This document contains notes on Latin American geography. It discusses the five themes of geography, including region, location, place, human-environmental interaction, and movement. It then covers the physical and human characteristics of Latin America. The notes are divided into three regions: Middle America (Mexico and Central America), the Caribbean, and South America. For each region, the key geographical features and natural resources are identified. Climate factors like elevation, location, and wind patterns are also discussed. The concept of a one-resource economy is explained.
This document discusses how struggles can force believers out of their comfort zone and push them to spread the gospel message. It outlines how the early church faced persecution in Jerusalem but remained faithful, tearing down walls by preaching everywhere, including Samaria. Philip preached Christ in Samaria, and many people believed and were healed after evil spirits left them. When believers tear down walls by sharing their faith, God is able to powerfully move through signs and wonders, bringing great joy. The conclusion encourages asking God for wisdom and boldness to proclaim His word.
El documento trata sobre los plásticos, incluyendo sus propiedades, tipos, procesos de fabricación y trabajo con ellos. Describe que los plásticos son ligeros, resistentes a sustancias químicas y fáciles de fabricar. Explica los principales tipos como termoplásticos, termoestables y elastómeros y los procesos de moldeo por inyección, extrusión, soplado y compresión.
This document provides background information on several key inventions and innovators from the Industrial Revolution period between 1789-1844 that helped transform and unite America. It discusses Samuel Slater introducing textile mills from England in 1789. It also mentions Eli Whitney inventing interchangeable parts, Robert Fulton creating the first commercial steamboat, Samuel Morse inventing the telegraph in 1844, John Deere inventing the steel plow, and Cyrus McCormick inventing the grain reaper to speed up harvesting. The reading targets explaining how roads, canals, and these innovations in transportation and manufacturing helped unite America during this time period of industrial growth.
This document discusses vacation plans and activities. It provides examples of common vacation activities like enjoying nature, taking trips, and discovering new places. It also discusses the difference between using "will" to talk about possible future plans that are not yet decided and "be going to" to talk about plans that have already been made. The document encourages coming up with potential vacation plans and presenting options to a partner using the proper grammar structures. It concludes by asking if everyone needs a vacation and recapping the lesson.
We create a Chrome extension called Search Horizon that makes search across social media platforms more efficient by allowing users to search for keywords across multiple platforms at once and customizing their search results. The extension indexes data from different platforms to return only relevant posts and information from a user's friends instead of having to scroll endlessly. It provides a simple and customizable search experience that works across devices through a REST-like API.
This document contains notes on Latin American geography. It discusses the five themes of geography, including region, location, place, human-environmental interaction, and movement. It then covers the physical and human characteristics of Latin America. The notes are divided into three regions: Middle America (Mexico and Central America), the Caribbean, and South America. For each region, the key geographical features and natural resources are identified. Climate factors like elevation, location, and wind patterns are also discussed. The concept of a one-resource economy is explained.
This document discusses how struggles can force believers out of their comfort zone and push them to spread the gospel message. It outlines how the early church faced persecution in Jerusalem but remained faithful, tearing down walls by preaching everywhere, including Samaria. Philip preached Christ in Samaria, and many people believed and were healed after evil spirits left them. When believers tear down walls by sharing their faith, God is able to powerfully move through signs and wonders, bringing great joy. The conclusion encourages asking God for wisdom and boldness to proclaim His word.
El documento trata sobre los plásticos, incluyendo sus propiedades, tipos, procesos de fabricación y trabajo con ellos. Describe que los plásticos son ligeros, resistentes a sustancias químicas y fáciles de fabricar. Explica los principales tipos como termoplásticos, termoestables y elastómeros y los procesos de moldeo por inyección, extrusión, soplado y compresión.
This document provides background information on several key inventions and innovators from the Industrial Revolution period between 1789-1844 that helped transform and unite America. It discusses Samuel Slater introducing textile mills from England in 1789. It also mentions Eli Whitney inventing interchangeable parts, Robert Fulton creating the first commercial steamboat, Samuel Morse inventing the telegraph in 1844, John Deere inventing the steel plow, and Cyrus McCormick inventing the grain reaper to speed up harvesting. The reading targets explaining how roads, canals, and these innovations in transportation and manufacturing helped unite America during this time period of industrial growth.
