What is FIXATION ?
Our opening title is categorized as a sub genre – a Crime thriller. Fixation is the opening title sequence we were asked to create for a final AS media
coursework. This title is about a boy, in his late teens, planning his next murder and his journey so far. Right from the beginning the audience get an
insight to his past life and how killing people is essentially his ‘passion’. To challenge the media convention we decided to use the antagonist rather then
the usual and preferred protagonist to start the opening title,
INSPIRATION
In order to start filming, and gain inspiration I watched and reviewed 12 thrillers from editing, mise en scene, camera
shots and sound. I also watched 13 opening title sequence’s and wrote a in-depth textual analysis. This helped me
and my group decide and figure out which codes and conventions to follow as well as which narrative structure to
use in our opening title sequence.
Our main inspiration towards our final task revolved around the two opening titles of – SE7EN and Gone Girl and
one specific scene in Focus which the director Izzy showed us. We used the use of close ups, and the main
character playing the antagonist, in relation to Se7ens opening title sequence. Although we also a voice over
partially inspired by Gone girl, from the use of slow and monotone voice, almost like a monologue. We linked it to
se7en again by using the ‘villain’ in the opening, as a group we thought that this makes it more suspended and the
audience are left right at
an advantage in the beginning of the film.
In preparation, I summarized every blog post about the film reviews and the textual analysis, I then compared
them between one another, and came to an overall decision on which textual analysis I liked the most as well
as the film review. I also made an animatic for the first draft and final which are on my blog posts.
Conventions of a Thriller
• Low key lighting
• Quick cuts
• Shadows
• Tension music
• Changes in the angle of shots
• Diegetic sound of breathing
• Black and white shots
• Montage of shots
• Protagonist is in the mercy of the Antagonist
• Male antagonist
• Protagonist revealed first
Theorists we followed
Katz uses and gratifications – our opening title follows Katz uses and gratifications by the category of entertainment.
By giving the audience the advantage of knowing the villain it can create a sensation of them feeling superior. This
can create the audience a diversion which separates them from their real life problems.
Levi Strauss- This concept was all based on the convention Binary Opposition such as Hero v Villain, good v evil.
This related to our main task since not revealing our antagonist, created much tension in the atmosphere due to the
audience wanting to know its opposite rival.
Laura Mulveys – Laura Mulveys theory named ‘ the male gaze’ is based upon the concept of the story/ narrative
(ours being linear, straight narrative) in a males perspective, so we used that although in some aspects we
challenged this by using a white male as a villain, which breaks/ challenges the expection as a black male being the
villian.
In this product, we were put into groups of 4-5, our group contained the main four parts of a production.
We used all our skills, ideas and perceptions into our thriller title sequence, with also deciding to challenge some codes and conventions.
Director – Izzy Ur-Rehman- Izzy had the final say in everything we did and decided to chose although we always compromised and she took other
idea’s into account. Izzy gave us ideas, made the initial survey, created the script with Georgia. We placed Izzy in the beginning and the end the credits,
we were inspired by David Fincher’s ‘The girl with the dragoon tattoo’s’ order of credits to put the director fist and last. Izzy would make checklists so we
could use our time efficiently for her in a deadline which was very effective and useful.
Producer – Georgia McCormick – Georgia was our producer, her job role included to find the location, setting and actor, in general to organize the
production, and that is exactly what she did. Georgia found us numerous settings and location, and it was in the convince of filming it in her garden,
Georgia has five sheds which she told us about each one and we came to an agreement we would film in the smallest and dirtiest shed. Georgia also
helped out in producing the surveys and the scripts, as well as giving us all the props for the mise en scene.
Editor – Corey Brown – Corey is our editor as well our main actor in the production, Corey made the production company animation, as well as put all
the sequence together in Premier Pro CC, and adobe after Effects. Corey made a total of 5 drafts including our finished piece and made the two first
drafts, so our 7 drafts each with improvement based on our teachers improvements and audience improvements, Corey also made the first draft for the
script although we later changed our idea.
Director of Photography – (me) – I was the d.o.p, in charge of all things camera, I filmed the whole sequence as well as became assistant editor
meaning that once the footage was complete I put together all the frames into iMovie for Corey to copy. I also recording a series of voice over’s using
Camron Cruikshank and then slit it up and separated his monologue across two minutes. I had created our final survey, created the story board, found
the music and attended a year 8 screening, I found all this helpful and effective in contributing in our final piece, I also created the two animatic .
As a group of four, I think we worked really well, we all communicated using WhatsApp group chat, and we held a couple meetings and we made sure we
had time to sit as a group in a classroom and edit.
Camera – I was the director of photography (D.O.P) throughout the whole shooting of the main task.
We used the inspiration from the opening title SE7EN, we were inspired by there use of close ups, hidden antagonist
shots, and not revealing too much but enough.
We used forms and conventions through close ups, birds eye views and a mixed variety of low and high angle shots.
The low shots made the antagonist appear more intense and chilling, although towards the end we used more medium-
high angles to make the character appear actually more vulnerable since he states its an ‘addiction’. Our establishing
shot was a low angled track though the grass to the characters den, we wanted the audience to feel naive and intrigued
before they see what Is going on in the shed, also P.O.V shots with the antagonist. The main objective was to make the
antagonist look dangerous through the lens, action and motion in the camera`. Whip pans weren't used in our sequence
as it didn't’t fit in with the pace.
The shots have been inspired Darius Khondji, who is the cinematographer for se7en, who we have been inspired him.
FIXATION
SE7EN
As we filmed twice our first draft indicated we would need to go back and shoot more
shots at different angles, lengths. We developed this by reshooting so we took full
advantage on the camera we had borrowed. We put the framing to 24 frames per second
this allowed enough light in, with the footage flowing smoothly. We also went to re film as
the camera picked up the overall mise en scene better in the dark with artificial lighting,
so we rescheduled to filmed in the dark. We also used image stabilization in all our clips
to get a smooth flowing footage, as the tripod was too big to fit into the shed. Luckily the
camcorder that we used had built in image stabilization.
We challenged the forms and conventions with the camera by not using too many fasted pace cuts and jump
cuts. When shooting, I felt like a variety of these camera shots will make the atmosphere very tense and dramatic,
hiding some elements as capturing parts of the frame leaving the audience guessing. We also broke thriller
conventions by revealing the antagonist, following Katz uses and gratifications allowing the audience have the
upper hand, and to make them feel in control and at an advantage of knowing the villain. We followed Katz codes
and conventions for this.
Corey brown was not only our actor, he was our main editor, along with me- I was assistant editor throughout the sequence. Once I had the footage from
shooting the previous day, I put all the footage together in iMovie, in order
from start to finish. I sent this to Corey, who then copied the sequence in detail through
adobe premier pro cc and after effects, he then added in titles and effects such as colour
grading and making the production name. We based parts of the opening of se7en in
our editing, such as their colour grading. Me and Corey decided to use deep blue/green
Tones with slight yellow, to make the overall footage look sinister and eerie.
We developed our fonts and texts, into a more serious and sinister serif font than a curved fancier sans serif font which looked more like a horror movie.
Our first attempt which Corey created using adobe after effects, we used this in our third draft, which was actually the first draft
that Corey creates as I created two overall prototypes. As we screened this I learnt that the the font didn't fit in with the
codes and conventions with a stereotypical crime thriller, and it was leaning more towards a horror font due to the sans
serif pointed blood which dripped down. So after much experimentation we decided to keep it to a sans fonts, which w as thin and
bold, which stands out. We used a black background with an off white coloured text. We developed this as we
We first had a bright white, although a dirty white, off white looks more relevant due to the messiness of the shed. Again we
based it around the font and motion of se7en due to we wanted to create the font moving
and in a motion. It also zooms in, and appears like it lines are making up the title, to give it the
overall message of putting together the pieces a FIXATION. Our main inspiration from this font
came from INCEPTION, we all decided we wanted this text, due to its boldness and simplicity.
