1. GA News Global Alliance E-Newsletter: December 16, 2010
Global Alliance Chair Awarded PRSA's Top
International Honor
World Public Relations Forum Heads to Australia
New World Landscapes Launched by GA
The World Public Relations Forum will be held in Australia
in 2012. Global Alliance Chair Elect Dan Tisch said:
GA Member Highlights "Australia is one of the world's most advanced and
Communications Professionals Observe innovative public relations markets and PRIA's bid was both
Social Media Risks in Finland comprehensive and compelling,"
India Examines Strategies for Business
Excellence
The WPRF is held every two years and brings together the world's
leading communicators to present new methods, research and ideas in
the field of professional communication.
National PRIA President Robina Xavier said the 2012 event in
Melbourne would increase the recognition and value of public relations
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Send to a Friend Shanghai Joins Global Alliance
The Shanghai Public Relations Association has
joined The Global Alliance For Public Relations
and Communication Management, becoming the
ninth public relations association around the world
Advertise with the GA: attaining active membership in The Global Alliance
info@globalalliancepr.org in 2010.
John Paluszek, 2009-2011 Chair of The Global Alliance, in welcoming
Join us on... SPRA as a member, noted that, "SPRA not only brings a unique
perspective to the GA mission of sharing our global profession's
growing body of knowledge and advocating for the profession, but it
also completes our strategic reach around the world. Our progress in
China – and recently in the Mediterranean Rim, the Middle East and
Latin America – complements more traditional Global Alliance
strengths in Africa, Europe, Southeast Asia, Oceania and North
America". Read more.
Stockholm Accords Gain Global Momentum
"The Stockholm Accords", finalized at The
Global Alliance/Swedish Public Relations
Association June World Public Relations Forum
and a major advance in advocacy for the public
relations profession are now being discussed
and applied in some twenty countries around
the world.
Details and descriptions of activity are centralised at the Stockholm
Accords hub (www.stockholmaccords.org) with recent progress reported
in Albania, Italy and Portugal.
Global Alliance Reviews Development Goals at UN

2. Progress on the UN Millennium Development
Goals was under review when the Global Alliance
was represented at the November conference of
the United Nations Global Compact. Under
scrutiny was the progress companies are making
in support of "UN Millennium Development Goals"
which address global poverty, disease, education,
gender equality and critical natural resources such
as the availability of water.
Alongside the report on "World Progress Toward the MDGs, panel
sessions with expert corporate and non-governmental-organization
(NGOs) speakers covered Core Business and Value Chain
Contributions, Strategic Social Investment and Philanthropy and
Advocacy and Public Policy Engagement on Key Issues"
Corporate CSR managers and communications experts from
companies including Alcoa, Cisco, Nike and Monsanto joined with
executives from Oxfam and Ceres to share information on corporate
social responsibility progress around the world. Read more.
Regions in the Spotlight in 2011
The Global Alliance is advancing its
commitment to regional representation and
programming as part of its revision of bylaws
necessitated by the move of GA administrative
headquarters to Lugano, Switzerland.
In 2011, regional representation on the GA Board will be formalized by
a resolution of the Board and General Meeting. In addition, plans are
underway to produce regional conferences on global public
relations/societal issues. The planned conferences, to be co-branded by
the GA and the host GA member associations, are expected to occur in
the spring and fall of 2001. The GA e-newsletter and website will report
progress on these plans regularly.
CONFERENCES & EVENTS
3rd European
Summit on
Measurement.
08-10 June 2011
PARTNER PUBLICATIONS
Global Alliance Platinum Sponsors
Grayling is the world's second largest
independent Public Relations, Public Affairs,
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with specialist services including CSR,
environment and sustainability and digital.
Grayling has 900 staff in 70 offices in 40 countries across the US,
Western and Eastern Europe, Africa and Asia Pacific. The company
has revenues in excess of €100 million (USD148 million).
[www.grayling.com]
MetaDesign is internationally known for
creating branded experiences and
systemic, forward-looking design
systems.
Since its foundation in 1990 MetaDesign's work has influenced a
generation of businesses and has created some of the most successful
communication solutions in many industries. Today, MetaDesign has
over 250 people working in offices in Beijing, Berlin, Dusseldorf, San

3. Francisco and Zurich. [www.metadesign.com]
About the Global Alliance
The Global Alliance for Public Relations and Communication Management established in 2000, is the confederation of the world's
major public relations and communication management associations and institutions, organizations which represent 160,000
practitioners and educators around the world. The Global Alliance's mission is to unify the public relations profession, raise
professional standards all over the world, share knowledge for the benefit of its members and be the global voice for public
relations in the public interest." www.globalalliancepr.org