This document discusses vacation plans and activities. It provides examples of common vacation activities like enjoying nature, taking trips, and discovering new places. It also discusses the difference between using "will" to talk about possible future plans that are not yet decided and "be going to" to talk about plans that have already been made. The document encourages coming up with potential vacation plans and presenting options to a partner using the proper grammar structures. It concludes by asking if everyone needs a vacation and recapping the lesson.
We create a Chrome extension called Search Horizon that makes search across social media platforms more efficient by allowing users to search for keywords across multiple platforms at once and customizing their search results. The extension indexes data from different platforms to return only relevant posts and information from a user's friends instead of having to scroll endlessly. It provides a simple and customizable search experience that works across devices through a REST-like API.
Nous sommes le jeudi 15 octobre, il est 4h30 du matin, on a tous la tête dans le pâté Henaff et nous partons pour 4 jours de folie. Nous, c'est Manue, Emilie, Aude, Karine, les Agathe (brune et blonde), Ramion et Sartorius (Marion et Marie de leur vrai nom). Huit E2 de Rennes complètement insensées, motivées par une de leur prof pour participer à ENOTHE. Pour nous ENOTHE (European Networl OT in Higher Education) c'est le 15 ème congrès de cette association européenne, qui se déroule cette année a A Coruna en Galice espagnole avec pour thème "innovation et créativité dans l'enseignement et la pratique de l'ergothérapie". Complètement insensées nous le sommes car nous partons avec nos voitures, car nous avons réservé notre hôtel il y a tout juste 2 jours grâce à un copain podologue de l'IFPEK, car notre espagnol est des plus branlant et surtout car tout ce congèrs se déroulera uniquement en anglais ! Sans oublier le DS de neuropsycho qui nous attend le mardi suivant...
En route donc !
reseauprosante.fr
The document describes the biblical story of the Tower of Babel from Genesis 11. It provides context about the people having one language and settling in Shinar where they decided to make bricks and build a city with a tower reaching to the heavens so they would not be scattered. God saw their pride and ambition and confounded their language, scattering them over the earth and stopping construction of the city, which is why it was called Babel. Lessons highlighted are that human pride and self-ambition will persist until Christ returns and that technology can both unite people and push them away from each other and God.
PARECER MPCO no 00773/2013
PROCESSO TC n° 1301945-4
ÓRGÃO: PREFEITURA MUNICIPAL DO CABO DE SANTO AGOSTINHO TIPO: PRESTAÇÃO DE CONTAS DO PREFEITO
EXERCÍCIO 2012
LUIZ CABRAL DE OLIVEIRA FILHO
RELATOR: CONSELHEIRO DIRCEU RODOLFO
The document discusses how textile mills functioned and changed America, providing examples of mills that later became other developments like condominiums and taverns. It also describes how some mills, like the R&G Corset Factory and Hat Corporation of America, evolved into different types of manufacturers over time. The document includes information on how the hat industry declined until John F. Kennedy began carrying Cavanagh Hats to support the industry at the request of his friend who was vice president of sales for the Hat Corporation of America.
Un periodista político debe ser imparcial, especializado en política y conocer a los principales actores y aspectos sociales, económicos y culturales de un país. Debe obtener información de fuentes oficiales como políticos electos y agencias de noticias, así como de fuentes anónimas de forma verificada. El periodismo político informa a la sociedad pero debe ceñirse a la ética y evitar bloqueos informativos. Su principal responsabilidad es mantener la objetividad y veracidad al transmitir información a la audiencia.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This document makes several amendments to regulations in the Code of Federal Regulations related to the operations of the Office of the Comptroller of the Currency (OCC). Specifically, it updates address information for the OCC in several parts and removes references to outdated website addresses. It also removes subpart F from part 34 and removes part 40 in their entirety. These changes update OCC contact information and remove outdated or unnecessary regulations.
God created the heavens and the earth in a specific order over six days. On each day, God created different aspects of the natural world and populated it. God created humanity, both male and female, on the sixth day and instructed them to cultivate relationships with nature and each other. God rested on the seventh day, making it the Sabbath. God's ultimate goal in creation and redemption is the restoration of shalom, or peace, through restoring communion between humanity and God.
