FTC Blogging Basics with 3 Green Angels. Jennifer Taggart of The Smart Mama, Alicia Voorhies of The Soft Landing and Sommer Poquette of Green and Clean Mom - 3 Green Angels Founders.
Why MAP Polices Fail and What You Can Do So Your Policy Doesn't Whitney Gibson
Get real answers as to why your MAP policy is failing and how it can be fixed. Learn how to enforce against both authorized and stubborn grey market sellers.
Minimum Advertised Price policies are effective for keeping authorized distributors from advertising unauthorized discounts. However, as e-commerce continues to grow, unauthorized sellers are going to be an increasingly important challenge for brands to address. These unauthorized online retailers are far less likely to follow a manufacturer’s price policy. A recent study published by the Kellogg School of Management found 53 percent of grey market sellers do not comply with MAP policies. Unless a brand owner has taken the proper preemptive legal steps, unauthorized sellers can be difficult to enforce against.
Whitney Gibson, partner at Vorys and leader of the firm’s group focused on internet and brand reputation issues and Laura Erdman, an associate at Vorys, share strategies for creating an effective MAP policy that encourages authorized sellers to comply and gives brands legal claims to enforce against unauthorized sellers. As one of the leading law firms in the country on matters related to ecommerce brand and channel enforcement matters, Whitney and Laura are able to provide straight answers as why most MAP policy are failing today. Not only will that explain how to resolve common mistakes made by most brands, they will address how to identify and create legal claims against unauthorized sellers and how to navigate concerned distributors who may be upset with authorized reseller policies.
This document discusses ethics and unethical practices in advertising. It outlines basic advertising principles such as decency, honesty and avoiding harm. Unethical issues covered include surrogate advertising, exaggeration, stereotyping of women as sex symbols, and using children in ads. The document also discusses the male and female gaze theory and how women are typically portrayed. Regulations of advertising in India are outlined, covering groups like ASCI and acts like the Consumer Protection Act. Examples of past advertising complaints and their resolutions are provided.
The document discusses regulation of advertising through self-regulation, federal regulation, and state regulation. Self-regulation is done by advertisers, agencies, and trade associations through bodies like the National Advertising Review Board. The Federal Trade Commission regulates deceptive and unfair advertising practices based on laws like the FTC Act. Other agencies also regulate advertising for specific industries. The Lanham Act prohibits false descriptions or representations in advertising.
This document summarizes consumer protection laws related to warranties, product liability, and consumer rights. It discusses factors that determine express versus implied warranties, potential liabilities for defective products, key federal statutes on deceptive advertising and labeling, protections for various types of consumer transactions, and laws regulating credit reporting and debt collection practices. The Magnuson-Moss Warranty Act, Truth in Lending Act, Fair Credit Reporting Act, and Fair Debt Collection Practices Act are some of the major federal statutes discussed.
This document summarizes a panel discussion on antitrust law and litigation strategies for technology companies. The panel covered topics such as price squeeze claims, standards setting, VoIP and broadband regulation, and surviving in a hostile legal environment. Key issues discussed include the impact of the Supreme Court's Trinko decision on price squeeze claims, balancing fighting lawsuits with keeping investor confidence, and considering multiple legal approaches beyond just antitrust claims.
Secondary Liability For Trademark Infringement and the InternetKlemchuk LLP
Secondary liability for trademark infringement can arise in several contexts involving the internet. It includes vicarious liability for companies that have a principal/agent or partnership relationship with direct infringers. Contributory liability under a two-part test applies to companies that induce or supply services to those they know or should know are direct infringers. Specific instances where secondary liability may arise involve domain name registrars, websites, internet service providers, online marketplaces, affiliate marketing, and search engine companies depending on their knowledge and control over direct infringers. Available remedies for secondary liability include damages, profits, and injunctive relief under trademark law.
The document introduces MFS WealthCare and MTS Tax Solutions, two companies founded by Dr. Suzanne Penn. MFS WealthCare is an Illinois-licensed insurance agency that specializes in index annuities, while MTS Tax Solutions is a Chicago-based tax practice. Dr. Penn has over 30 years of experience in financial education and counseling. She currently serves as Chairman of MFS WealthCare and has established two office locations in downtown Chicago.
Why MAP Polices Fail and What You Can Do So Your Policy Doesn't Whitney Gibson
Get real answers as to why your MAP policy is failing and how it can be fixed. Learn how to enforce against both authorized and stubborn grey market sellers.
