Ad age advertising century top 100 advertising campaignsDaniel Downs
This document lists the top 100 advertising campaigns of the 20th century as selected by Ad Age magazine. It begins with the iconic "Think Small" campaign for Volkswagen by Doyle Dane Bernbach in 1959, which is credited with revolutionizing advertising by using wit and self-deprecating humor. The summary discusses how this campaign changed advertising from motivational manipulation to more agreeable and effective storytelling. It also notes that 16 of the top 100 campaigns came from the 1960s, reflecting the significant impact of the creative revolution sparked by the Volkswagen campaign.
Our monthly newsletter shows what members of Mansfield and District U3A in north Nottinghamshire have been doing recently and what's planned.
http://www.mansfield-u3a.org.uk/
You'll see how we share interests in art appreciation, bridge, crafts, singing, needlework, music, history, literature, wine tasting, scrabble, photography, technology, writing for pleasure and genealogy. How we keep fit joining-in with physical ones such as walking, bowls and Tai Chi. How we socialise on theatre, concert and garden visits, lunches and group holidays.
This document summarizes a research study on consumers' perceptions of branded jewelry products from Malabar Gold in Thiruvananthapuram City, India. The study found that the majority of respondents were between 26-35 years old, post-graduate educated, and had a monthly income between Rs. 10,001-20,000. Malabar Gold offers several branded jewelry lines including diamonds, uncut diamonds, precious gems, children's jewelry, and bridal collections. The objectives of the study were to understand factors influencing consumers' preferences for branded jewelry and their awareness of Malabar Gold's product lines. The methodology involved surveys of 180 consumers using random sampling.
To be successful with social media, you need a plan. In this presentation, I review a framework strategy approach that aligns the business strategy and goals with social media activities and keeps those activities accountable via analytics and key performance metrics. This deck was presented at the BMA Chicago breakfast series on May 16, 2012.
This document discusses 10 recent developments in IT-enabled marketing, including startups being blocked by large social media platforms, security flaws in Apple and Amazon devices leading to hacking, and more people using mobile social networks. It also discusses augmented reality becoming more useful, issues with Twitter's growth plan, declining use of free mobile apps, benefits of crowdsourcing for startups and manufacturers, and the nine most valuable social networks for business.
This document summarizes a study that compares customer satisfaction between two mobile phone providers in Bangladesh: Grameen Phone and Teletalk. The study uses a survey of 200 customers to measure satisfaction across 20 attributes of the two providers. It finds that overall customer attitude is higher toward Grameen Phone (166.1923) than Teletalk (78.939). For 17 of the 20 attributes, customer satisfaction is higher for Grameen Phone. The study aims to identify the attributes that influence customer satisfaction levels and compare satisfaction between the two providers to test the hypothesis that mean satisfaction differs between attributes of Grameen Phone and Teletalk.
Moen H. DLG, Apply land use planning, land development and land banking as to...RESTORE
The document discusses using land use planning, land development, and land banking tools for river restoration projects. It provides examples of integrating land objectives into river restoration projects from various countries. It proposes starting 10 pilot projects in 10 countries that combine river restoration with "land issues" and land development tools. Land development can involve projects to improve agriculture, infrastructure, and environmental functions through purchases, exchanges, and agreements with landowners. Land banking specifically refers to acquiring and managing rural lands for new functions like wetlands or reservoirs.
Collecting Longitudinal Evaluation Data in a College SettingJennifer Morrow
The document summarizes a presentation about evaluating a longitudinal study that tested online interventions to reduce high-risk drinking and stress in college students. It describes the study design, which randomly assigned 231 students to expressive writing, behavioral monitoring, or both interventions. It also discusses the evaluation methodology, data collection tools used like online surveys and a project notebook, challenges faced managing large amounts of online data, and suggestions for evaluators conducting similar studies.
Ad age advertising century top 100 advertising campaignsDaniel Downs
This document lists the top 100 advertising campaigns of the 20th century as selected by Ad Age magazine. It begins with the iconic "Think Small" campaign for Volkswagen by Doyle Dane Bernbach in 1959, which is credited with revolutionizing advertising by using wit and self-deprecating humor. The summary discusses how this campaign changed advertising from motivational manipulation to more agreeable and effective storytelling. It also notes that 16 of the top 100 campaigns came from the 1960s, reflecting the significant impact of the creative revolution sparked by the Volkswagen campaign.
