Very short outline of multi-sided platforms in the context of free products and services. For illustration purposes. Refer to technical papers for more info.
This lecture describes the Platform model or Two-sided Markets. Platforms serve multiple customer groups and benefit from network effects that take place with and between those groups. Businesses based on Platforms are able to adopt innovative pricing structures in which one side subsidizes another. When the marginal costs are near zero it can be practical to drop the subsidized price all the way to zero.
Essentials of a platform business modelValueCoders
A platform business model connects buyers and suppliers who can then transact with ease. This model is being seen as the latest trend in businesses of today.
The Platform Manifesto - 16 principles for digital transformationSangeet Paul Choudary
The Platform Manifesto is a collection of principles that succinctly defines how different aspects of business transform in a world of digital platforms.
Very short outline of multi-sided platforms in the context of free products and services. For illustration purposes. Refer to technical papers for more info.
This lecture describes the Platform model or Two-sided Markets. Platforms serve multiple customer groups and benefit from network effects that take place with and between those groups. Businesses based on Platforms are able to adopt innovative pricing structures in which one side subsidizes another. When the marginal costs are near zero it can be practical to drop the subsidized price all the way to zero.
Essentials of a platform business modelValueCoders
A platform business model connects buyers and suppliers who can then transact with ease. This model is being seen as the latest trend in businesses of today.
The Platform Manifesto - 16 principles for digital transformationSangeet Paul Choudary
The Platform Manifesto is a collection of principles that succinctly defines how different aspects of business transform in a world of digital platforms.
Mobile forretningsløsninger - hvor er vi på vej hen?Esben Emborg
Hvad skal der til for at skabe susces med mobile forretningsløsninger. Antallet af ingredienser er minimale, det hele gælder om at forstå brugernes kontekst og udnytte potentialet. Visma Consulting Denmark
CBS Insight-rapport - Udfordringer i den digtale transformationCanon Danmark A/S
Fra digitalisering af forretningsprocesser til analyse, cloud og datasikkerhed ændrer den øgede informationshåndtering grænserne mellem papir og digital, mellem privat og offentlig og mellem skræddersyet og automatiseret.
Hvad er en digital forretningsmodel? Hvilke findes der? Hvordan udvikler jeg min virksomheds digitale forretningsmodel? Hvilke metoder kan jeg bruge?
Oplæg for MBA-uddannelsen MMT 21. april 2017.
Trends'11 analysen perspektiveret af Anders Uttrup, CreunaAnders Uttrup
Trends-analysen gennemføres af Huset Markedsføring, Dagligvareleverandørerne (DLF), Dansk Annoncørforening (DAF) og Danske Reklame- og Relationsbureauers Brancheforening (DRRB) og MEGAFON, der i 12 år er dokumenteret som Danmarks mest præcise analysebureau.
About mobile: Tænk mobiliteten ind i forretningsstrategien - Det optimerer pr...Mediehuset Ingeniøren Live
Projektværktøjsdagen 2013 - Jens Peter Weinreich, partner, ABOUT Mobile
Brugen af internettet via smartphones og tablets overtager pc’ens nuværende position. Løsningen er nemme innovative apps, med indhold og funktionalitet, der kan optimere forretningsprocesserne og sikre bundlinjen i en krisetid.
Business model innovation in practice - case collection from Implement Consul...Morten Hejlesen
Short term competitive advantage is created by exploiting existing business models. But in the long term all markets mature, competition intensifies and turbulence increases. Consequently, new sources of growth must be explored and fresh answers to enduring success must be found.
The classic answer used to be: Innovate or die! But research shows that pouring more money into pure new product innovation does not lead to better performance. To succeed in innovation and to seize new growth opportunities, the scope of innovation must be expanded to encompass the full spectrum of business model components. While rewards are potentially big by rethinking the business model, stepping outside the comfort zone of the core business and known operating models is risky business that must be managed carefully.
The articles in this hands-on case collection investigate how a range of companies have mastered the process as well as have explored and exploited strategic options to identify new paths to creating customer value and capturing profits.
The Danish electric mobility operator CLEVER has turned traditional strategic thinking upside-down to overcome challenges in an immature industry and to pave the way for the mass market breakthrough of the electric vehicle.
The core business of Danish cable operator YouSee is being challenged by disruptive technologies and by launching the online streaming service YouBio, the company has shown that the road to success can include disrupting yourself.
The ground-breaking Daily Maersk service launched by Maersk Line has changed the game in the highly conservative shipping industry by challenging conventional wisdom and opening up a high-end market demanding high reliability, fast delivery and high consistency.
Hopefully, the principles used by the case companies can be translated into your organisational context to help you endeavor beyond the blinders of the dominant logic and to seize new opportunities.