We also first challenged the order of the credits, in our first –fourth draft although didn't look
right as it was in the completely wrong order as well as the post it notes In one continuous Shot didn't look realistic enough to fit in the mise en scene so
we decided to use the same font but make each later of the job role and their Name glitch. We developed this from having each credit different but then
changed it so all the same to look tighter and as a whole. Like The Fixation title we used the black background but but the text is centered the to the
bottom left so its easy to see, every credit it placed In the bottom left corner,
as most credits are placed there, except se7en’s font which is layered in sans serif.
We also decided create a production company, we were the first group to create a production name logo
which other groups then followed. Corey found a tutorial on YouTube to create a under ice affect he added text onto this We called out production Cigs
standing for our names. I really liked editing in iMovie and premier pro as their both Extremely effective but do many different elements.
SE7EN. FIXATION.
EDITING
SOUND
We used two main sources of sound – royalty free music and a voiceover.
I found the royalty free names bent and broken by Kevin Macleod. We
used this soundtrack throughout the sequence to make it sound eerie and
to create an overall dangerous atmosphere to make the audience feel
uncomfortable. Non diegetic sound is the only sound we use thought-out
the opening Title sequence. The backing starts off as quiet and really
compliments the frames due to the setting in the shed, With tools clashing
it sounds very grungy and sinister. This is a typical codes and conventions
in the thriller genre as Its very gradual, it starts off slow then picks up the
pace quickly.
We used a voice over, to let the audience acknowledge the antagonist is extremely dangerous and
already know they shouldn't’t trust in a connection they will gain. We were inspired by David
Fincher’s ‘Gone Girl’ opening title sequence. We liked how it connected to the audience instantly, I
also liked how monotone the monologue was, and I wanted to have a monotone actors voice in our
sequence because I thought it would be extremely effective against how dangerous and serious he
is about planning his next murder.
Me and Cameron went into a music room, which is a tiny room which is sound proof, this allowed
Cameron to read out the script without any background noise. We developed this by re-recording
this many times. I then put this into iMovie and took out bits, separated and split them to fit across
the length of two minuets.
Are 5th draft, we deleted some unnecessary content which made it feel like more a trailer than an
opening title sequence as well as having the title at the end so we deleted some of them
monologue, the bits that made it drag as well as putting the title 30 seconds in.
After finishing our final draft, our improvement was to go back and re-record Cameron speaking the
monologue to to it was too muffled, so I went back one lunch and recorded him saying it again.
Through out this is used my iPhone voice memo’s, I previously attempted to use a boom mic with a
dead cat although I found the voice memo from my phone was much easier and better quality.
MISE EN SCENE
We focused more on mise en scene throughout our title
sequence more than anything. If we didn't’t have our location,
setting and props it wouldn’t of come across as a murderers
shed at all. Again inspired by David Fincher’s opening title of
se7en. Low key lighting was used throughout the whole
sequence to reinforce to was at nighttime and the only source of
lighting used was a desk lamp which was reflected onto the wall
to bounce and light up the shed but we also used a torch in the
establishing shot, which was a track, artificial light of the torch
was used to light up the green grass. Our inspiration was used
from the opening title sequence se7en, as well as a scene that
Izzy, our director showed us when setting up the mise en scene
on shooting day. We used fake blood, to make the mise en
scene look more realistic, placing a tool box at the bottom corner
of the shed to look more dangerous.
Empty beer
bottle used to
show his stress
and frustration
Knives covered In
fake blood
Lampshade to create artificial
low key lighting
Hands covered in dried blood
Body language faces
back from camera
showing he’s hiding with
hood up
This took the most time to prepare, we
used string, red pens, post it notes, over
30 images of locations, houses, names,
CCTV footage and prisoner mug shots.
On top on a complex in detail map, we
also added blooded finger prints
On the ground we placed pictures of
footage captured by CCTV camera’s,
also parts of newspaper articles and
headings.
Empty beer cans
representing his
destress and addiction.
We used a retro
desk lamp which
was very bright
and lit most of the
shed up when it
was dark, it
extremely effective.
We also used a
small metal desk
which the
antagonist works
off.
The antagonist/villain was dressed all in black,
shoes, top half, bottom half, even black
gloves. Most of the shots were captured from
the back of him to be seen as dangerous.
Black is used to represent the unknown and
hidden in this title sequence.‘FOCUSED’ -Same
shot, with near the same
mise- en scene – the
lamp covering part of
the frame as well as
hand in center
For our screenings and research we took various surveys and
carried out a series of research to gain for our improvements,
screening and preparation.
We mainly focused on the social group of gender, when
researching ,and reviewing thriller films and opening title’s I
realized that most films had a male dominance, especially being
the antagonist, for example Face off.
As a group we decided to use the code and convention of a
predominance of male character, and incorporate the male side
into our opening title sequence.
This is also shown through the characters body language, and the
mise en scene around him. The audience can tell this male is very
masculine and dangerous due to the monotone and highly effective
voice over. The clothing of a stereotypical male, dark clothing and a
hooded jacket.
The voice over is very low pitched which fits perfectly with our mise
en scene, setting and character. We wanted him to come across as
dangerous, violent and dominant and the voiceover does just that.
This follows conventions and sticks to the perception of a
antagonist male character, following stereotypes.
With the results from the survey, 54% said they didn't’t mind,
although 34% picked male which again follows and strengths
conventions in opposed to a female antagonist.
MALE
28%
FEMALE
18%
DON’T
MIND
54%
WHAT GENDER DO YOU
PREFRE AS THE MAIN
SUBJECT?
GENDER
AGE
We used age In one if our aspects to represent social
media groups, even though we used a much younger
actor we wanted the male character to come across as a
middle aged man, mostly based in his late 20’s.
Although the deep voice in the monotone can help the
audience realize he’s older than he seems.
The content from his monologue is very wise, and is
worded in a way a teenager wouldn't’t be able to speak
it. We wanted the male character to sound wiser due to
him knowing what he’s saying about murdering innocent
people in his monologue. I believe that the pace of the
antagonist working can infer that he’s much slower and
taking his time in what he’s doing as there are no fast
paced jump cuts and whip pans, its very gradual and
steady.
Also the use of the mise en scene with the beer bottles
show his older age and how this could lead to illness
such as depression, stated in the monologue its an
‘addiction’.
An example thriller film that uses age in film is Se7en.
ETHNICITY
We actually broke the codes and conventions of
ethnicity by using s white male to play the role of the
villain/ antagonist.
Stereotypically a Black male is traditionally seen as
the more dominant, aggressive and sinister villain
although we decided to challenge this and use a
white male.
As a group we thought that race should divide us and
categorize into who’s violent and dangerous based
on our racial background, so we decided to use a
white character to go against tradition and see how
the audience react to having a white character, who
their more familiar with being the protagonist being
flipped vise versa into the antagonist serial killer.
This distributer has dealt with
all the James bond series,
they distribute more action
adventure then crime thrillers.
I don’t think this will be a good
distributer as they are not
familiar in the crime thriller
field.
Warner Bro’s typically distributes
Action, super hero movies such as
Batman, Suicide squad although
when researching I discovered that
they distributed INCEPTION which
is a thriller that we became
inspired by their font.
Netflix originals series/movies are
much talked about, including Iboy
thriller, but mostly creates and
distributes dramas across Netflix. I
think this will be a good distributer as
many people are on a subscription to
Netflix, and their wouldn't’t be any
hassle in cinema productions.
New line cinema, distribute
movies such as the conjuring
as well as se7en, most of
their films they have
distributed have been
thrillers, then any other
genre, so I think this will be a
perfect option to choose.
