement more strategic and connected to business challenges. This involves building foundations around governance, processes and talent. McIntosh also engaged with internal customers through visits to understand issues and the marketplace. This led to identifying business opportunities relevant to each business leader. The goal is for procurement to deliver on objectives of growth, financial results, service and security as Beiersdorf expands production into new markets in Asia, Africa and Australia.
Blog 3.5.2013
Darren Liew of Yoonsteel (M) Sdn Bhd won a Microsoft Surface tablet in Synchro ERP's Facebook competition. Bianca Catherall, Synchro ERP's marketing project manager, is participating in a charity race. Over 600 people attended the German Foundry Day conference in 2013 where speakers discussed topics like skills shortages, innovation, and the economic outlook for the German foundry industry.
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Scandinavian Outdoor Summit 2011 - Official Program and Speaker ListScandinavian Outdoor Group (SOG)
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Join Scandinavia’s top brands an business associates at our first B2B Outdoor Summit, for two days of immersive, hands on seminars covering the latest strategies and topics in the outdoor industry. Advance your traditional skills while expanding your knowledge and expertise in all necessary areas of commerce today.
This is your chance to take part in Europe’s largest B2B get-together for the outdoor industry!
Register today:
www.outdoorsummit.se/registration.html
Facebook us and stay connected:
www.facebook.com/scandinavianoutdoorsummit
www.Twitter.com/outdoorsummit BizXpand - services and pricing
We bring matching B2B customers from Germany, Austria, Switzerland to international software and services companies.
For each client we design, build, and run a sales machine that produces qualified sales leads, deals and revenues from the right set of customers. Repeatable, predictable and affordable.
eTailGermany2017brochure
This document provides information about the TransformingRetail.Together conference in Berlin, Germany on March 14-15, 2017. The conference will focus on ecommerce and multi-channel innovation, with keynotes from leaders in digital retail. It will include sessions on mobile commerce, personalization, data insights, marketing optimization, and developing an omnichannel customer experience. Over 70 interactive sessions with industry speakers are planned to help attendees improve their online offerings and maximize revenue.
How to do Business with Germans
This document provides guidance on how to do business with German partners. It begins by introducing a Vietnamese business delegation interested in the machine and technology sector. It then discusses Germany as a good starting point for business due to its location and large economy. It notes that Germany is actually a federation of 16 states each with their own culture and opportunities. It describes the importance of small and medium "Mittelstand" businesses that drive the German economy, as well as "hidden champions" that dominate niche global markets. The document provides tips on approaching and finding a German partner, including using industry organizations like ZVEI and VDMA as information resources.
CiMi.CON Evolution 2016 - Post Event Report
Transforming Intelligence into Business Value
CiMi.CON Evolution is an annual international knowledge & project exchange platform bringing together 250+ competitive and market intelligence professionals for networking and exchange, to discuss key industry topics and to create new partnerships.
The event provides you with precise insights into new business prospects and technical strategies while offering you the chance to discuss specific roadmaps for your CI&MI projects.
Germany Works - Interview Melanie Wiegand
In September, Germany Trade & Invest launched “Germany Works.,” an integrated global campaign to promote the country as a premier business location for foreign investors.
Melanie Wiegand, GTAI’s director of strategic marketing, lifts the lid on the operation.
MKTG1061-tute7-Hendry-Germanygroup-ass2-2
This feasibility report analyzes the potential for launching the Australian fake tan product Bondi Sands into the German market. The target market is women aged 15-24, which represents about 5% of the German population or around 4.2 million potential customers. Competition in both the Australian and German markets is examined. Marketing mix recommendations include direct exporting through pharmacies and supermarkets, a standardized product approach, and a combination of above and below-the-line promotional strategies utilizing various media. Market research indicates that entering the German market is feasible for Bondi Sands if the right marketing strategies are implemented.
Language Services Market in Germany 2020 (updated)
The Qualitätssprachendienste Deutschlands association presents the first landscape report on the German Language Services Industry. Based on a survey of more than 100 prominent businesses, National Statistics authority data, and other sources, this is a definitive overview of the market.
S4 Samsung Galaxy IMC Campaign
Swisscom partnered with Samsung to launch the Galaxy S4 smartphone in Switzerland. They created a promotional campaign where people could win a Galaxy S4 by staring at it displayed on a billboard for 60 minutes while withstanding distractions. The event was live streamed online and on banners, allowing viewers to interact. The viral video gained over 4 million views, helping make the S4 launch a success through an innovative experiential marketing activation.
A Vision Creds 2011 Linkedin
A-Vision is a production company that specializes in award-winning work across various mediums including TV commercials, digital content, 3D animation and more. They bring together talented directors, writers and post-production partners to deliver creative and effective solutions on time and on budget for clients such as Sony, Blackberry, and Holiday Inn. The document provides biographies of the company's directors and examples of past projects demonstrating their creative solutions that meet clients' objectives.
A Vision Creds 2011 Linkedin
A-Vision produces award winning creative work across various mediums for clients, bringing together a talented team of directors, writers, and post-production specialists to deliver outstanding results on time and on budget. The document provides biographies of key members of A-Vision's team, including Andrew Smith, Laurie Castelli-Gair, and Paul Morgans, and includes examples of briefs and creative work produced for clients in various industries.
SchindlerAR2014_Group_Review_EN
Schindler is a global provider of elevators, escalators, and moving walks. It transports one billion people daily and has over 1,000 branch offices worldwide. Schindler focuses on strengthening its global presence, expanding services, and constant innovation to adapt to the growing Asian market. It aims to be a leader in customer service through efficient processes, cost leadership, and limiting product ranges. Schindler employs over 54,000 people and reported revenues of CHF 9.2 billion in 2014.
