Fundamentals of Advertising - ASCI

Advertising Standards Council of India (ASCI)

Introduction ,[object Object],[object Object]

[object Object],[object Object],[object Object]

Chapter-I ,[object Object],[object Object]

[object Object],[object Object]

Examples ,[object Object],[object Object]

Chapter II ,[object Object],[object Object]

Chapter III ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2.Advertisements addressed to minors shall not contain anything, whether in illustration or otherwise, which might result in their physical, mental or moral harm or which exploits their vulnerability. For example, Advertisements: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Chapter IV ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],2. Advertisements shall not make unjustifiable use of the name or initials of any other firm, company or institution, nor take unfair advantage of the goodwill attached to the trade mark or symbol of another firm or its product or the goodwill acquired by its advertising campaign.

Fundamentals of Advertising - ASCI

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (9)

Similar to Fundamentals of Advertising - ASCI

Similar to Fundamentals of Advertising - ASCI (20)

More from Arzoo Sahni

More from Arzoo Sahni (20)

Recently uploaded

Recently uploaded (20)

Fundamentals of Advertising - ASCI