Universal distribute more animation
then anything, and around the B-
movies horror/thriller genre and
era. They do however distribute
films like Jason Bourne, with the
big name, trusted and well known
company it be good for Fixation to
become heard.
Lions gate distributes movies such
as the hunger games, divergent
and nerve, these are more action
movies, the main thrillers they have
distributed are the Saw series
although they are more based
around the genre of horror.
New line became a part of warner bros in march 2008, but
was originally founded in 1967.
I think that our media product is going to become big, on
cinema screens available to watch from online access
such as Netflix and amazon prime films.
As this is a crime thriller, my group believe that New lines
cinema would be the right institution and distributer to
distribute our media product.
New line cinema is produced by ’Time Warner’, New line
has distributed films such as Final Destination 1,2,3,4, and
5, The Conjuring and the main inspiration ‘se7en’ This is
the main reason we want this company to distribute our
film as they have disturbed films like ours.
The conjuring, conjuring 2 and Annabelle which are
horror/thrillers have made $900million globally which
makes new line cinema one of the highest grossing media
distributions ever, as a result it becoming hugely
successful.
Netflix is a monthly subscription to have access to over 3000 films and tv series online,
wherever, whenever as long as you have access to the internet. Netflix has recently brought out
their own ‘original series’ where no one else can access it unless you are have a Netflix account.
There are very popular and there is much talk about their series. Popular films and series such
as Orange in the new black, and Stranger Things both winning nominations due to their
originality and high demand.
I think our media product would suit well as the boundaries as its very unique and the story line
is captivating.
If we had more time in engaging people in the
media project and potentially making it into a film I
would make sure we make our film noticed, such
as create social media alerts, to make sure our
target audience wouldn't’t miss it.
As our target audience is aimed at the younger
generation, I think social media would be a key
aspect to include in promoting and attracting our
media product.
Its simple, easily done and can be extremely
effective, also a great way to include links and to
drive traffic to trailers, YouTube content and
posters. So the word spreads faster.
I made this poster in January to attract our audience,
when creating this poster I didn't’t really base and inspire
myself upon other thriller films.
I challenged the codes and conventions of a thriller
poster due to them all being portrait, I made mine
landscape to get all the information. I created this on
Photoshop, lowering the opacity down and layering it
over each other, where it doesn't clash.
I used a burgundy colour and the text in serif font, this
font is very similar to the one we used in our opening title
sequence.
When looking at film posters, I found that almost every
one of them has an iconic actor/ actress who stars in it,
therefore as Corey starred and acted in our media
product I included him. In the future if Corey was an
iconic actor this would attract the audience to want to
watch it due to them being familiar with this actor.
I also downloaded a template to fill in my own billing
block, once downloading this I put it in Photoshop, and
inserted in my own credits.
When carrying out much research and feedback we
found that more under 18 were watching this, and
older. So aimed at around young adults.
We asked 25 people what they would rank this future
movie based on the opening title sequence – 19 of
them said they would rank it as a 15, which we would
too.
We would add jump cuts, whip pans in the media
product for the film ,and develop the story making it
appear more sinister and eerier.
16%
61%
23%
Certification rating
12A
15
18
15 – Suitable only for 15 years and over
Drugs Drug taking may be shown but the work as a whole must not promote or encourage drug
misuse (for example, through instructional detail). The misuse of easily accessible and highly
dangerous substances (for example, aerosols or solvents) is unlikely to be acceptable. Our media
product will probably show aspects of substance abuse to the the antagonists background and
upbringing in his mental state.
Imitable behavior -Dangerous behavior (for example, hanging, suicide and self-harming) should
not dwell on detail which could be copied. Whether the depiction of easily accessible weapons is
acceptable will depend on factors such as realism, context and setting. Self harm, violence will be
included into this media produce to build tension and suspense.
Language -There may be strong language. Very strong language may be permitted, depending on
the manner in which it is used, who is using the language, its frequency within the work as a whole
and any special contextual justification. Strong language will possibly be used to evoke emotions,
thoughts to make it seem real
Threat- There may be strong threat and horror. A sustained focus on sadistic or sexual threat is
unlikely to be acceptable. No sexual threats will be made, although threat in murder will be notices
significantly
Violence -Violence may be strong but should not dwell on the infliction of pain or injury. The
strongest gory images are unlikely to be acceptable. Strong sadistic violence is also unlikely to be
acceptable. There may be detailed verbal references to sexual violence but the depiction of sexual
violence must be discreet and justified by context. Violence will be used, fight scenes, killing
scenes as that’s the basis of the media product.
1%
8%
89%
2%
Age
under 12
Dec-14
15-18
18+
In our questionnaire, we asked who the
viewers would see the rest of the film with if
they had a choice from friends or family.
The results came back with 88% coming back
with watching with their friends, this could be
because many teenagers wouldn't’t see a
thriller with their family as their
parents/guardians may not like crime thrillers
but family movies.
I would go and see a crime thriller now I have
watched so many and actually find them very
interesting and clever.
friends
88%
family
4%
other
8%
who would you see this
with
Most teenagers, have the independency to go out and
socialize without a parent or guardian, and they much
rather go and watch a film with people their age, that
may explain why 88% would rather watch this media
product with their friends rather than the 4% with their
family
Expectations and reactions
In our first – last screaming with our target audience they were all left
uneasy and intrigued, the atmosphere was silent and tense, as that’s
what we wanted it to be. We wanted our target audience to feel
uneasy due to it being a thriller, brining suspension and tension into
the room.
We did hold a another screening for a year 8 tutor room, we played
our near to final draft and we thought they would enjoy it, however they
just were very load, so the students who did want to listen were
restricted due to the majority of the load students disrupted.
After the screening, me and Georgia asked what they liked about the
opening title sequence as well as what we could improve.
A female student that she ’really liked the music but didn't’ understand
if the character was a villain or hero was’ This suggests that possibly
this target audience of 12-13 year olds is too young, as their uncertain
on who the villain is, this could be because in the voice over includes a
wide range of vocabulary and year 8 might not know some the
complex words.
Our group sent the link around people we know and the feedback
came back very positive, ‘I really liked the the use of the voice over
being monotone and deepness it compliments the dark scenery adding
to the eeriness’.
Me and my group carried out a series of three surveys created by survey monkey as well as a class screening.
These were some of the results.
Research
how old are you ?
under 12 13-14 15-18 over 18
This shows that 66% of the
audience will possibly be aimed at
a younger audience. As more are
from our class and we are in that
age group we sent the survey
monkey to group chats, which a
majority I'm in our in our age.
With this question, it gave us an
idea that the audience do prefer a
male character over women,
although more than half of them
said they don’t mind. But it supports
the generic codes and conventions
Out of 100 responses, just over
half stated that music is the best
element to build suspense. With
this we used it to make sure sound
was a big focus, although I have
noticed we didn't add in mise en
scene into our survey as our
screening of out draft showed that
was the most effective.
Our first screening results
After deciding whether to add in a voiceover,
we wanted to see our audiences opinion, It
was a big risk to take, the results shows that
everyone who watched the screening found
the monologue effective
This was a big drawback when getting improvements from our
teacher, that the voiceover was too long, and needed to be
cut, so we asked the same question to our audience, with
these results, they overall came back with ‘no’ in response to
the question, although we acted upon this and cut out bits
from the monologue, we cut out 4 sentences, which still gives
the reader enough information to just about know what's
happening but to still feel intrigued.
With this feedback we
listened to our target
audience and changed our
text to a more simple but
eerie font.
From our screening that we held, we got
advised to cut the monologue, voice over
down, so we took the question upon our
target audience, the vast majority did say
no, however the some did say yes, so he
compromised to cut out the irrelevant
speech, to listen to our audience.