Minimum Advertised Price policies are effective for keeping authorized distributors from advertising unauthorized discounts. However, as e-commerce continues to grow, unauthorized sellers are going to be an increasingly important challenge for brands to address. These unauthorized online retailers are far less likely to follow a manufacturer’s price policy. A recent study published by the Kellogg School of Management found 53 percent of grey market sellers do not comply with MAP policies. Unless a brand owner has taken the proper preemptive legal steps, unauthorized sellers can be difficult to enforce against.
Whitney Gibson, partner at Vorys and leader of the firm’s group focused on internet and brand reputation issues and Laura Erdman, an associate at Vorys, share strategies for creating an effective MAP policy that encourages authorized sellers to comply and gives brands legal claims to enforce against unauthorized sellers. As one of the leading law firms in the country on matters related to ecommerce brand and channel enforcement matters, Whitney and Laura are able to provide straight answers as why most MAP policy are failing today. Not only will that explain how to resolve common mistakes made by most brands, they will address how to identify and create legal claims against unauthorized sellers and how to navigate concerned distributors who may be upset with authorized reseller policies.
This document discusses ethics and unethical practices in advertising. It outlines basic advertising principles such as decency, honesty and avoiding harm. Unethical issues covered include surrogate advertising, exaggeration, stereotyping of women as sex symbols, and using children in ads. The document also discusses the male and female gaze theory and how women are typically portrayed. Regulations of advertising in India are outlined, covering groups like ASCI and acts like the Consumer Protection Act. Examples of past advertising complaints and their resolutions are provided.
The document discusses regulation of advertising through self-regulation, federal regulation, and state regulation. Self-regulation is done by advertisers, agencies, and trade associations through bodies like the National Advertising Review Board. The Federal Trade Commission regulates deceptive and unfair advertising practices based on laws like the FTC Act. Other agencies also regulate advertising for specific industries. The Lanham Act prohibits false descriptions or representations in advertising.
This document summarizes consumer protection laws related to warranties, product liability, and consumer rights. It discusses factors that determine express versus implied warranties, potential liabilities for defective products, key federal statutes on deceptive advertising and labeling, protections for various types of consumer transactions, and laws regulating credit reporting and debt collection practices. The Magnuson-Moss Warranty Act, Truth in Lending Act, Fair Credit Reporting Act, and Fair Debt Collection Practices Act are some of the major federal statutes discussed.
This document summarizes a panel discussion on antitrust law and litigation strategies for technology companies. The panel covered topics such as price squeeze claims, standards setting, VoIP and broadband regulation, and surviving in a hostile legal environment. Key issues discussed include the impact of the Supreme Court's Trinko decision on price squeeze claims, balancing fighting lawsuits with keeping investor confidence, and considering multiple legal approaches beyond just antitrust claims.
Secondary Liability For Trademark Infringement and the InternetKlemchuk LLP
Secondary liability for trademark infringement can arise in several contexts involving the internet. It includes vicarious liability for companies that have a principal/agent or partnership relationship with direct infringers. Contributory liability under a two-part test applies to companies that induce or supply services to those they know or should know are direct infringers. Specific instances where secondary liability may arise involve domain name registrars, websites, internet service providers, online marketplaces, affiliate marketing, and search engine companies depending on their knowledge and control over direct infringers. Available remedies for secondary liability include damages, profits, and injunctive relief under trademark law.
The document introduces MFS WealthCare and MTS Tax Solutions, two companies founded by Dr. Suzanne Penn. MFS WealthCare is an Illinois-licensed insurance agency that specializes in index annuities, while MTS Tax Solutions is a Chicago-based tax practice. Dr. Penn has over 30 years of experience in financial education and counseling. She currently serves as Chairman of MFS WealthCare and has established two office locations in downtown Chicago.
AutoCon2012 Workshop - Dealer Compliance in a Digital Age - with Jim RadognaJim Radogna
This document discusses best practices for car dealers to avoid legal issues related to their digital advertising and presence. It outlines six key areas that regulators are focusing on: online advertising, online reviews, social media, contests and sweepstakes, text message marketing, and online privacy. The document provides examples of car dealers receiving fines for misleading advertising online and warns that regulators are actively monitoring dealers' digital activities. It provides guidance on ensuring advertising and online reviews comply with regulations to avoid fines or lawsuits.
Using Testimonial Claims in Social Media PlatformsAffiliate Summit
While the FTC Guidelines on Endorsements and Testimonials are relatively straightforward, marketers & bloggers still have many questions on exactly what & how they should be communicating or sharing.
