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Intercultural relationships are typically based
on a mutual understanding and respect felt
between the similarities and differences we
find in different cultural groups. This type of
cultural agreement tends to promote
multiculturalism, and represses racism, along
with other ethnocentric beliefs.
----------------------------------------------------------
*so·ci·o·cul·tur·al (s s - -k l ch r- l, -sh -). adj. Of or involving both social and cultural
factors. (Ref: www.thefreedictionary.com)
“Each country has their own way of saying things, what may not be
offending to you may be offending to them.”
Presentation By:
References: http://yourbusiness.azcentral.com/importance-knowing-foreign-
countrys-culture-considering-business-there-6476.html
http://www.streetdirectory.com/travel_guide/29362/corporate_matters/cultural
_differences_and_international_business_communication.html

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Final bc present

Editor's Notes

  1. -We start off with one of us saying, “Good morning my fellow students blah blah” and a brief introduction to the topic.-The next speaker is to be introduced by the current speaker after they are done with their explanation.The main aim of this particular topic is to prove why understanding the importance of intercultural communication should be taken under serious consideration, both socially and economically.(Here, “economically” is justified in terms of profitability.)
  2. (after reading from slide) For example: Picture yourself as a hardcore, patriotic Bangladeshi, feeling so proud of your own country’s heritage that you don’t care to pay any heed to even the positive values of Western cultures. You have voluntarily shunned their moral/ethical values as well as their music, their fashion, their concepts, their political and religious ideologies, etc., be it through your own choice, or the choices of those who surround you. Ask yourself this question:How would you feel if you saw a group of Germans look down upon your fellow countrymen as ethnocentric Nationalists, as opposed to them looking up at your brothers and sisters as friends?The next speaker is to be introduced by the current speaker after they are done with their explanation.
  3. Building business relationship “In order to build good business relationships, practicing appropriate body language, handshaking , proper dressing, and suitable physical distance through out conversation require attention to avoid misunderstandings. Manner towards humor, punctuality and gestures also requires a great deal of attention, not knowing these things can even cost the company a deal . Even greeting people incorrectly can lead to unintended insults and miscommunication. Therefore learning business etiquette of other cultures will definitely strengthen the odds of success.”Marketing Errors“Consumption patterns and buyer behavior is influenced by cultural valuesand mind-set that differs from country to country. Therefore understanding the culture of the country you are doing business in will help making better and more appropriate decisions decrease marketing errors. You cannot start a new business without knowing the buyers behavior their cultural values.”Negotiations“To develop trust the negotiator requires a good cross-cultural understanding  Knowinga foreign colleague's cultural background helps a negotiator to understand how he thinks or comes to a conclusion and factors that are important to him. The negotiator can easily avoid misunderstandings by learning how people in a country use body language, time and protocol to communicate nonverbal messages.”To land a job in International and Multinational companies “International and Multinational companies usually focus on job applicants who are well-informed about the cultural differences faced by business officials while taking care of long-distance contract deals, or sharing the same workplace with people of different cultures, etc. Applicants with past international work experience are always preferred for businesses based on a global scale. Working in these companies means working with faces and races from all over the globe, while acknowledging both cultural differences and similarities with politeness and respect. The company would know the consequences of having even one employee who does not possess the necessary skills to work in such a diverse environment. They know very well that they will not be able to obtain the predicted results.”Gifts “The giving of gifts vary from country to country , from culture to culture, For example in Bangladesh gift is a necessity for making deals or for new business proposal, we give sweets for any new deals or new partnership or new business proposals and also for success.Japan, givessignificance on exchanging gifts. Many western European cultures such as Belgium and Germany, find it unnecessary. Some view gift as bribery, some as necessity, therefore the lack of understanding the cultural differences among ours and westerners can cause serious misunderstanding”
  4. The main theme of the joke in this picture lies within the boy’s sarcastic expression, which clearly indicates his confusion and amusement as to why these “foreigners” would waste their time “Buying Water” instead of collecting water from puddles and raindrops in bottles, which is considered normal on his side of the globe; where torrential rains are seen in the form of a blessing after a long drought. The original picture itself shows how the woman’s interest in other cultures obviously helped her understand the boy’s situation, even though the difference between their cultures is miles apart.
  5. The Disadvantages of not having enough understanding of cultural values can lead to uncalled for problems in business and also when interacting with people of different cultures. With less understanding of the difference between our cultures and of others will give rise to more miscommunication. What you wanted to say can be portrayed as what you never wanted to say.We would like to end this with a clip extracted from a hsbc commercial that shows a similar case of miscommunication
  6. Thank you for listening. Does anyone have any question regarding our presentation