Mobile forretningsløsninger - hvor er vi på vej hen?Esben Emborg
Hvad skal der til for at skabe susces med mobile forretningsløsninger. Antallet af ingredienser er minimale, det hele gælder om at forstå brugernes kontekst og udnytte potentialet. Visma Consulting Denmark
CBS Insight-rapport - Udfordringer i den digtale transformationCanon Danmark A/S
Fra digitalisering af forretningsprocesser til analyse, cloud og datasikkerhed ændrer den øgede informationshåndtering grænserne mellem papir og digital, mellem privat og offentlig og mellem skræddersyet og automatiseret.
Hvad er en digital forretningsmodel? Hvilke findes der? Hvordan udvikler jeg min virksomheds digitale forretningsmodel? Hvilke metoder kan jeg bruge?
Oplæg for MBA-uddannelsen MMT 21. april 2017.
Trends'11 analysen perspektiveret af Anders Uttrup, CreunaAnders Uttrup
Trends-analysen gennemføres af Huset Markedsføring, Dagligvareleverandørerne (DLF), Dansk Annoncørforening (DAF) og Danske Reklame- og Relationsbureauers Brancheforening (DRRB) og MEGAFON, der i 12 år er dokumenteret som Danmarks mest præcise analysebureau.
About mobile: Tænk mobiliteten ind i forretningsstrategien - Det optimerer pr...Mediehuset Ingeniøren Live
Projektværktøjsdagen 2013 - Jens Peter Weinreich, partner, ABOUT Mobile
Brugen af internettet via smartphones og tablets overtager pc’ens nuværende position. Løsningen er nemme innovative apps, med indhold og funktionalitet, der kan optimere forretningsprocesserne og sikre bundlinjen i en krisetid.
Similar to Free, open and sensing - new business models (8)
Business model innovation in practice - case collection from Implement Consul...Morten Hejlesen
Short term competitive advantage is created by exploiting existing business models. But in the long term all markets mature, competition intensifies and turbulence increases. Consequently, new sources of growth must be explored and fresh answers to enduring success must be found.
The classic answer used to be: Innovate or die! But research shows that pouring more money into pure new product innovation does not lead to better performance. To succeed in innovation and to seize new growth opportunities, the scope of innovation must be expanded to encompass the full spectrum of business model components. While rewards are potentially big by rethinking the business model, stepping outside the comfort zone of the core business and known operating models is risky business that must be managed carefully.
The articles in this hands-on case collection investigate how a range of companies have mastered the process as well as have explored and exploited strategic options to identify new paths to creating customer value and capturing profits.
The Danish electric mobility operator CLEVER has turned traditional strategic thinking upside-down to overcome challenges in an immature industry and to pave the way for the mass market breakthrough of the electric vehicle.
The core business of Danish cable operator YouSee is being challenged by disruptive technologies and by launching the online streaming service YouBio, the company has shown that the road to success can include disrupting yourself.
The ground-breaking Daily Maersk service launched by Maersk Line has changed the game in the highly conservative shipping industry by challenging conventional wisdom and opening up a high-end market demanding high reliability, fast delivery and high consistency.
Hopefully, the principles used by the case companies can be translated into your organisational context to help you endeavor beyond the blinders of the dominant logic and to seize new opportunities.
3. DAGENS AGENDA
• En havneby i Indien - en landsby i
Uganda
• Fra digital markedsføring til
business model innovation
• 6 markante tendenser inden for
design af nye forretningsmodeller
• Opsummering
8. GRUNDLÆGGENDE INNOVATIONSDIMENSIONER
Management
innovation
Business model
innovation
Product and service
innovation
Operational and process innovation
Kilde: Gary Hamel (2008)
10. FORRETNINGSMODELLENS KOMPONENTER
Nøgleprocesser Kunderelation
Kerneprodukt
Netværkspartnere Kundesegment
Komplementær-
ydelser
Distribution og
Nøgleressourcer
kommunikation
Omkostningsstruktur Betalingsmodel
Kilde: Alexander Osterwalder & Morten Hejlesen
11. TELEFONDAMER I UGANDA OG BANGLADESH
Personlig betjening
Salg og service
som relation
Kommunikation
Grameen Bank (mobiltelefoni)
Fattige indbyggere i
Telenor
den lokale landsby
Google Viden og handel
(Google SMS-apps)
Startkit til
Telefondamer til
landsbytelefoni
distribution
(teleinfrastruktur)
Arbejdstid og Mikrobetaling
service efter forbrug
Kilde: Alexander Osterwalder & Morten Hejlesen
12. 1 // FRA KONTANT AFREGNING TIL VIRTUELT
KURVEKNÆK OG BETALINGSINNOVATION
33. • Botton-up skabelse af relationer
• Forbinder strukturerede datakilder med
Eksplicit hinanden gennem standardiseret
annotation
metadata • Standardiserer og systematiserer
sammenhæng i det, vi ”allerede
kender”
• Top-down analyse
Implicit • Skaber sammenhæng mellem
ustrukturerede datakilder gennem
maskinlæring
metadata • Overraskelser og spring mellem
isolerede vidensdomæner
DATA OM DATA GIVER NY SEMANTIK