Experience level: Intermediate
Target audience: Merchants/Advertisers
Niche/vertical: Social Media
Peter Marinello, Director, Electronic Retailing Self-Regution Program (Moderator)
Tom Chernaik, CEO, CMP.LY (Twitter @CMPLY)
Thomas A. Cohn, Of Counsel, Venable LLP
Jeffrey Greenbaum, Partner, Frankfurt Kurnit Klein & Selz (Twitter @jeffgreenbaum)
What Every Marketer Needs To Know About The Law In The Digital AgeAMAMichiana
Presented by Sean J. Quinn of LADUE | CURRAN | KUEHN at the December 2014 AMA Michiana luncheon: http://www.amamichiana.com/portfolio/digital-marketing-laws/.
Questions about this presentation? Visit www.lck-law.com.
This document discusses brands, trademarks, and advertising. It begins by defining what a brand is, noting that a brand comprises a product or service, packaging, name/logo, promotion, and appeals to customers physically, aesthetically, rationally, and emotionally. It then defines what a trademark is, explaining that it distinguishes one company's goods/services from another's. The document recommends conducting trademark searches to identify potential issues and minimize risks. It also explains why trademarks should be registered, providing exclusive rights and prima facie evidence of ownership. The document concludes by discussing proper trademark use and marking.
The document summarizes FTC enforcement actions against affiliate marketers from 2011-2012. It discusses how the FTC obtained orders halting fake news sites marketing acai berry weight loss products with deceptive claims. It outlines settlements with affiliate marketers and networks that banned negative option marketing and required stringent claim substantiation and third party monitoring. The FTC continued targeting both affiliate marketers and advertisers using deceptive practices and imposed monetary judgments and asset forfeitures of over $1 million in some cases.
The FTC has taken enforcement actions against affiliate marketers for deceptive practices involving fake news sites promoting acai berry weight loss products. In 2012, the FTC obtained settlements from 8 out of 10 operators of fake news sites that made deceptive claims about acai berry supplements. The settlements included monetary judgments, requirements to substantiate claims, and stringent affiliate monitoring provisions. The FTC has signaled it will continue targeting both advertisers and affiliates, and may pursue third parties like networks that assist deceptive practices. Affiliate marketers are advised to ensure all claims are truthful and material connections are disclosed to minimize regulatory risk.
The Regulatory Landscape for Advertisers, Affiliates, NetworksAffiliate Summit
The FTC and state AGs are aggressively attacking affiliate networks. Anyone in the chain-advertiser, network, affiliate-could be liable. Learn how to avoid a regulatory attack against you!
Experience level: Beginner, Intermediate
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Niche/vertical: Legal
Brian Clark, CEO, Copyblogger Media (Twitter @copyblogger) (Moderator)
Thomas Cohn, Of Counsel, Venable LLP
Dean Graybill, Assistant Regional Director, Western Region – San Francisco, Federal Trade Commission
William Rothbard, Attorney, Law Offices of William I. Rothbard
This document discusses legal concerns regarding social media use and advertising. It summarizes FTC guidelines on endorsements and testimonials which were updated in 2009 due to the rise of social media. The guidelines aim to protect consumers by requiring disclosure of any material connection between an endorser and advertiser that could affect the endorsement's credibility. Both advertisers and endorsers can be liable for misleading claims or failing to disclose relationships. The document provides examples and best practices for complying with these FTC guidelines when using social media for advertising purposes.
Affiliates Under Fire: Next Steps, Best PracticesAffiliate Summit
Recent FTC cases showed it will act against anyone imitating news sites or making false ad claims online. This session will help you review compliance and avoid federal/state law enforcement actions.
Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Compliance
Tom Cohn, Partner, LeClair Ryan
10 things to do your ads comply wth int lawsAamir Abbasi
1) Advertisers must understand and comply with advertising laws in any country they operate in. They should research consumer protection laws and past cases.
2) All advertising claims must be substantiated before disseminating an ad. In the US, the FTC enforces this and has provided guidance on what constitutes a deceptive claim.
3) Advertisers should ensure claims are truthful, accurate, and not misleading. Comparative claims require clear substantiation to avoid deception or issues with competitors.
This document discusses auto dealer advertising compliance and the challenges involved. It notes that while advertising can generate sales, non-compliant ads can result in legal and regulatory issues. The document outlines federal and state laws governing advertising and why they are difficult for dealers to navigate. It provides examples of advertising practices that typically trigger enforcement actions and emphasizes the importance of truth, clarity and disclosures in all advertising platforms and materials. The conclusion reiterates that compliance is important to avoid costly fines, lawsuits and reputational damage.