We did hold a another screening/ focus group for a year 8 tutor room, we played our near to final draft and we
thought they would enjoy it, however they just were very load, so the students who did want to listen were restricted
due to the majority of the load students disrupted.
After the screening, me and Georgia asked what they liked about the opening title sequence as well as what we
could improve.
A female student that she ’really liked the music’ but didn't understand if the character was a villain or hero was’ This
suggests that possibly this target audience of 12-13 year olds is too young, as their uncertain on who the villain is,
this could be because in the voice over includes a wide range of vocabulary and year 8 might not know some the
complex words. As we started the screening there was much noise although the audience began to settle down and
quieten when the voiceover began, everyone was silent towards the end.
When it ended we asked everyone in the classroom to put their hands up and tell us one thing they liked about the
opening title sequence and one thing we could improve on.
2 students said that the ' voiceover was creepy and set the atmosphere ' whilst another student said 'he started
mumbling and words weren't to clear' from this statement me and Georgia came to a conclusion to tell the rest of the
group that we need to reshoot. Another two student said 'the lighting was really effective and the shed made it
spooky' whilst a male student said the Part when Corey 'looks out the window was more funny than serious' so we
may have to take that out. The whole class liked the overall idea of the opening and were pleased that we chose
them to hold a focus group.
• We used a Slow zoom in in the scene where Damian (the main character) so that the audience
become engaged in what he’s written, the pace of the zoom is slow so that it builds up tension and
drama.
• We decided to have our establishing shot begin with a track through the outdoors to the indoors, it
was at a low shot, to make it as if there were a creature lurking in the darkness, to show and set the
scene that it’s going to be sinister.
• We used a variety of POV shots, to make sure the audience can relate and acknowledge what the
character see’s.
• Birds eye view was mainly used to let the audience know how small his ‘den’ really is.
• Close ups to portray his facial expressions.
• We used a sinister type of royalty free music in the background to spook the audience, the non
diegetic audio of machinery clashing in relation to sharping knives in relation to the voice over which
was extremely monotone.
• Our mise en scene was entirely based upon research from popular media thrillers who have an
investigation board in their mise en scene. This helped that audience understand what was going on.
WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE
PROCESS OF CONSTRUCTING THIS PRODUCT ?
Adobe premier pro cc
We used premier pro to produce our
opening title sequence. I have learnt
about many tools in premier pro,
after editing and siting down with
Corey, I have picked up on may
skills and am confident with using
this software. I liked using the colour
wheel for colour grading our
product, I found it very fun and
interesting to experiment with a
whole set of colours.
IMovie
I used iMovie to create our first
and second draft as well as our
two animatic’s for our research.
I found that iMovie was very
simple in putting clips together
with ready made filters.
I used this I already had this on
my mac so I could take it home
and complete it.
IMovie is good for using it to
create simple drafts but not the
final, finished version.
Google classroom
My media class and I used google classroom
so that our media teacher could connect with
us as a whole as well as being an easy way
to make classroom discussions. Before
joining media I had never used this type of
connection before and found it very clever.
We can hand in work, answer questions. We
also used it to collect classroom feedback, by
asking and answering questions, and sending
survey links to the whole class to complete.
WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE
PROCESS OF CONSTRUCTING THIS PRODUCT ?
We used survey monkey to
create surveys for research and
feedback from our target
audience.
In total we made three surveys,
all successfully, with this I learnt
how to create these surveys,
share them and analyze our
results from them. This was
very useful and I will definitely
use this is future projects for
using primary research.
We experimented with a dead cat
although we found that we didn't’t
actually need a boom mic as our
non diegetic music was only used
throughout our opening title
sequence.
I learnt how to use parts of after
effects, we used after effects for
mainly the text for the opening
credits and title, as it involves
movement. Corey was inspired by
YouTube tutorials, and with this
he created our production
company.
I used Photoshop to create
our fixation film poster, I am
familiar with Photoshop
because I have been using
it for a while now. Although
I gained more skills
downloading text, using
illustrator and watching and
experimenting using
colours, opacity levels etc.
I learnt much about the use
of colour grading and how it
effects the atmosphere
portrayed. We trialed with
green tones and blue tones,
as well as soft yellow and
reds, we ended up deciding
to go with blue/ yellow tones
with a tint of green to give it
a cold/ eerie effect.
A majority of our class used
WordPress to record and
document our research
during our primarily and final
task. I found it very helpful to
keep everything at one
place, so I could look back
at my saved research and
results.
It also shows the journey
from start to bottom.
LEGRIA HF G25
We used the cannon legria g25 for
our final piece, this handy cam was
such an amazing piece of technology
to use. It had built in storage, ready
image stabilization, 1080p resolution
and it was a sturdy yet simple
camcorder to use. I have learnt so
much in cinematography from just
using this high tech camera.
WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE
PROCESS OF CONSTRUCTING THIS PRODUCT ?
LOOKING BACK AT YOUR PRIMARILY TASK, WHAT DO YOU FEEL
YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE
FULL PRODUCT?
FIXATION
CLASS A
Looking back at our primarily tack the main element I have developed is most probably
time management. I have made sure to get things done on time or on top of time, as
well keep my group on top of what they need to do.
Izzy would also make checklists and forward them to the group chat so we knew what
needed to be done.
Since the practice task, our communication skills as a group have become stronger and
we are more confident with each other and get we get on well outside of media. In the
beginning, we didn't really know each other at all, our first shooting for class A, I felt was
very awkward, we didn't know how each other would react, so we almost kept quiet. But
for our final task we made more time for the final task, we always talked on the group
chat and our reshooting was very successful and we carried out everything
professionally.
I did do much more work for this task then the primarily task, as more depth and
research was needed and carried out.
I have learnt much more editing skills, and camera skills and what they represent. Such
as the whip pans, low angles and birds eye views. We also used the typical linear
narrative for our opening thriller sequence, due to using non linear narrative structure
with a flashback in class A came about challenging and some audience membered
found it confusing.
The more research we used and collect made our final piece stronger then our primarily,
especially with colour grading, in our primarily task I used a ready adjusted filter however
with our final task me and Corey created our tint with a whole ray of colours from
scratch.
LOOKING BACK AT YOUR PRIMARILY TASK, WHAT DO YOU FEEL
YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE
FULL PRODUCT?
David Fincher was our main inspiration for our main task, we
were influenced by his Cinematographers (Darius Khondji)
camera angles, shot types, editing and directing.
I have been inspired by many of the camera shots used by his
D.O.P, and with that resulted in what I think is a success.
His art in directing has resulted in his success today such as
Gone girl, the girl with the dragon tattoo and his most well
known thriller se7en.
As a group we have learnt his techniques, and others similar to
him. We have also learnt about font audience theory, how mise
en scene should be laid out.
LOOKING BACK AT YOUR PRIMARILY TASK, WHAT DO YOU FEEL
YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE
FULL PRODUCT?
I have gained so much experience and skills from this task. I now know how to use a professional candy cam, how to edit in premier
pro cc, use parts in Adobe after effects and how to use many more media products.
If we had more time I would adjust the lighting in some scenes, and use the correct Special Fx makeup, for whenever hands in the
frame.
We changed drastically since our continuity task, such as we never took into consideration weather and transport drawbacks.
In our continuity task we chose to go film around slough Queens mere carpark . With this we didn't know what to expect although it
was very loud and disturbing. It was very hard to decided a date we could all get to slough as its far away from where we all live.
Which ended up with the editor and producer not making it to our shooting.
Also as we filmed on the top floor of slough carpark , the dialogue we used was incredibly muffled due to the background noise of the
wind. Also we wanted to use high key lighting, although the only drawback was that when we were filming in November, it started to
get dark at around 4 o'clock and it prevented us to film in the evening.