This document provides instructions for a classroom activity where students are assigned to research and represent different British colonies in North America during the colonial period. The activity involves students creating colonial sales booths to encourage settlement in their assigned colony. Students are given steps to complete the project, including researching their colony, creating a slogan and poster highlighting key features, developing a jingle, and rehearsing a sales presentation to promote their colony. The goal is for students to learn about the similarities and differences among the original 13 colonies through this competitive marketing activity.
Esta lista inclui alguns dos jogos de videogame mais populares de todos os tempos, incluindo Counter Strike, Pac-Man, Left 4 Dead, Sonic e Super Mario.
La salle d’attente lieu d’informations et de formation Réseau Pro Santé
A chaque numéro, un clin d’oeil imagé illustrant les situations chronophages du quotidien.
Peut-être qu’affichées en salle d’attente ces vignettes permettraient un meilleur fonctionnement de nos cabinets ?
N’hésitez pas à nous proposer les vôtres !
La salle d’attente, un élément commun à tous les cabinets de médecins de famille, représente une possibilité d’intervention souvent négligée. La salle d’attente en est venue à être considérée comme un espace de confinement et une source inévitable de frustration autant pour les patients que pour les médecins. Mais, si la salle d’attente était bonne à autre chose que seulement attendre ? Le présent article explore le potentiel de transformer le temps perdu dans la salle d’attente en une bonne opportunité.
En dépit d’un certain nombre d’interventions possibles pour régler ces problèmes, celles en salle d’attente ont été presque complètement négligées. Les études sur les salles d’attente ont surtout été effectuées dans le milieu hospitalier. Par exemple, l’efficacité des stratégies de triage et l’éducation des patients ont fait l’objet d’études dans les salles d’attente à l’urgence et la disposition et le design des salles d’attente, y compris les sièges, l’éclairage et le bruit, ont été analysés pour prédire la satisfaction des patients et leur expérience de la douleur. Les sondages sur les cabinets de soins primaires démontrent que la façon dont se sentent les patients à propos des rencontres avec leur médecin et la qualité de leurs soins de santé est directement reliée à l’impression qu’ils ont du temps passé dans la salle d’attente. Par exemple, de longues périodes d’attente sont associées à une moins grande satisfaction des patients ; par contre, s’ils sont occupés durant l’attente, leur satisfaction est sensiblement rehaussée, même si le temps d’attente reste le même.
reseauprosante.fr
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Nous sommes le jeudi 15 octobre, il est 4h30 du matin, on a tous la tête dans le pâté Henaff et nous partons pour 4 jours de folie. Nous, c'est Manue, Emilie, Aude, Karine, les Agathe (brune et blonde), Ramion et Sartorius (Marion et Marie de leur vrai nom). Huit E2 de Rennes complètement insensées, motivées par une de leur prof pour participer à ENOTHE. Pour nous ENOTHE (European Networl OT in Higher Education) c'est le 15 ème congrès de cette association européenne, qui se déroule cette année a A Coruna en Galice espagnole avec pour thème "innovation et créativité dans l'enseignement et la pratique de l'ergothérapie". Complètement insensées nous le sommes car nous partons avec nos voitures, car nous avons réservé notre hôtel il y a tout juste 2 jours grâce à un copain podologue de l'IFPEK, car notre espagnol est des plus branlant et surtout car tout ce congèrs se déroulera uniquement en anglais ! Sans oublier le DS de neuropsycho qui nous attend le mardi suivant...
En route donc !
reseauprosante.fr
The document describes the biblical story of the Tower of Babel from Genesis 11. It provides context about the people having one language and settling in Shinar where they decided to make bricks and build a city with a tower reaching to the heavens so they would not be scattered. God saw their pride and ambition and confounded their language, scattering them over the earth and stopping construction of the city, which is why it was called Babel. Lessons highlighted are that human pride and self-ambition will persist until Christ returns and that technology can both unite people and push them away from each other and God.