Regulatory Affairs Tutorial #1: Ad & Promo Regulations for Healthcare ProductsRegulatory_Guru
The FTC enforces truth-in-advertising rules and regulates advertising of healthcare products. The FTC looks at ads in context to determine if claims are deceptive by express or implied messages. Advertisers must have evidence to substantiate claims before ads run. Disclaimers must be clear and conspicuous. Comparative ads are allowed if bases of comparison are identified. Endorsements must reflect honest opinions and advertisers must comply with FTC rules on different types of endorsements.
Unfair and Deceptive Acts and Practices Enforcement: Is your Facility at Risk?Jim Radogna
In this informative webinar, KPA F&I experts Jim Radogna and Ryan Lane will address these potential and legal pitfalls and suggest best practices for avoiding being caught up a “UDAP Trap.”
Guidelines for Endorsements and Testimonials in Advertising (2009)Daniel Honigman
On Monday, October 5, 2009, the Federal Trade Commission released its revised “Guides Concerning the Use of Endorsements and Testimonials in Advertising” — the first time these guidelines have been changed since 1980. A lot has changed in the public relations landscape since then, and many of these changes have stemmed from how consumers are using information they find on the Internet.
Green Marketing And The FTC\'s Green Guidesverdantlaw
The document summarizes a presentation given by Philip Moffat of Verdant Law on green marketing and the Federal Trade Commission's Green Guides. The presentation provided background on green marketing and "greenwashing," an overview of how green marketing is regulated in the US with a focus on the FTC's Green Guides, and a review of proposed revisions to the Guides. The presentation established principles from the Guides for making environmental marketing claims in a truthful and non-deceptive manner.
Regulators took enforcement actions against over 25 companies in 2015 for deceptive advertising of consumer financial products. The top lessons from these actions were: 1) advertisements must accurately explain the nature of the product; 2) all terms and conditions must be clearly disclosed; 3) advertisements must represent offers that are actually available; 4) companies are responsible for oversight of vendors' advertising; and 5) advertisements cannot obscure their true source.
Tips From an FTC Pro: How to Avoid Becoming an FTC TargetAffiliate Summit
This presentation is from Affiliate Summit East 2018 (July 29 - July 31, 2018 in New York).
Session description: The Trump FTC has been cracking down on Internet marketers and tightening the noose around affiliates and others in their ecosystem. Learn from an FTC expert how to stay compliant and avoid “FTC Jail”.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
AutoCon2012 Workshop - Dealer Compliance in a Digital Age - with Jim RadognaJim Radogna
This document discusses best practices for car dealers to avoid legal issues related to their digital advertising and presence. It outlines six key areas that regulators are focusing on: online advertising, online reviews, social media, contests and sweepstakes, text message marketing, and online privacy. The document provides examples of car dealers receiving fines for misleading advertising online and warns that regulators are actively monitoring dealers' digital activities. It provides guidance on ensuring advertising and online reviews comply with regulations to avoid fines or lawsuits.
Using Testimonial Claims in Social Media PlatformsAffiliate Summit
While the FTC Guidelines on Endorsements and Testimonials are relatively straightforward, marketers & bloggers still have many questions on exactly what & how they should be communicating or sharing.
Experience level: Intermediate
Target audience: Merchants/Advertisers
Niche/vertical: Social Media
Peter Marinello, Director, Electronic Retailing Self-Regution Program (Moderator)
Tom Chernaik, CEO, CMP.LY (Twitter @CMPLY)
Thomas A. Cohn, Of Counsel, Venable LLP
Jeffrey Greenbaum, Partner, Frankfurt Kurnit Klein & Selz (Twitter @jeffgreenbaum)
What Every Marketer Needs To Know About The Law In The Digital AgeAMAMichiana
Presented by Sean J. Quinn of LADUE | CURRAN | KUEHN at the December 2014 AMA Michiana luncheon: http://www.amamichiana.com/portfolio/digital-marketing-laws/.
Questions about this presentation? Visit www.lck-law.com.
This document discusses brands, trademarks, and advertising. It begins by defining what a brand is, noting that a brand comprises a product or service, packaging, name/logo, promotion, and appeals to customers physically, aesthetically, rationally, and emotionally. It then defines what a trademark is, explaining that it distinguishes one company's goods/services from another's. The document recommends conducting trademark searches to identify potential issues and minimize risks. It also explains why trademarks should be registered, providing exclusive rights and prima facie evidence of ownership. The document concludes by discussing proper trademark use and marking.
