The document discusses genre research for an alternative rock magazine. It summarizes that the author has looked at magazines like NME, Kerrang!, and Q for inspiration on layout and has analyzed their coverage of alternative rock artists. The author feels knowledgeable about the genre due to owning albums by bands like Kasabian, Arcade Fire, The Killers, and The Streets. Potential artists to feature in the magazine include Evanescence, The Killers, and Paramore.