The document summarizes an app called FiT App that provides personalized fitness and nutrition plans to help users achieve their body goals. It outlines the management team, product overview, target customers between ages 15-50, risks, contingency plan, low price of $30, focus on personalized routines and nutrition, potential competitors, competitive advantages, development process using Xcode and Android Studio, marketing through 5% of proceeds for advertising, positioning against other apps, potential financial returns from app purchases and supplement sales, and estimated first year expenses.

1. FiT App
Your best friend at the GYM

2. MANAGEMENT TEAM

3. - Provide food and training plan by an application.
- Create an account with your age, weight, height, gender
and your goals.
- Sales of nutritional supplements through the
application.
Origin of the business idea
- The idea came as the team is followed to the gym, but do
not notice many results. We set out to do something to
motivate us and help us to have a good body.
PRODUCT OVERVIEW

4. JOB RESPONSIBILITIES
generate

5. CLIENTS
- Anyone between 15-50 years old is a
suitable user.
- Especially young adults between 20-
30 years old.
- Customer segmentation according to
the body they want.

6. Risks:
- Not to download our app
Contingency plan
- Remove the app from AppStore and Playstore
- Analysis of what went wrong
- Improve the app and try again
- Do a survey
- App free
- Make money by the number of discharges obtained
PLANNING

7. Low price:
- Fee of $ 30
Personalized service:
- Personalized routines
- Eating plan
Service quality:
- Further improvements will be continuously made
VALUE PROPOSITION

8. Potential competitors
COMPETITION
Competitive Advantage
- Specialized routines for each
type of person
- Focus on nutrition
- The company and customers
benefit equally.

9. Phase of product development
Xcode developer & Android Studio
Investment required
- App store license = 99 USD per year
- Google Play = 25 USD
DEVELOPMENT

10. - 5 percent of our proceeds will go to advertising
MARKETING AND SALES
- Positioning: Our application has
many features that distinguish
them from the rest.

11. - If people do not react well to our app we could generate
investment losses.
RISK

12. - Profits will come from cost app and sale of dietary supplements.
(protein, pre workout, fat burner, creatine)
First year Number of
downloads
Profit
First Trimester 1000 30000
Second Trimester 1300 39000
Third Trimester 1500 45000
Fourth Trimester 1750 52500
Total 5550 166500
Expenses 47340.02
Next profit 119159.98
Administrative expenses Expenses First
year
Subscription Google play 1880.01
Subscription Apple Store 1880.01
Dietician 15,000
Trainer 20000
Publicity 8580
Total 47340.02
FINANCIAL PLAN

13. THANKS FOR YOUR
ATTENTION