Matter Inc. has launched a new initiative called Full Circle Living that creates household goods using waste products in a way that benefits the local community. The initiative collects used restaurant oil, converts it to biodiesel, and uses the byproduct glycerin to produce soap, cleaners, and candles. It focuses on smart waste reuse and green jobs. Profits are donated to wetland restoration. Initial launch cities include New Orleans, Austin, Portland, Seattle, and later Chicago, Sydney, and others, where products will be made locally. Financial projections assume $50,000 in seed funding will allow the initiative to reach sales goals.
Project made during Forgotten Scapes architecture workshop in Wrocław.
TUTOR: Pedro Campos Costa
TEAM: Marta Pinto, Aleksandra Kasprzycka, Magadalena Szarlej, Marta Hanczaruk
Chinese Version :: http://www.slideshare.net/FlowLee/the-momentum-effect-ver30-chinese
Purchase Link ]
English ver. :: Amazon link - http://goo.gl/2J5xXn
Korean ver. :: Kyobobook link - http://goo.gl/7t7djf
[ must-to-read ] for every Chief Officer -
If u have any question about Momentum Effect,
feel free to contact me.
Thank you ^^
Project made during Forgotten Scapes architecture workshop in Wrocław.
TUTOR: Pedro Campos Costa
TEAM: Marta Pinto, Aleksandra Kasprzycka, Magadalena Szarlej, Marta Hanczaruk
Chinese Version :: http://www.slideshare.net/FlowLee/the-momentum-effect-ver30-chinese
Purchase Link ]
English ver. :: Amazon link - http://goo.gl/2J5xXn
Korean ver. :: Kyobobook link - http://goo.gl/7t7djf
[ must-to-read ] for every Chief Officer -
If u have any question about Momentum Effect,
feel free to contact me.
Thank you ^^
Master Plan for Waste Management for Swachh India.pptxPratima Pandey
Master Plan for waste management for us as individuals for having cleaner home and cleaner city. It outlines the importance of waste reduction and waste segregation as key tenets of waste management. For processing of waste, Rs like reuse, resell, repair, giving waste for recycling are highlighted. Next, examples of leading countries in waste management are cited to highlight what we can do as individuals as well as part of community. Combining the above discussion is a Master Plan for Waste Management for You and Me.
A pro-bono document on behalf of a man who is single-handedly running recycling collections with his old van in Antigua for grassroots initiative Zero Waste Antigua and Rubber Duck recycling: https://www.facebook.com/pages/Rubber-Duck-Recycling
This is an advertising campaign planning and brand building strategy for the launch of NOPRIX- a mosquito repellent by GD Pharmaceuticals of the Boroline fame. Only the name and primary components of the product composition have been used as it is, rest of it has been re-imagined and re- planned. Models, product differentiation, ad messages, media planning, public relations strategies have been re-thought out. It is an academic mock campaign planing that stood first among nine other presentations and was appreciated by GD Pharmaceuticals itself.
The pressing need to shift our global economy to sustainable consumption represent one of the biggest opportunities of our time for disruptive innovation. All over the world, out of the box thinkers are bringing disruptive ideas to market in response. Here are few of our favorites, each of which represents a different disruptive idea that has the potential to dramatically shift the flow of funds in the markets in which they operate.
This presentation reveals an understanding of what changes, what role do they have on our lives and how it can be used in the construction of brand communication.
Master Plan for Waste Management for Swachh India.pptxPratima Pandey
Master Plan for waste management for us as individuals for having cleaner home and cleaner city. It outlines the importance of waste reduction and waste segregation as key tenets of waste management. For processing of waste, Rs like reuse, resell, repair, giving waste for recycling are highlighted. Next, examples of leading countries in waste management are cited to highlight what we can do as individuals as well as part of community. Combining the above discussion is a Master Plan for Waste Management for You and Me.
