From Fishers to Farmers                    Jesse Stay - http://staynalive.com
     Bringing Your Brand to Your
     Customers Using Social Technologies
                                                  Text “like stay” to 32665 (FBOOK)
Stats

• 145 million registered users


• 46% Make mobile a major part
  of the experience


• 180 million Unique Visitors/mo
  on Twitter.com


• 3 billion requests per day via
  API




                                   Text “like stay” to 32665 (FBOOK)
Stats

• Over 500 million active users
• 50% log in at least once a day
• Over 900 million pages, groups,
  and events (and growing!) (160
  mill. in May)
• More than 70 languages
• 550,000 apps, 250,000
  websites
• 70 % of users outside the US
• Facebook Videos now bigger
  than Yahoo videos
•



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Stats

• 2+billion views/day, More page
  views/day than prime time
  audience of all 3 prime time
  networks combined (near double)
• Average user spends 15 minutes a
  day on Youtube
• 70% of Youtube’s traffic comes
  from outside the US
• Embedded across 10s of millions
  of websites
• Over 3 mill people auto-share to
  at least one Social Network
• 1 auto-shared Tweet results in 7
  Youtube sessions on average



                                     Text “like stay” to 32665 (FBOOK)
• 2 Million Live Views


• “The Office” and “30 Rock” Get 2 Million Households Watching on Average

                                                    Text “like stay” to 32665 (FBOOK)
• 2 Million Live Views


• “The Office” and “30 Rock” Get 2 Million Households Watching on Average

                                                    Text “like stay” to 32665 (FBOOK)
“Give a man a fish -
 feed him for a day.
Teach a man to fish
   - feed him for a
       lifetime.”
              Text “like stay” to 32665 (FBOOK)
Text “like stay” to 32665 (FBOOK)
Fishing Where the Fish Are




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Facebook Ads
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http://facebook.com/puma




   Facebook Pages
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AppBistro.com




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Facebook Questions




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Manna Foundation
                                    Mae Teng

From Fishers to Farmers


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From Fishers to Farmers




                          Text “like stay” to 32665 (FBOOK)
StayNAlive.com



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Open Graph Protocol   StayNAlive.com
                            Text “like stay” to 32665 (FBOOK)
developers.facebook.com/
Social Plugins   plugins
                       Text “like stay” to 32665 (FBOOK)
Graph API   graph.facebook.com/jessestay
                  Text “like stay” to 32665 (FBOOK)
Insights and Analytics   facebook.com/insights
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Facebook Places




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Facebook Places
University of Kentucky




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Haley’s Ukuleles   haleysukuleles.com
                         Text “like stay” to 32665 (FBOOK)
Other Farming Tools

• @Anywhere


• OpenSocial


• SEO


• Blogs




                      Text “like stay” to 32665 (FBOOK)
Analytics

•Google Analytics
•Twitter Search -
 search.twitter.com
•PeopleBrowsr
•TweetStats
•Omniture
•Radian6
•RowFeeder
•Involver

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Text “like stay” to 32665 (FBOOK)
Any Questions?




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From Fishers to Farmers - Version 2

  • 1.
    From Fishers toFarmers Jesse Stay - http://staynalive.com Bringing Your Brand to Your Customers Using Social Technologies Text “like stay” to 32665 (FBOOK)
  • 2.
    Stats • 145 millionregistered users • 46% Make mobile a major part of the experience • 180 million Unique Visitors/mo on Twitter.com • 3 billion requests per day via API Text “like stay” to 32665 (FBOOK)
  • 3.
    Stats • Over 500million active users • 50% log in at least once a day • Over 900 million pages, groups, and events (and growing!) (160 mill. in May) • More than 70 languages • 550,000 apps, 250,000 websites • 70 % of users outside the US • Facebook Videos now bigger than Yahoo videos • Text “like stay” to 32665 (FBOOK)
  • 4.
    Stats • 2+billion views/day,More page views/day than prime time audience of all 3 prime time networks combined (near double) • Average user spends 15 minutes a day on Youtube • 70% of Youtube’s traffic comes from outside the US • Embedded across 10s of millions of websites • Over 3 mill people auto-share to at least one Social Network • 1 auto-shared Tweet results in 7 Youtube sessions on average Text “like stay” to 32665 (FBOOK)
  • 5.
    • 2 MillionLive Views • “The Office” and “30 Rock” Get 2 Million Households Watching on Average Text “like stay” to 32665 (FBOOK)
  • 6.
    • 2 MillionLive Views • “The Office” and “30 Rock” Get 2 Million Households Watching on Average Text “like stay” to 32665 (FBOOK)
  • 7.
    “Give a mana fish - feed him for a day. Teach a man to fish - feed him for a lifetime.” Text “like stay” to 32665 (FBOOK)
  • 8.
    Text “like stay”to 32665 (FBOOK)
  • 9.
    Fishing Where theFish Are Text “like stay” to 32665 (FBOOK)
  • 10.
    Facebook Ads Text “like stay” to 32665 (FBOOK)
  • 11.
    http://facebook.com/puma Facebook Pages Text “like stay” to 32665 (FBOOK)
  • 12.
    AppBistro.com Text “like stay” to 32665 (FBOOK)
  • 13.
    Facebook Questions Text “likestay” to 32665 (FBOOK)
  • 14.
    Manna Foundation Mae Teng From Fishers to Farmers Text “like stay” to 32665 (FBOOK)
  • 15.
    From Fishers toFarmers Text “like stay” to 32665 (FBOOK)
  • 16.
    StayNAlive.com Text “like stay” to 32665 (FBOOK)
  • 17.
    Open Graph Protocol StayNAlive.com Text “like stay” to 32665 (FBOOK)
  • 18.
    developers.facebook.com/ Social Plugins plugins Text “like stay” to 32665 (FBOOK)
  • 19.
    Graph API graph.facebook.com/jessestay Text “like stay” to 32665 (FBOOK)
  • 20.
    Insights and Analytics facebook.com/insights Text “like stay” to 32665 (FBOOK)
  • 21.
    Facebook Places Text “like stay” to 32665 (FBOOK)
  • 22.
    Facebook Places University ofKentucky Text “like stay” to 32665 (FBOOK)
  • 23.
    Haley’s Ukuleles haleysukuleles.com Text “like stay” to 32665 (FBOOK)
  • 24.
    Other Farming Tools •@Anywhere • OpenSocial • SEO • Blogs Text “like stay” to 32665 (FBOOK)
  • 25.
    Analytics •Google Analytics •Twitter Search- search.twitter.com •PeopleBrowsr •TweetStats •Omniture •Radian6 •RowFeeder •Involver Text “like stay” to 32665 (FBOOK)
  • 26.
    Text “like stay”to 32665 (FBOOK)
  • 27.
    Any Questions? Text “like stay” to 32665 (FBOOK)