PARECER MPCO no 00773/2013
PROCESSO TC n° 1301945-4
ÓRGÃO: PREFEITURA MUNICIPAL DO CABO DE SANTO AGOSTINHO TIPO: PRESTAÇÃO DE CONTAS DO PREFEITO
EXERCÍCIO 2012
LUIZ CABRAL DE OLIVEIRA FILHO
RELATOR: CONSELHEIRO DIRCEU RODOLFO
The document discusses how textile mills functioned and changed America, providing examples of mills that later became other developments like condominiums and taverns. It also describes how some mills, like the R&G Corset Factory and Hat Corporation of America, evolved into different types of manufacturers over time. The document includes information on how the hat industry declined until John F. Kennedy began carrying Cavanagh Hats to support the industry at the request of his friend who was vice president of sales for the Hat Corporation of America.
Un periodista político debe ser imparcial, especializado en política y conocer a los principales actores y aspectos sociales, económicos y culturales de un país. Debe obtener información de fuentes oficiales como políticos electos y agencias de noticias, así como de fuentes anónimas de forma verificada. El periodismo político informa a la sociedad pero debe ceñirse a la ética y evitar bloqueos informativos. Su principal responsabilidad es mantener la objetividad y veracidad al transmitir información a la audiencia.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
This document makes several amendments to regulations in the Code of Federal Regulations related to the operations of the Office of the Comptroller of the Currency (OCC). Specifically, it updates address information for the OCC in several parts and removes references to outdated website addresses. It also removes subpart F from part 34 and removes part 40 in their entirety. These changes update OCC contact information and remove outdated or unnecessary regulations.
God created the heavens and the earth in a specific order over six days. On each day, God created different aspects of the natural world and populated it. God created humanity, both male and female, on the sixth day and instructed them to cultivate relationships with nature and each other. God rested on the seventh day, making it the Sabbath. God's ultimate goal in creation and redemption is the restoration of shalom, or peace, through restoring communion between humanity and God.
This document provides instructions for a classroom activity where students are assigned to research and represent different British colonies in North America during the colonial period. The activity involves students creating colonial sales booths to encourage settlement in their assigned colony. Students are given steps to complete the project, including researching their colony, creating a slogan and poster highlighting key features, developing a jingle, and rehearsing a sales presentation to promote their colony. The goal is for students to learn about the similarities and differences among the original 13 colonies through this competitive marketing activity.
Esta lista inclui alguns dos jogos de videogame mais populares de todos os tempos, incluindo Counter Strike, Pac-Man, Left 4 Dead, Sonic e Super Mario.
La salle d’attente lieu d’informations et de formation Réseau Pro Santé
A chaque numéro, un clin d’oeil imagé illustrant les situations chronophages du quotidien.
Peut-être qu’affichées en salle d’attente ces vignettes permettraient un meilleur fonctionnement de nos cabinets ?
N’hésitez pas à nous proposer les vôtres !
La salle d’attente, un élément commun à tous les cabinets de médecins de famille, représente une possibilité d’intervention souvent négligée. La salle d’attente en est venue à être considérée comme un espace de confinement et une source inévitable de frustration autant pour les patients que pour les médecins. Mais, si la salle d’attente était bonne à autre chose que seulement attendre ? Le présent article explore le potentiel de transformer le temps perdu dans la salle d’attente en une bonne opportunité.
En dépit d’un certain nombre d’interventions possibles pour régler ces problèmes, celles en salle d’attente ont été presque complètement négligées. Les études sur les salles d’attente ont surtout été effectuées dans le milieu hospitalier. Par exemple, l’efficacité des stratégies de triage et l’éducation des patients ont fait l’objet d’études dans les salles d’attente à l’urgence et la disposition et le design des salles d’attente, y compris les sièges, l’éclairage et le bruit, ont été analysés pour prédire la satisfaction des patients et leur expérience de la douleur. Les sondages sur les cabinets de soins primaires démontrent que la façon dont se sentent les patients à propos des rencontres avec leur médecin et la qualité de leurs soins de santé est directement reliée à l’impression qu’ils ont du temps passé dans la salle d’attente. Par exemple, de longues périodes d’attente sont associées à une moins grande satisfaction des patients ; par contre, s’ils sont occupés durant l’attente, leur satisfaction est sensiblement rehaussée, même si le temps d’attente reste le même.
reseauprosante.fr
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
Evaluating the Effectiveness of Women-Focused MarketingHighViz PR
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-