Due to it being a public carpark, it disturbed our filming due to the elevator scene, the tunnel and roads from people walking into the
shots. The weather also had an impact as when it was raining we couldn't use our equipment due to prevent it getting wet, so we
contently had to keep on postponing it.
However with our Final task we made sure everyone was able to get to our location easily, we also decided to film mostly inside the
shed, so we were covered by the rain and wind. We also had more time to film in the dark as it gets dark around 5 o'clock onwards.
Overall I really enjoyed this task, and can’t wait to work individually to create another media product.
Fixation evaluation

Fixation evaluation

  • 2.
    What is FIXATION? Our opening title is categorized as a sub genre – a Crime thriller. Fixation is the opening title sequence we were asked to create for a final AS media coursework. This title is about a boy, in his late teens, planning his next murder and his journey so far. Right from the beginning the audience get an insight to his past life and how killing people is essentially his ‘passion’. To challenge the media convention we decided to use the antagonist rather then the usual and preferred protagonist to start the opening title, INSPIRATION In order to start filming, and gain inspiration I watched and reviewed 12 thrillers from editing, mise en scene, camera shots and sound. I also watched 13 opening title sequence’s and wrote a in-depth textual analysis. This helped me and my group decide and figure out which codes and conventions to follow as well as which narrative structure to use in our opening title sequence. Our main inspiration towards our final task revolved around the two opening titles of – SE7EN and Gone Girl and one specific scene in Focus which the director Izzy showed us. We used the use of close ups, and the main character playing the antagonist, in relation to Se7ens opening title sequence. Although we also a voice over partially inspired by Gone girl, from the use of slow and monotone voice, almost like a monologue. We linked it to se7en again by using the ‘villain’ in the opening, as a group we thought that this makes it more suspended and the audience are left right at an advantage in the beginning of the film. In preparation, I summarized every blog post about the film reviews and the textual analysis, I then compared them between one another, and came to an overall decision on which textual analysis I liked the most as well as the film review. I also made an animatic for the first draft and final which are on my blog posts.
  • 3.
    Conventions of aThriller • Low key lighting • Quick cuts • Shadows • Tension music • Changes in the angle of shots • Diegetic sound of breathing • Black and white shots • Montage of shots • Protagonist is in the mercy of the Antagonist • Male antagonist • Protagonist revealed first
  • 4.
    Theorists we followed Katzuses and gratifications – our opening title follows Katz uses and gratifications by the category of entertainment. By giving the audience the advantage of knowing the villain it can create a sensation of them feeling superior. This can create the audience a diversion which separates them from their real life problems. Levi Strauss- This concept was all based on the convention Binary Opposition such as Hero v Villain, good v evil. This related to our main task since not revealing our antagonist, created much tension in the atmosphere due to the audience wanting to know its opposite rival. Laura Mulveys – Laura Mulveys theory named ‘ the male gaze’ is based upon the concept of the story/ narrative (ours being linear, straight narrative) in a males perspective, so we used that although in some aspects we challenged this by using a white male as a villain, which breaks/ challenges the expection as a black male being the villian.
  • 5.
    In this product,we were put into groups of 4-5, our group contained the main four parts of a production. We used all our skills, ideas and perceptions into our thriller title sequence, with also deciding to challenge some codes and conventions. Director – Izzy Ur-Rehman- Izzy had the final say in everything we did and decided to chose although we always compromised and she took other idea’s into account. Izzy gave us ideas, made the initial survey, created the script with Georgia. We placed Izzy in the beginning and the end the credits, we were inspired by David Fincher’s ‘The girl with the dragoon tattoo’s’ order of credits to put the director fist and last. Izzy would make checklists so we could use our time efficiently for her in a deadline which was very effective and useful. Producer – Georgia McCormick – Georgia was our producer, her job role included to find the location, setting and actor, in general to organize the production, and that is exactly what she did. Georgia found us numerous settings and location, and it was in the convince of filming it in her garden, Georgia has five sheds which she told us about each one and we came to an agreement we would film in the smallest and dirtiest shed. Georgia also helped out in producing the surveys and the scripts, as well as giving us all the props for the mise en scene. Editor – Corey Brown – Corey is our editor as well our main actor in the production, Corey made the production company animation, as well as put all the sequence together in Premier Pro CC, and adobe after Effects. Corey made a total of 5 drafts including our finished piece and made the two first drafts, so our 7 drafts each with improvement based on our teachers improvements and audience improvements, Corey also made the first draft for the script although we later changed our idea. Director of Photography – (me) – I was the d.o.p, in charge of all things camera, I filmed the whole sequence as well as became assistant editor meaning that once the footage was complete I put together all the frames into iMovie for Corey to copy. I also recording a series of voice over’s using Camron Cruikshank and then slit it up and separated his monologue across two minutes. I had created our final survey, created the story board, found the music and attended a year 8 screening, I found all this helpful and effective in contributing in our final piece, I also created the two animatic . As a group of four, I think we worked really well, we all communicated using WhatsApp group chat, and we held a couple meetings and we made sure we had time to sit as a group in a classroom and edit.
  • 6.
    Camera – Iwas the director of photography (D.O.P) throughout the whole shooting of the main task. We used the inspiration from the opening title SE7EN, we were inspired by there use of close ups, hidden antagonist shots, and not revealing too much but enough. We used forms and conventions through close ups, birds eye views and a mixed variety of low and high angle shots. The low shots made the antagonist appear more intense and chilling, although towards the end we used more medium- high angles to make the character appear actually more vulnerable since he states its an ‘addiction’. Our establishing shot was a low angled track though the grass to the characters den, we wanted the audience to feel naive and intrigued before they see what Is going on in the shed, also P.O.V shots with the antagonist. The main objective was to make the antagonist look dangerous through the lens, action and motion in the camera`. Whip pans weren't used in our sequence as it didn't’t fit in with the pace. The shots have been inspired Darius Khondji, who is the cinematographer for se7en, who we have been inspired him. FIXATION SE7EN As we filmed twice our first draft indicated we would need to go back and shoot more shots at different angles, lengths. We developed this by reshooting so we took full advantage on the camera we had borrowed. We put the framing to 24 frames per second this allowed enough light in, with the footage flowing smoothly. We also went to re film as the camera picked up the overall mise en scene better in the dark with artificial lighting, so we rescheduled to filmed in the dark. We also used image stabilization in all our clips to get a smooth flowing footage, as the tripod was too big to fit into the shed. Luckily the camcorder that we used had built in image stabilization. We challenged the forms and conventions with the camera by not using too many fasted pace cuts and jump cuts. When shooting, I felt like a variety of these camera shots will make the atmosphere very tense and dramatic, hiding some elements as capturing parts of the frame leaving the audience guessing. We also broke thriller conventions by revealing the antagonist, following Katz uses and gratifications allowing the audience have the upper hand, and to make them feel in control and at an advantage of knowing the villain. We followed Katz codes and conventions for this.
  • 7.