The document summarizes FTC enforcement actions against affiliate marketers from 2011-2012. It discusses how the FTC obtained orders halting fake news sites marketing acai berry weight loss products with deceptive claims. It outlines settlements with affiliate marketers and networks that banned negative option marketing and required stringent claim substantiation and third party monitoring. The FTC continued targeting both affiliate marketers and advertisers using deceptive practices and imposed monetary judgments and asset forfeitures of over $1 million in some cases.
The FTC has taken enforcement actions against affiliate marketers for deceptive practices involving fake news sites promoting acai berry weight loss products. In 2012, the FTC obtained settlements from 8 out of 10 operators of fake news sites that made deceptive claims about acai berry supplements. The settlements included monetary judgments, requirements to substantiate claims, and stringent affiliate monitoring provisions. The FTC has signaled it will continue targeting both advertisers and affiliates, and may pursue third parties like networks that assist deceptive practices. Affiliate marketers are advised to ensure all claims are truthful and material connections are disclosed to minimize regulatory risk.
The Regulatory Landscape for Advertisers, Affiliates, NetworksAffiliate Summit
The FTC and state AGs are aggressively attacking affiliate networks. Anyone in the chain-advertiser, network, affiliate-could be liable. Learn how to avoid a regulatory attack against you!
Experience level: Beginner, Intermediate
Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks
Niche/vertical: Legal
Brian Clark, CEO, Copyblogger Media (Twitter @copyblogger) (Moderator)
Thomas Cohn, Of Counsel, Venable LLP
Dean Graybill, Assistant Regional Director, Western Region – San Francisco, Federal Trade Commission
William Rothbard, Attorney, Law Offices of William I. Rothbard
This document discusses legal concerns regarding social media use and advertising. It summarizes FTC guidelines on endorsements and testimonials which were updated in 2009 due to the rise of social media. The guidelines aim to protect consumers by requiring disclosure of any material connection between an endorser and advertiser that could affect the endorsement's credibility. Both advertisers and endorsers can be liable for misleading claims or failing to disclose relationships. The document provides examples and best practices for complying with these FTC guidelines when using social media for advertising purposes.
Affiliates Under Fire: Next Steps, Best PracticesAffiliate Summit
Recent FTC cases showed it will act against anyone imitating news sites or making false ad claims online. This session will help you review compliance and avoid federal/state law enforcement actions.
Experience level: Intermediate
Target audience: Affiliates/Publishers
Niche/vertical: Compliance
Tom Cohn, Partner, LeClair Ryan
10 things to do your ads comply wth int lawsAamir Abbasi
1) Advertisers must understand and comply with advertising laws in any country they operate in. They should research consumer protection laws and past cases.
2) All advertising claims must be substantiated before disseminating an ad. In the US, the FTC enforces this and has provided guidance on what constitutes a deceptive claim.
3) Advertisers should ensure claims are truthful, accurate, and not misleading. Comparative claims require clear substantiation to avoid deception or issues with competitors.
This document discusses auto dealer advertising compliance and the challenges involved. It notes that while advertising can generate sales, non-compliant ads can result in legal and regulatory issues. The document outlines federal and state laws governing advertising and why they are difficult for dealers to navigate. It provides examples of advertising practices that typically trigger enforcement actions and emphasizes the importance of truth, clarity and disclosures in all advertising platforms and materials. The conclusion reiterates that compliance is important to avoid costly fines, lawsuits and reputational damage.
Regulatory Affairs Tutorial #1: Ad & Promo Regulations for Healthcare ProductsRegulatory_Guru
The FTC enforces truth-in-advertising rules and regulates advertising of healthcare products. The FTC looks at ads in context to determine if claims are deceptive by express or implied messages. Advertisers must have evidence to substantiate claims before ads run. Disclaimers must be clear and conspicuous. Comparative ads are allowed if bases of comparison are identified. Endorsements must reflect honest opinions and advertisers must comply with FTC rules on different types of endorsements.
Unfair and Deceptive Acts and Practices Enforcement: Is your Facility at Risk?Jim Radogna
In this informative webinar, KPA F&I experts Jim Radogna and Ryan Lane will address these potential and legal pitfalls and suggest best practices for avoiding being caught up a “UDAP Trap.”
Guidelines for Endorsements and Testimonials in Advertising (2009)Daniel Honigman
On Monday, October 5, 2009, the Federal Trade Commission released its revised “Guides Concerning the Use of Endorsements and Testimonials in Advertising” — the first time these guidelines have been changed since 1980. A lot has changed in the public relations landscape since then, and many of these changes have stemmed from how consumers are using information they find on the Internet.