Trabajar alemania-suiza-austria
This document provides information about working abroad, specifically in the DACH countries of Germany, Austria, and Switzerland. It discusses the labor markets and economies of these countries. Key points include that the German labor market is currently in its best condition since 1992, while economic growth slowed slightly in Germany and Austria in 2013 compared to 2012. In-demand profiles include healthcare, engineering, IT, logistics, and various business roles. Cities with many job opportunities include Berlin, Hamburg, Munich, Frankfurt, Vienna, Basel, Bern, and Zurich. The document also provides statistics on unemployment rates and economic growth in these countries compared to others. It discusses how to begin working in a new country, including requirements, salaries, and job searching resources
“Better together”. campagna di marketing integrata e strategie di branding le...
Nel Gennaio 2014 Schneider Electric, gigante francese leader nel settore dell’Energia e Automazione Industriale, ha acquisito Invensys espandendo la propria offerta nei campi dei Sistemi integrati di Controllo, Software e Servizi. Specializzata in energy management e con una presenza in più di 100 paesi, Schneider Electric offre oggi soluzioni integrate per numerosi settori applicativi, inclusi energia e infrastrutture, industria di processo, buinding automation e data centres, e una vasta presenza in applicazioni residenziali.
Con l’acquisizione di Invensys, Schneider Electric ha reso più solida la sua posizione di fornitore di soluzioni per energy management integrando power e automazione. Tale acquisizione ha fornito infatti a Schneider Electric un portfolio prodotti complementare in vari settori, in particolare nell’Oil & Gas, e una forte competenza nella gestione di problematiche quali la Cybersecurity.
Da un punto di vista di branding, Invensys era costituita da vari marchi indipendenti che dovevano essere integrati al portfolio prodotti di Schneider Electric. Per tale ragione è stato definito un percorso per ciascuno dei brand consistente con la strategia “one-brand” di Schneider Electric e ritagliato appositamente in base al tipo di clientela, alla presenza geografica e al brand equity complessivo.
Il piano di comunicazione è stato segmentato per tipo di cliente e canale distributivo e i vari asset generati hanno seguito la stessa segmentazione. Il piano include una campagna di marketing integrata (“Better Together”) lanciata nel Settembre 2014 che ha utilizzato i Social Media per raggiungere il target predefinito.
Durante la sessione si percorreranno le tappe salienti dell’acquisizione, con un focus sull’approccio marketing e di comunicazione, chiarendo le decisioni prese su branding, comunicazione e campagne. Esempi reali e una sessione di domande e risposte completeranno la presentazione.
Relatore
Giuseppe Caltabiano è Vice Presidente, Global Marketing, Portfolio IT Business in Schneider Electric; è responsabile del marketing per le divisioni di Data Centres, Cloud, Home & Business Network. Laureato in ingegneria al Politecnico di Milano, ha poi conseguito un MBA presso SDA Bocconi ed un Master in Mergers & Acquisitions presso la London Business School. Giuseppe ha più di 15 anni di esperienza nel marketing dei settori IT, Software e Automazione Industriale. Vive a Londra.
Similar to German special (20)
ValuePublishing: Innovative B2B Communication Solutions
ValuePublishing: Innovative B2B Communication Solutions
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Scandinavian Outdoor Summit 2011 - Official Program and Speaker List
Language Services Market in Germany 2020 (updated)
Language Services Market in Germany 2020 (updated)
“Better together”. campagna di marketing integrata e strategie di branding le...
“Better together”. campagna di marketing integrata e strategie di branding le...
German special
- 1. I N A S S O C I AT I O N W I T H German companies have always been at the forefront of innovation, technology, design, research & science. Whether it be in automotive, aerospace, banking, watches, healthcare, logistics, or consumer products, German excellence pervades our lives in many ways, making living in the 21st century all that more convenient, functional, and sustainable. Our exclusive GERMAN SPECIAL in The Peak is for German companies across industries to showcase their latest advances – resulting in solutions that deliver cutting-edge performance and optimum efficiencies. GERMAN SPECIAL IN THE PEAK MAGAZINE - MAY 2017 Platforms: Print, Website, App (Total Reach 170,000) The GERMAN SPECIAL in The Peak will open with a note from H.E. Dr Michael Witter Ambassador of the Federal Republic of Germany to Singapore Mr Wolfgang Huppenbauer President of the Singaporean-German Chamber of Industry and Commerce (SGC) BRAND INNOVATION PROFILE German companies are invited to profile their latest innovations and technologies across two BRAND INNOVATION PROFILE formats: G E R M A N S P E C I A L For booking and enquiries, please call +65 93837024 or e-mail lesleyc@sph.com.sg sphmagazines THE PEAK represents an exclusive lifestyle and it is distributed to individuals at the pinnacle of their achievement and affluence. Our readers comprise the elite & high-discerning, and whose spending habits are restricted only by taste – C-suites, professionals, business leaders, entrepreneurs, the crème de la crème of society. READERSHIP PROFILE The Peak’s readership profile is predominantly male (73%), with a greater percentage falling within the 30 – 49 years age category (67%). In addition, readers are above average income earners with minimum annual income of S$300,000.00. www.thepeakmagazine.com.sg 4-pages profile (900 words with 4 images) S$15,800 Brand Innovation Profile Format A Brand Innovation Profile Format B 2-pages profile (600 words with 2 images) S$9,800 Online mocks: http://campaign.luxury-insider.com/peak/GermanSpecial/20170120/