A pro-bono document on behalf of a man who is single-handedly running recycling collections with his old van in Antigua for grassroots initiative Zero Waste Antigua and Rubber Duck recycling: https://www.facebook.com/pages/Rubber-Duck-Recycling
This is an advertising campaign planning and brand building strategy for the launch of NOPRIX- a mosquito repellent by GD Pharmaceuticals of the Boroline fame. Only the name and primary components of the product composition have been used as it is, rest of it has been re-imagined and re- planned. Models, product differentiation, ad messages, media planning, public relations strategies have been re-thought out. It is an academic mock campaign planing that stood first among nine other presentations and was appreciated by GD Pharmaceuticals itself.
The pressing need to shift our global economy to sustainable consumption represent one of the biggest opportunities of our time for disruptive innovation. All over the world, out of the box thinkers are bringing disruptive ideas to market in response. Here are few of our favorites, each of which represents a different disruptive idea that has the potential to dramatically shift the flow of funds in the markets in which they operate.
This presentation reveals an understanding of what changes, what role do they have on our lives and how it can be used in the construction of brand communication.
1. FULL CIRCLE LIVING
a new, big idea from Matter Inc.
Tippy Tippens, founder of Matter Inc., has over 15 years experience
leading design as both a consultant and employee for the world’s
greatest companies. She holds a graduate degree in design from
Pratt Institute. She is considered a trailblazing social entrepreneur,
proud to be based in New Orleans, & using her design perspective
to bring unique value to consumer goods. She is recently honored
to be part of the GOOD 100 in 2013.
Matter’s first product raised 20K in donations for gulf restoration
post BP spill. Our overwhelming success inspired the vision of Full
Circle Living, our next great product line creating meaningful
community impact.
Our spring launch of new social goods include: blankets for disaster
relief, toys to build literacy, and a collection of notebooks and totes
to encourage & inspire meaningful pursuits.
We are also thrilled to introduce the the Full Circle Living Product
suite as shown in following slides.
2. THE IDEA - FULL CIRCLE LOOP
% PROFITS DONATED CREATION OF NEW,
TO WETLAND GREEN COLLAR JOBS
6. SOLD IN HOTELS,
RESTORATION RESTAURANTS OF
ORIGINATION, +
ONLINE/LOCAL
RETAILERS FOR
CONSUMER MARKET
1. COLLECTION & 5. LOCAL CREATION OF:
ALREADY RETRIEVAL OF GLYCERIN BASED CLEANERS
OCCURS RESTAURANT’S WASTE & HOUSEHOLD GOODS:
IN NOLA, FRYER OIL LIQUID HAND SOAPS, DISH &
PARTNER
FULL LAUNDRY DETERGENTS,
WITH THESE CIRCLE TOOTHPASTE, CANDLES..
GROUPS
2. CREATION OF LOOP
BIODIESEL
4. DISTILLED TO PROPER PH FOR
SOAP/DETERGENTS/ETC. IN NOLA
3. GLYCERIN - BY PRODUCT
DURING PRODUCTION *FOCUS ON: SMART USE OF GREEN
*GLUT OF GLYCERIN IN WASTE STREAMS & COMMUNITY-
MARKET FROM GROWING BASED PRODUCTION
BIODIESEL PRODUCTION
3. FULL CIRCLE LIVING - OPERATIONS
NEW ORLEANS
DUPLICATE
MODEL IN
RESTAURANT FOOD-CENTRIC
CITIES 2015 PORTLAND OR SEATTLE
BIODIESEL 2014 - AUSTIN 2016 CHICAGO
PRODUCTION
2016 - SYDNEY*
GLYCERIN
DISTILLATION BEFITTING PER COMMUNITY
NEW
JOBS
HOUSEHOLD
GOODS EACH LOCATION
PRODUCTION PRODUCES LOCALLY, WITH
A UNIQUE PRODUCT LABEL
DESIGN & DONATION
PARTNER RELEVANT TO
SALE OF THEIR COMMUNITY’S NEEDS
GOODS
WETLAND CURRENT NOLA
RESTORATION PARTNERS * FIRST INTERNATIONAL MODEL