Green Marketing And The FTC\'s Green Guidesverdantlaw
The document summarizes a presentation given by Philip Moffat of Verdant Law on green marketing and the Federal Trade Commission's Green Guides. The presentation provided background on green marketing and "greenwashing," an overview of how green marketing is regulated in the US with a focus on the FTC's Green Guides, and a review of proposed revisions to the Guides. The presentation established principles from the Guides for making environmental marketing claims in a truthful and non-deceptive manner.
Regulators took enforcement actions against over 25 companies in 2015 for deceptive advertising of consumer financial products. The top lessons from these actions were: 1) advertisements must accurately explain the nature of the product; 2) all terms and conditions must be clearly disclosed; 3) advertisements must represent offers that are actually available; 4) companies are responsible for oversight of vendors' advertising; and 5) advertisements cannot obscure their true source.
Tips From an FTC Pro: How to Avoid Becoming an FTC TargetAffiliate Summit
This presentation is from Affiliate Summit East 2018 (July 29 - July 31, 2018 in New York).
Session description: The Trump FTC has been cracking down on Internet marketers and tightening the noose around affiliates and others in their ecosystem. Learn from an FTC expert how to stay compliant and avoid “FTC Jail”.
Similar to Ftc Basics Webinar by 3 Green Angels (20)
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
This presentation provides valuable insights into effective cost-saving techniques on AWS. Learn how to optimize your AWS resources by rightsizing, increasing elasticity, picking the right storage class, and choosing the best pricing model. Additionally, discover essential governance mechanisms to ensure continuous cost efficiency. Whether you are new to AWS or an experienced user, this presentation provides clear and practical tips to help you reduce your cloud costs and get the most out of your budget.
Dive into the realm of operating systems (OS) with Pravash Chandra Das, a seasoned Digital Forensic Analyst, as your guide. 🚀 This comprehensive presentation illuminates the core concepts, types, and evolution of OS, essential for understanding modern computing landscapes.
Beginning with the foundational definition, Das clarifies the pivotal role of OS as system software orchestrating hardware resources, software applications, and user interactions. Through succinct descriptions, he delineates the diverse types of OS, from single-user, single-task environments like early MS-DOS iterations, to multi-user, multi-tasking systems exemplified by modern Linux distributions.
Crucial components like the kernel and shell are dissected, highlighting their indispensable functions in resource management and user interface interaction. Das elucidates how the kernel acts as the central nervous system, orchestrating process scheduling, memory allocation, and device management. Meanwhile, the shell serves as the gateway for user commands, bridging the gap between human input and machine execution. 💻
The narrative then shifts to a captivating exploration of prominent desktop OSs, Windows, macOS, and Linux. Windows, with its globally ubiquitous presence and user-friendly interface, emerges as a cornerstone in personal computing history. macOS, lauded for its sleek design and seamless integration with Apple's ecosystem, stands as a beacon of stability and creativity. Linux, an open-source marvel, offers unparalleled flexibility and security, revolutionizing the computing landscape. 🖥️
Moving to the realm of mobile devices, Das unravels the dominance of Android and iOS. Android's open-source ethos fosters a vibrant ecosystem of customization and innovation, while iOS boasts a seamless user experience and robust security infrastructure. Meanwhile, discontinued platforms like Symbian and Palm OS evoke nostalgia for their pioneering roles in the smartphone revolution.
The journey concludes with a reflection on the ever-evolving landscape of OS, underscored by the emergence of real-time operating systems (RTOS) and the persistent quest for innovation and efficiency. As technology continues to shape our world, understanding the foundations and evolution of operating systems remains paramount. Join Pravash Chandra Das on this illuminating journey through the heart of computing. 🌟
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
TrustArc Webinar - 2024 Global Privacy SurveyTrustArc
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Generating privacy-protected synthetic data using Secludy and MilvusZilliz
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdfflufftailshop
When it comes to unit testing in the .NET ecosystem, developers have a wide range of options available. Among the most popular choices are NUnit, XUnit, and MSTest. These unit testing frameworks provide essential tools and features to help ensure the quality and reliability of code. However, understanding the differences between these frameworks is crucial for selecting the most suitable one for your projects.
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...alexjohnson7307
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
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Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
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Presentation of the paper "Trusted Execution Environment for Decentralized Process Mining" given during the CAiSE 2024 Conference in Cyprus on June 7, 2024.
