This document appears to be notes from a focus group discussion about launching a new indie rock music magazine. Key topics covered include determining what content readers would like to see such as interviews and festival guides, how often the magazine should be produced, an appropriate price point, design choices like colors, favorite existing music magazines, and a final opportunity for any additional feedback.

1. FOCUS GROUP
Abbie Williams-Randle

2. Why would you buy an Indie
Rock Magazine?

3. What layout do you like?

4. What would you like to see in the
magazine?
• Interview
• A guide to Festivals
• Q&A

5. What would you like to see in the magazine?

7. How often would you like the
magazine to be produced?

8. How much money would you like to
spend on a magazine?
£3.00
£5.00
£10.00
£20.00

9. What colours work best?

10. What is your favourite music magazine?

11. Anything else you would like to add?