    Corey brown wasnot only our actor, he was our main editor, along with me- I was assistant editor throughout the sequence. Once I had the footage from shooting the previous day, I put all the footage together in iMovie, in order from start to finish. I sent this to Corey, who then copied the sequence in detail through adobe premier pro cc and after effects, he then added in titles and effects such as colour grading and making the production name. We based parts of the opening of se7en in our editing, such as their colour grading. Me and Corey decided to use deep blue/green Tones with slight yellow, to make the overall footage look sinister and eerie. We developed our fonts and texts, into a more serious and sinister serif font than a curved fancier sans serif font which looked more like a horror movie. Our first attempt which Corey created using adobe after effects, we used this in our third draft, which was actually the first draft that Corey creates as I created two overall prototypes. As we screened this I learnt that the the font didn't fit in with the codes and conventions with a stereotypical crime thriller, and it was leaning more towards a horror font due to the sans serif pointed blood which dripped down. So after much experimentation we decided to keep it to a sans fonts, which w as thin and bold, which stands out. We used a black background with an off white coloured text. We developed this as we We first had a bright white, although a dirty white, off white looks more relevant due to the messiness of the shed. Again we based it around the font and motion of se7en due to we wanted to create the font moving and in a motion. It also zooms in, and appears like it lines are making up the title, to give it the overall message of putting together the pieces a FIXATION. Our main inspiration from this font came from INCEPTION, we all decided we wanted this text, due to its boldness and simplicity. We also first challenged the order of the credits, in our first –fourth draft although didn't look right as it was in the completely wrong order as well as the post it notes In one continuous Shot didn't look realistic enough to fit in the mise en scene so we decided to use the same font but make each later of the job role and their Name glitch. We developed this from having each credit different but then changed it so all the same to look tighter and as a whole. Like The Fixation title we used the black background but but the text is centered the to the bottom left so its easy to see, every credit it placed In the bottom left corner, as most credits are placed there, except se7en’s font which is layered in sans serif. We also decided create a production company, we were the first group to create a production name logo which other groups then followed. Corey found a tutorial on YouTube to create a under ice affect he added text onto this We called out production Cigs standing for our names. I really liked editing in iMovie and premier pro as their both Extremely effective but do many different elements. SE7EN. FIXATION. EDITING
  • 8.
    SOUND We used twomain sources of sound – royalty free music and a voiceover. I found the royalty free names bent and broken by Kevin Macleod. We used this soundtrack throughout the sequence to make it sound eerie and to create an overall dangerous atmosphere to make the audience feel uncomfortable. Non diegetic sound is the only sound we use thought-out the opening Title sequence. The backing starts off as quiet and really compliments the frames due to the setting in the shed, With tools clashing it sounds very grungy and sinister. This is a typical codes and conventions in the thriller genre as Its very gradual, it starts off slow then picks up the pace quickly. We used a voice over, to let the audience acknowledge the antagonist is extremely dangerous and already know they shouldn't’t trust in a connection they will gain. We were inspired by David Fincher’s ‘Gone Girl’ opening title sequence. We liked how it connected to the audience instantly, I also liked how monotone the monologue was, and I wanted to have a monotone actors voice in our sequence because I thought it would be extremely effective against how dangerous and serious he is about planning his next murder. Me and Cameron went into a music room, which is a tiny room which is sound proof, this allowed Cameron to read out the script without any background noise. We developed this by re-recording this many times. I then put this into iMovie and took out bits, separated and split them to fit across the length of two minuets. Are 5th draft, we deleted some unnecessary content which made it feel like more a trailer than an opening title sequence as well as having the title at the end so we deleted some of them monologue, the bits that made it drag as well as putting the title 30 seconds in. After finishing our final draft, our improvement was to go back and re-record Cameron speaking the monologue to to it was too muffled, so I went back one lunch and recorded him saying it again. Through out this is used my iPhone voice memo’s, I previously attempted to use a boom mic with a dead cat although I found the voice memo from my phone was much easier and better quality.
  • 9.
    MISE EN SCENE Wefocused more on mise en scene throughout our title sequence more than anything. If we didn't’t have our location, setting and props it wouldn’t of come across as a murderers shed at all. Again inspired by David Fincher’s opening title of se7en. Low key lighting was used throughout the whole sequence to reinforce to was at nighttime and the only source of lighting used was a desk lamp which was reflected onto the wall to bounce and light up the shed but we also used a torch in the establishing shot, which was a track, artificial light of the torch was used to light up the green grass. Our inspiration was used from the opening title sequence se7en, as well as a scene that Izzy, our director showed us when setting up the mise en scene on shooting day. We used fake blood, to make the mise en scene look more realistic, placing a tool box at the bottom corner of the shed to look more dangerous. Empty beer bottle used to show his stress and frustration Knives covered In fake blood Lampshade to create artificial low key lighting Hands covered in dried blood Body language faces back from camera showing he’s hiding with hood up This took the most time to prepare, we used string, red pens, post it notes, over 30 images of locations, houses, names, CCTV footage and prisoner mug shots. On top on a complex in detail map, we also added blooded finger prints On the ground we placed pictures of footage captured by CCTV camera’s, also parts of newspaper articles and headings. Empty beer cans representing his destress and addiction. We used a retro desk lamp which was very bright and lit most of the shed up when it was dark, it extremely effective. We also used a small metal desk which the antagonist works off. The antagonist/villain was dressed all in black, shoes, top half, bottom half, even black gloves. Most of the shots were captured from the back of him to be seen as dangerous. Black is used to represent the unknown and hidden in this title sequence.‘FOCUSED’ -Same shot, with near the same mise- en scene – the lamp covering part of the frame as well as hand in center
  • 10.
    For our screeningsand research we took various surveys and carried out a series of research to gain for our improvements, screening and preparation. We mainly focused on the social group of gender, when researching ,and reviewing thriller films and opening title’s I realized that most films had a male dominance, especially being the antagonist, for example Face off. As a group we decided to use the code and convention of a predominance of male character, and incorporate the male side into our opening title sequence. This is also shown through the characters body language, and the mise en scene around him. The audience can tell this male is very masculine and dangerous due to the monotone and highly effective voice over. The clothing of a stereotypical male, dark clothing and a hooded jacket. The voice over is very low pitched which fits perfectly with our mise en scene, setting and character. We wanted him to come across as dangerous, violent and dominant and the voiceover does just that. This follows conventions and sticks to the perception of a antagonist male character, following stereotypes. With the results from the survey, 54% said they didn't’t mind, although 34% picked male which again follows and strengths conventions in opposed to a female antagonist. MALE 28% FEMALE 18% DON’T MIND 54% WHAT GENDER DO YOU PREFRE AS THE MAIN SUBJECT? GENDER
  • 11.
    AGE We used ageIn one if our aspects to represent social media groups, even though we used a much younger actor we wanted the male character to come across as a middle aged man, mostly based in his late 20’s. Although the deep voice in the monotone can help the audience realize he’s older than he seems. The content from his monologue is very wise, and is worded in a way a teenager wouldn't’t be able to speak it. We wanted the male character to sound wiser due to him knowing what he’s saying about murdering innocent people in his monologue. I believe that the pace of the antagonist working can infer that he’s much slower and taking his time in what he’s doing as there are no fast paced jump cuts and whip pans, its very gradual and steady. Also the use of the mise en scene with the beer bottles show his older age and how this could lead to illness such as depression, stated in the monologue its an ‘addiction’. An example thriller film that uses age in film is Se7en. ETHNICITY We actually broke the codes and conventions of ethnicity by using s white male to play the role of the villain/ antagonist. Stereotypically a Black male is traditionally seen as the more dominant, aggressive and sinister villain although we decided to challenge this and use a white male. As a group we thought that race should divide us and categorize into who’s violent and dangerous based on our racial background, so we decided to use a white character to go against tradition and see how the audience react to having a white character, who their more familiar with being the protagonist being flipped vise versa into the antagonist serial killer.
  • 12.
    This distributer hasdealt with all the James bond series, they distribute more action adventure then crime thrillers. I don’t think this will be a good distributer as they are not familiar in the crime thriller field. Warner Bro’s typically distributes Action, super hero movies such as Batman, Suicide squad although when researching I discovered that they distributed INCEPTION which is a thriller that we became inspired by their font. Netflix originals series/movies are much talked about, including Iboy thriller, but mostly creates and distributes dramas across Netflix. I think this will be a good distributer as many people are on a subscription to Netflix, and their wouldn't’t be any hassle in cinema productions.