2. 3 Green Angels: About the Webinar
Housekeeping
• Only presenters will be speaking, so no need
to worry about muting yourself
• Q&A at end of session. Submit your
questions via the “Questions” section on the
control panel
• Webinar will be available on Vimeo
3. 3 Green Angels: About the Webinar
IMPORTANT NOTICE
This webinar is meant to bring to
awareness to the topic and is not
intended to be used as legal advice. If
you have questions about any of the
info or related matters, please contact
an attorney in your state.
4. 3 Green Angels: About the Webinar
Agenda
1) Why disclosure is important
2) Comments from Jennifer Taggart about the FTC
3) Endorsement Guidelines
4) Questions submitted in advance
5) Open Q&A (time permitting)
5. 3 Green Angels: About the Webinar
Presented by Jennifer Taggart
• Partner in Los Angeles law firm
– Specialize in consumer and environmental law
• 15 years experience
• Eco Consultant
– CPSIA expert
– XRF testing
– Blogger, social media user
• Co-founder, 3 Green Angels
• Former environmental engineer
6. Federal Trade Commission (http://www.ftc.gov)
3 Green Angels: What is the FTC?
Federal Trade Commission (http://www.ftc.gov)
• Independent agency established in 1914 by Federal Trade
Commission Act (FTC Act)
• Basically, 3 bureaus:
• FTC Bureau of Consumer Protection: protects
consumers against unfair, deceptive or fraudulent
practices
• FTC Bureau of Competition: Prevents anticompetitive
mergers and other anticompetitive business practices in
the marketplace
• FTC Bureau of Economics: Evaluates economic impact
of FTC's actions
7. 3 Green Angels: What is the FTC?
FTC Bureau of Consumer Protection
• Advertising and marketing
• Financial products and practices
• Telemarketing fraud
• Privacy and identity protection
8. 3 Green Angels: FTC Act
Functions of the FTC Act
• FTC Act, Section 5, declares unlawful unfair
methods of competition in or affecting commerce,
and unfair or deceptive acts or practices in or
affecting commerce
• The FTC issues rules pursuant to the FTC Act
when the FTC believes that certain unfair or
deceptive acts or practices are prevalent in an
industry
9. 3 Green Angels: FTC Act
FTC Act & Guides
• FTC regulates advertising
• The revised Endorsement Guides - Guides Concerning
the Use of Endorsements and Testimonials in Advertising
(published on 10/5/09 and effective 12/1/09) represent
administrative interpretations concerning the application of
Section 5 of the FTC Act (15 USC 45) to the use of
endorsements and testimonials in advertising
• In other words, the Guides are intended to help
advertisers comply with Section 5 of the FTC Act
10. 3 Green Angels: FTC Act
Principles of Advertising Law
• Advertising must be truthful and
not misleading
• Advertisers must have evidence to
back up their claims (substantiation)
• Advertisements must not be unfair
11. 3 Green Angels: FTC Act
What are the Endorsement Guides?
• Endorsement Guides deal with aspects of
advertising - use of testimonials and
endorsements
• The Endorsement Guides adopted in
1972
• Have always required that endorsers
disclose relationships with advertisers
• Revised Endorsement Guides extend
requirements to social media
12. 3 Green Angels: FTC Act
Effect of Endorsement Guides
• Endorsement Guides are NOT actually binding as law
• Endorsement Guides are administrative interpretations
of the laws administered by the FTC
• To establish violation, FTC must show violation of the
FTC Act
• Violations of Section 5 of the FTC Act are subject to civil
penalties of up to $11,000 per violation
• But, the FTC may bring an enforcement action if a
person or company fails to comply with the Endorsement
Guides if FTC can establish that represents an unfair or
deceptive practice in violation of the FTC Act
13. 3 Green Angels: FTC Act
What Do Endorsement Guides Require?
• Prohibits deceptive or unsubstantiated representations in
endorsements
• As explained by David Vladeck, Director of FTC
Bureau of Consumer Protection - endorsements
cannot constitute an end run around the substantiation
requirements
• Requires disclosure of material connections between
seller and endorser
• Requirements for “celebrity endorsers”
• Requirements for “experts”
14. 3 Green Angels: FTC Act
Who is liable?
• Advertiser:
• Subject to liability for false or unsubstantiated
statements made by endorsers ( 255.1(d))
• Subject to liability for failure to disclose material
connections between themselves and their endorsers
( 255.1(d))
• Endorser:
•Liable for statements made in course of
endorsements ( 255.1(d))
15. 3 Green Angels: FTC Act
What do endorsements have to do?
• Endorsements must reflect endorser’s honest
opinions, findings, beliefs or experience.
