Editing techniques in music videos are closely linked to the tempo of the song. Faster songs have more cuts over shorter periods of time, while slower songs have fewer cuts. Slow motion is also used to match slower parts of songs. Camera shots like close-ups, mid-shots, and wide shots are chosen based on the genre and message of the song. Lighting also helps set the mood, with darker lighting used for songs with that feel and brighter lighting for upbeat songs. Costume and makeup represent the artist's style and genre.