  • 13.
    New line cinema,distribute movies such as the conjuring as well as se7en, most of their films they have distributed have been thrillers, then any other genre, so I think this will be a perfect option to choose. Universal distribute more animation then anything, and around the B- movies horror/thriller genre and era. They do however distribute films like Jason Bourne, with the big name, trusted and well known company it be good for Fixation to become heard. Lions gate distributes movies such as the hunger games, divergent and nerve, these are more action movies, the main thrillers they have distributed are the Saw series although they are more based around the genre of horror.
  • 14.
    New line becamea part of warner bros in march 2008, but was originally founded in 1967. I think that our media product is going to become big, on cinema screens available to watch from online access such as Netflix and amazon prime films. As this is a crime thriller, my group believe that New lines cinema would be the right institution and distributer to distribute our media product. New line cinema is produced by ’Time Warner’, New line has distributed films such as Final Destination 1,2,3,4, and 5, The Conjuring and the main inspiration ‘se7en’ This is the main reason we want this company to distribute our film as they have disturbed films like ours. The conjuring, conjuring 2 and Annabelle which are horror/thrillers have made $900million globally which makes new line cinema one of the highest grossing media distributions ever, as a result it becoming hugely successful.
  • 15.
    Netflix is amonthly subscription to have access to over 3000 films and tv series online, wherever, whenever as long as you have access to the internet. Netflix has recently brought out their own ‘original series’ where no one else can access it unless you are have a Netflix account. There are very popular and there is much talk about their series. Popular films and series such as Orange in the new black, and Stranger Things both winning nominations due to their originality and high demand. I think our media product would suit well as the boundaries as its very unique and the story line is captivating.
  • 16.
    If we hadmore time in engaging people in the media project and potentially making it into a film I would make sure we make our film noticed, such as create social media alerts, to make sure our target audience wouldn't’t miss it. As our target audience is aimed at the younger generation, I think social media would be a key aspect to include in promoting and attracting our media product. Its simple, easily done and can be extremely effective, also a great way to include links and to drive traffic to trailers, YouTube content and posters. So the word spreads faster.
  • 17.
    I made thisposter in January to attract our audience, when creating this poster I didn't’t really base and inspire myself upon other thriller films. I challenged the codes and conventions of a thriller poster due to them all being portrait, I made mine landscape to get all the information. I created this on Photoshop, lowering the opacity down and layering it over each other, where it doesn't clash. I used a burgundy colour and the text in serif font, this font is very similar to the one we used in our opening title sequence. When looking at film posters, I found that almost every one of them has an iconic actor/ actress who stars in it, therefore as Corey starred and acted in our media product I included him. In the future if Corey was an iconic actor this would attract the audience to want to watch it due to them being familiar with this actor. I also downloaded a template to fill in my own billing block, once downloading this I put it in Photoshop, and inserted in my own credits.
  • 18.
    When carrying outmuch research and feedback we found that more under 18 were watching this, and older. So aimed at around young adults. We asked 25 people what they would rank this future movie based on the opening title sequence – 19 of them said they would rank it as a 15, which we would too. We would add jump cuts, whip pans in the media product for the film ,and develop the story making it appear more sinister and eerier. 16% 61% 23% Certification rating 12A 15 18
  • 19.
    15 – Suitableonly for 15 years and over Drugs Drug taking may be shown but the work as a whole must not promote or encourage drug misuse (for example, through instructional detail). The misuse of easily accessible and highly dangerous substances (for example, aerosols or solvents) is unlikely to be acceptable. Our media product will probably show aspects of substance abuse to the the antagonists background and upbringing in his mental state. Imitable behavior -Dangerous behavior (for example, hanging, suicide and self-harming) should not dwell on detail which could be copied. Whether the depiction of easily accessible weapons is acceptable will depend on factors such as realism, context and setting. Self harm, violence will be included into this media produce to build tension and suspense. Language -There may be strong language. Very strong language may be permitted, depending on the manner in which it is used, who is using the language, its frequency within the work as a whole and any special contextual justification. Strong language will possibly be used to evoke emotions, thoughts to make it seem real Threat- There may be strong threat and horror. A sustained focus on sadistic or sexual threat is unlikely to be acceptable. No sexual threats will be made, although threat in murder will be notices significantly Violence -Violence may be strong but should not dwell on the infliction of pain or injury. The strongest gory images are unlikely to be acceptable. Strong sadistic violence is also unlikely to be acceptable. There may be detailed verbal references to sexual violence but the depiction of sexual violence must be discreet and justified by context. Violence will be used, fight scenes, killing scenes as that’s the basis of the media product. 1% 8% 89% 2% Age under 12 Dec-14 15-18 18+
  • 20.
    In our questionnaire,we asked who the viewers would see the rest of the film with if they had a choice from friends or family. The results came back with 88% coming back with watching with their friends, this could be because many teenagers wouldn't’t see a thriller with their family as their parents/guardians may not like crime thrillers but family movies. I would go and see a crime thriller now I have watched so many and actually find them very interesting and clever. friends 88% family 4% other 8% who would you see this with Most teenagers, have the independency to go out and socialize without a parent or guardian, and they much rather go and watch a film with people their age, that may explain why 88% would rather watch this media product with their friends rather than the 4% with their family
  • 21.
    Expectations and reactions Inour first – last screaming with our target audience they were all left uneasy and intrigued, the atmosphere was silent and tense, as that’s what we wanted it to be. We wanted our target audience to feel uneasy due to it being a thriller, brining suspension and tension into the room. We did hold a another screening for a year 8 tutor room, we played our near to final draft and we thought they would enjoy it, however they just were very load, so the students who did want to listen were restricted due to the majority of the load students disrupted. After the screening, me and Georgia asked what they liked about the opening title sequence as well as what we could improve. A female student that she ’really liked the music but didn't’ understand if the character was a villain or hero was’ This suggests that possibly this target audience of 12-13 year olds is too young, as their uncertain on who the villain is, this could be because in the voice over includes a wide range of vocabulary and year 8 might not know some the complex words. Our group sent the link around people we know and the feedback came back very positive, ‘I really liked the the use of the voice over being monotone and deepness it compliments the dark scenery adding to the eeriness’.
  • 22.
    Me and mygroup carried out a series of three surveys created by survey monkey as well as a class screening. These were some of the results. Research how old are you ? under 12 13-14 15-18 over 18 This shows that 66% of the audience will possibly be aimed at a younger audience. As more are from our class and we are in that age group we sent the survey monkey to group chats, which a majority I'm in our in our age. With this question, it gave us an idea that the audience do prefer a male character over women, although more than half of them said they don’t mind. But it supports the generic codes and conventions Out of 100 responses, just over half stated that music is the best element to build suspense. With this we used it to make sure sound was a big focus, although I have noticed we didn't add in mise en scene into our survey as our screening of out draft showed that was the most effective.
  • 23.
    Our first screeningresults After deciding whether to add in a voiceover, we wanted to see our audiences opinion, It was a big risk to take, the results shows that everyone who watched the screening found the monologue effective This was a big drawback when getting improvements from our teacher, that the voiceover was too long, and needed to be cut, so we asked the same question to our audience, with these results, they overall came back with ‘no’ in response to the question, although we acted upon this and cut out bits from the monologue, we cut out 4 sentences, which still gives the reader enough information to just about know what's happening but to still feel intrigued.
  • 24.
    With this feedbackwe listened to our target audience and changed our text to a more simple but eerie font. From our screening that we held, we got advised to cut the monologue, voice over down, so we took the question upon our target audience, the vast majority did say no, however the some did say yes, so he compromised to cut out the irrelevant speech, to listen to our audience.
  • 25.