• Endorsements may not convey any express or
implied representation that would be deceptive if
made directly by the advertiser
• If advertisement represents that the endorsers
uses the endorsed product, endorser must have
been a bona fide user of it at the time the
endorsement was given
16. 3 Green Angels: FTC Act
What is an endorsement?
Guidelines define an endorsement to mean “any
advertising message (including verbal statements,
demonstrations, or depictions of name, signature,
likeness or other identifying personal characteristics of
an individual or the name or seal of an organization)
that consumers are likely to believe reflects the
opinions, beliefs, findings, or experiences of a party
other than the sponsoring advertiser, even if the views
expressed by that party are identical to those of the
sponsoring advertiser.” ( 255.0(b))
17. 3 Green Angels: FTC Act
What is an endorsement?
Example 4 in Guidelines:
Professional auto racing driver hired by tire manufacturer &
talks about smooth ride, strength, and long life of tires. Is
this an endorsement?
Yes because most consumers will recognize individual as a
race car driver, not merely a spokesperson or announcer of
the advertiser. So consumers would believe that the
advertising message reflects the driver’s personal views.
18. 3 Green Angels: FTC Act
What is an endorsement?
Example 8 in Guidelines:
Blogger purchases new dog food and talks about how it
improved her dog’s fur – not an endorsement.
Same blogger gets same new dog food for free because
she receives a coupon from the store based upon her
purchasing habits – not an endorsement.
Same blogger joins network marketing program and, as a
result, periodically gets free products about which can write
reviews if she wants. The new dog food came from that
program – endorsement.
19. 3 Green Angels: FTC Act
So what does this mean?
Looking at 255.1 Example 5 in Guidelines:
Skin care company participates in blog advertising
service that matches advertisers with bloggers to
review products. Advertiser asks blogger to try new
body lotion and write review of product on blog.
Advertiser does not make any specific claims about
lotion’s ability to cure skin conditions. In review,
blogger writes that lotion cures eczema.
20. 3 Green Angels: FTC Act
What is potential liability in Example 5?
Example 5 in Guidelines:
Advertiser potentially liable for blogger’s misleading/
unsubstantiated statements.
Blogger potentially liable for misleading/
unsubstantiated representation.
Blogger could also be liable if fails to disclose clearly
and conspicuously that she is being paid for services.
21. 3 Green Angels: FTC Act
Endorsements must have substantiation
Endorsement about performance of an advertised product
or service will be interpreted as representing that product
or service is effective for purpose depicted. (Guidelines
255.2(a).)
Advertiser must possess and rely upon adequate
substantiation to support such claims.
22. 3 Green Angels: FTC Act
Relevance of substantiation requirement?
Example 2 in Guidelines:
Company’s advertisement talks about cost savings from
installing heat pump. 3 different consumers give different
savings in monthly utility bills, but fewer than 20% of
purchasers will save anything close.
“Results not typical” insufficient to save ad from being
deceptive.
Could be saved by clearly and conspicuously disclosing
average monthly savings or what most families will save.
23. 3 Green Angels: FTC Act
Expert endorsement
If endorsement represents, directly or by implication, that
endorser is expert with respect to endorsement message,
endorser’s qualifications must in fact give the endorser the
expertise that he is representing as possessing with
respect to endorsement. ( 255.3(a))
Endorsement must be supported by actual exercise of
expertise by that expert in evaluating features or
characteristics, although other factors can be taken into
account. ( 255.3(b))
24. 3 Green Angels: FTC Act
Can bloggers be experts?
Of course.
Expertise can be based upon education or experience.
Perhaps blogger is a tech expert, beauty expert or a
cleaning expert based upon experience.
25. 3 Green Angels: FTC Act
255.3 Example 3
Ramifications particularly in “green”:
• Manufacturer advertises its auto parts approved by
“American Institute of Science.” From name, consumers
believe “AIS” is a bona fide independent testing
organization & would not approve auto part w/o first testing
by valid scientific methods.
• If AIS is not bona fide independent testing organization
(e.g., established and operated by an auto parts
manufacturer), the endorsement is deceptive.
26. 3 Green Angels: FTC Act
Disclosure obligations
255.5 requires when a connection exists between seller
(sponsor) and endorser that might materially affect weight
or credibility of endorsement (connection is not reasonably
expected by the consumer), such connection must be fully
disclosed.
Includes disclosure of funded research (Ex. 1),
“sponsored” speaking, including Twitter (Ex. 3) and online
message board posting (Ex. 8)
27. 3 Green Angels: FTC Act
Complying with disclosure obligations
• Will reader/audience understand relationship
between reviewer and company whose products
are being reviewed?
•If not clear from the context, reviewer should
disclose connection.