Our monthly newsletter shows what members of Mansfield and District U3A in north Nottinghamshire have been doing recently and what's planned.
http://www.mansfield-u3a.org.uk/
You'll see how we share interests in art appreciation, bridge, crafts, singing, needlework, music, history, literature, wine tasting, scrabble, photography, technology, writing for pleasure and genealogy. How we keep fit joining-in with physical ones such as walking, bowls and Tai Chi. How we socialise on theatre, concert and garden visits, lunches and group holidays.
This document summarizes a research study on consumers' perceptions of branded jewelry products from Malabar Gold in Thiruvananthapuram City, India. The study found that the majority of respondents were between 26-35 years old, post-graduate educated, and had a monthly income between Rs. 10,001-20,000. Malabar Gold offers several branded jewelry lines including diamonds, uncut diamonds, precious gems, children's jewelry, and bridal collections. The objectives of the study were to understand factors influencing consumers' preferences for branded jewelry and their awareness of Malabar Gold's product lines. The methodology involved surveys of 180 consumers using random sampling.
To be successful with social media, you need a plan. In this presentation, I review a framework strategy approach that aligns the business strategy and goals with social media activities and keeps those activities accountable via analytics and key performance metrics. This deck was presented at the BMA Chicago breakfast series on May 16, 2012.
This document discusses 10 recent developments in IT-enabled marketing, including startups being blocked by large social media platforms, security flaws in Apple and Amazon devices leading to hacking, and more people using mobile social networks. It also discusses augmented reality becoming more useful, issues with Twitter's growth plan, declining use of free mobile apps, benefits of crowdsourcing for startups and manufacturers, and the nine most valuable social networks for business.
This document summarizes a study that compares customer satisfaction between two mobile phone providers in Bangladesh: Grameen Phone and Teletalk. The study uses a survey of 200 customers to measure satisfaction across 20 attributes of the two providers. It finds that overall customer attitude is higher toward Grameen Phone (166.1923) than Teletalk (78.939). For 17 of the 20 attributes, customer satisfaction is higher for Grameen Phone. The study aims to identify the attributes that influence customer satisfaction levels and compare satisfaction between the two providers to test the hypothesis that mean satisfaction differs between attributes of Grameen Phone and Teletalk.
Moen H. DLG, Apply land use planning, land development and land banking as to...RESTORE
The document discusses using land use planning, land development, and land banking tools for river restoration projects. It provides examples of integrating land objectives into river restoration projects from various countries. It proposes starting 10 pilot projects in 10 countries that combine river restoration with "land issues" and land development tools. Land development can involve projects to improve agriculture, infrastructure, and environmental functions through purchases, exchanges, and agreements with landowners. Land banking specifically refers to acquiring and managing rural lands for new functions like wetlands or reservoirs.
Collecting Longitudinal Evaluation Data in a College SettingJennifer Morrow
The document summarizes a presentation about evaluating a longitudinal study that tested online interventions to reduce high-risk drinking and stress in college students. It describes the study design, which randomly assigned 231 students to expressive writing, behavioral monitoring, or both interventions. It also discusses the evaluation methodology, data collection tools used like online surveys and a project notebook, challenges faced managing large amounts of online data, and suggestions for evaluators conducting similar studies.
Lasagna Alla Bolognese is a type of flat pasta with meat sauce usually layered between. It originated from early recipes in Italy. Fusilli Bucati includes several varieties of curled pasta shapes. It is made with shrimp, oil, salt, pepper, parsley, white wine and milk.
The document discusses the history of development of notebooks and speakers. It then discusses redesigning an unknown topic and provides information about planets, the evolution of rockets, and the first astronaut Armstrong. The document concludes with a section about the conflict between Israel and Palestine, covering its history and beginning, well-known wars, and current situation.
This document discusses information visualization design and different theories about sleep. It mentions possible harms of sleep and compares the time people go to bed. The document is written in Chinese and English and contains graphical symbols.
Lasagna Alla Bolognese is a type of flat pasta with meat sauce usually layered between. It originated from early recipes in Italy. Fusilli Bucati includes several varieties of curled pasta shapes. It is made with shrimp, oil, salt, pepper, parsley, white wine and milk.
The document discusses the history of development of notebooks and speakers. It then discusses redesigning an unknown topic and provides information about planets, the evolution of rockets, and the first astronaut Armstrong. The document concludes with a section about the conflict between Israel and Palestine, covering its history and beginning, well-known wars, and current situation.
This document discusses information visualization design and different theories about sleep. It mentions possible harms of sleep and compares the time people go to bed. The document is written in Chinese and English and contains graphical symbols.