    We did holda another screening/ focus group for a year 8 tutor room, we played our near to final draft and we thought they would enjoy it, however they just were very load, so the students who did want to listen were restricted due to the majority of the load students disrupted. After the screening, me and Georgia asked what they liked about the opening title sequence as well as what we could improve. A female student that she ’really liked the music’ but didn't understand if the character was a villain or hero was’ This suggests that possibly this target audience of 12-13 year olds is too young, as their uncertain on who the villain is, this could be because in the voice over includes a wide range of vocabulary and year 8 might not know some the complex words. As we started the screening there was much noise although the audience began to settle down and quieten when the voiceover began, everyone was silent towards the end. When it ended we asked everyone in the classroom to put their hands up and tell us one thing they liked about the opening title sequence and one thing we could improve on. 2 students said that the ' voiceover was creepy and set the atmosphere ' whilst another student said 'he started mumbling and words weren't to clear' from this statement me and Georgia came to a conclusion to tell the rest of the group that we need to reshoot. Another two student said 'the lighting was really effective and the shed made it spooky' whilst a male student said the Part when Corey 'looks out the window was more funny than serious' so we may have to take that out. The whole class liked the overall idea of the opening and were pleased that we chose them to hold a focus group.
  • 26.
    • We useda Slow zoom in in the scene where Damian (the main character) so that the audience become engaged in what he’s written, the pace of the zoom is slow so that it builds up tension and drama. • We decided to have our establishing shot begin with a track through the outdoors to the indoors, it was at a low shot, to make it as if there were a creature lurking in the darkness, to show and set the scene that it’s going to be sinister. • We used a variety of POV shots, to make sure the audience can relate and acknowledge what the character see’s. • Birds eye view was mainly used to let the audience know how small his ‘den’ really is. • Close ups to portray his facial expressions. • We used a sinister type of royalty free music in the background to spook the audience, the non diegetic audio of machinery clashing in relation to sharping knives in relation to the voice over which was extremely monotone. • Our mise en scene was entirely based upon research from popular media thrillers who have an investigation board in their mise en scene. This helped that audience understand what was going on.
  • 27.
    WHAT HAVE YOULEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF CONSTRUCTING THIS PRODUCT ? Adobe premier pro cc We used premier pro to produce our opening title sequence. I have learnt about many tools in premier pro, after editing and siting down with Corey, I have picked up on may skills and am confident with using this software. I liked using the colour wheel for colour grading our product, I found it very fun and interesting to experiment with a whole set of colours. IMovie I used iMovie to create our first and second draft as well as our two animatic’s for our research. I found that iMovie was very simple in putting clips together with ready made filters. I used this I already had this on my mac so I could take it home and complete it. IMovie is good for using it to create simple drafts but not the final, finished version. Google classroom My media class and I used google classroom so that our media teacher could connect with us as a whole as well as being an easy way to make classroom discussions. Before joining media I had never used this type of connection before and found it very clever. We can hand in work, answer questions. We also used it to collect classroom feedback, by asking and answering questions, and sending survey links to the whole class to complete.
  • 28.
    WHAT HAVE YOULEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF CONSTRUCTING THIS PRODUCT ? We used survey monkey to create surveys for research and feedback from our target audience. In total we made three surveys, all successfully, with this I learnt how to create these surveys, share them and analyze our results from them. This was very useful and I will definitely use this is future projects for using primary research. We experimented with a dead cat although we found that we didn't’t actually need a boom mic as our non diegetic music was only used throughout our opening title sequence. I learnt how to use parts of after effects, we used after effects for mainly the text for the opening credits and title, as it involves movement. Corey was inspired by YouTube tutorials, and with this he created our production company.
  • 29.
    I used Photoshopto create our fixation film poster, I am familiar with Photoshop because I have been using it for a while now. Although I gained more skills downloading text, using illustrator and watching and experimenting using colours, opacity levels etc. I learnt much about the use of colour grading and how it effects the atmosphere portrayed. We trialed with green tones and blue tones, as well as soft yellow and reds, we ended up deciding to go with blue/ yellow tones with a tint of green to give it a cold/ eerie effect. A majority of our class used WordPress to record and document our research during our primarily and final task. I found it very helpful to keep everything at one place, so I could look back at my saved research and results. It also shows the journey from start to bottom. LEGRIA HF G25 We used the cannon legria g25 for our final piece, this handy cam was such an amazing piece of technology to use. It had built in storage, ready image stabilization, 1080p resolution and it was a sturdy yet simple camcorder to use. I have learnt so much in cinematography from just using this high tech camera. WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF CONSTRUCTING THIS PRODUCT ?
  • 30.
    LOOKING BACK ATYOUR PRIMARILY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE FULL PRODUCT? FIXATION CLASS A Looking back at our primarily tack the main element I have developed is most probably time management. I have made sure to get things done on time or on top of time, as well keep my group on top of what they need to do. Izzy would also make checklists and forward them to the group chat so we knew what needed to be done. Since the practice task, our communication skills as a group have become stronger and we are more confident with each other and get we get on well outside of media. In the beginning, we didn't really know each other at all, our first shooting for class A, I felt was very awkward, we didn't know how each other would react, so we almost kept quiet. But for our final task we made more time for the final task, we always talked on the group chat and our reshooting was very successful and we carried out everything professionally. I did do much more work for this task then the primarily task, as more depth and research was needed and carried out. I have learnt much more editing skills, and camera skills and what they represent. Such as the whip pans, low angles and birds eye views. We also used the typical linear narrative for our opening thriller sequence, due to using non linear narrative structure with a flashback in class A came about challenging and some audience membered found it confusing. The more research we used and collect made our final piece stronger then our primarily, especially with colour grading, in our primarily task I used a ready adjusted filter however with our final task me and Corey created our tint with a whole ray of colours from scratch.
  • 31.
    LOOKING BACK ATYOUR PRIMARILY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE FULL PRODUCT? David Fincher was our main inspiration for our main task, we were influenced by his Cinematographers (Darius Khondji) camera angles, shot types, editing and directing. I have been inspired by many of the camera shots used by his D.O.P, and with that resulted in what I think is a success. His art in directing has resulted in his success today such as Gone girl, the girl with the dragon tattoo and his most well known thriller se7en. As a group we have learnt his techniques, and others similar to him. We have also learnt about font audience theory, how mise en scene should be laid out.
  • 32.
    LOOKING BACK ATYOUR PRIMARILY TASK, WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGGRESSION FROM IT TO THE FULL PRODUCT? I have gained so much experience and skills from this task. I now know how to use a professional candy cam, how to edit in premier pro cc, use parts in Adobe after effects and how to use many more media products. If we had more time I would adjust the lighting in some scenes, and use the correct Special Fx makeup, for whenever hands in the frame. We changed drastically since our continuity task, such as we never took into consideration weather and transport drawbacks. In our continuity task we chose to go film around slough Queens mere carpark . With this we didn't know what to expect although it was very loud and disturbing. It was very hard to decided a date we could all get to slough as its far away from where we all live. Which ended up with the editor and producer not making it to our shooting. Also as we filmed on the top floor of slough carpark , the dialogue we used was incredibly muffled due to the background noise of the wind. Also we wanted to use high key lighting, although the only drawback was that when we were filming in November, it started to get dark at around 4 o'clock and it prevented us to film in the evening. Due to it being a public carpark, it disturbed our filming due to the elevator scene, the tunnel and roads from people walking into the shots. The weather also had an impact as when it was raining we couldn't use our equipment due to prevent it getting wet, so we contently had to keep on postponing it. However with our Final task we made sure everyone was able to get to our location easily, we also decided to film mostly inside the shed, so we were covered by the rain and wind. We also had more time to film in the dark as it gets dark around 5 o'clock onwards. Overall I really enjoyed this task, and can’t wait to work individually to create another media product.