2. Disclaimer
• This document is the first in the
series and should be of help in
designing the first (ever) news
hour of the channel
• A complete guideline is in the
making and is being prepared
reviewing other beams that are
closer to the channel’s brand
idea
• A slight insight on the concept;
“Vertical blanking” is the time
taken by the picture tube to
replace the existing frame by
the next inline
• The process is quicker than a
naked eye can grasp
• The title for the SOP(s) has
been chosen to suggest the
core essence and dynamics of
the channel’s screen… “PACE”
3. Broader breakup for an hour
ID (s) Headlines News CAT Promos
01 min 04 min 38 15 min 02 min
* Hour to be reviewed in 15 min(s) / 4 half(s) and not 30 minutes
30
45 15
00
4. Quarter splits to;
(a) ID: 15 seconds [inclusive of opening ID]
(b) HL: 1 minute [2 HL & 2 recaps in an hour]
(c) News: 9 minutes [Covering 3 main stories
& 30 seconds / or 4-5 if short stories]
Story cutoff / limits 3:30 min
(d) Cat: /quarter [3,5,6,4 in order of the breaks
Proposed in order of audience
retention]
(e) Promo(s): 30 seconds
[Note: promos insertions
depend on the capacity
utilization (if exceeds)
for the prime hours]
30
45
00
15
5. Half an hour splits
(a) ID: 1 minute [inclusive of opening / closing
ID] 15 seconds each
(b) HL: 2 minute [2 HL in an hour]
(c) News: 18 minutes [Covering 3 main stories
/ or 4-5 if short stories]
Story cutoff / limits 3:30 min
(d) Cat: a/quarter [3-5-5-4 in order of the breaks
Proposed in order of audience
retention]
(e) Promo(s): 1 minute + / -
[Note: promos insertions
depend on the capacity
utilization (if exceeds)
for the prime hours]
30
45
00
15
6. Basics
[proposed]
(a) Opening title to not exceed 10 –
maximum 15 seconds
(b) Title language to be E / U
(c) Urdu title to flip to English and
back to Urdu
(d) Break bumpers to be maximum
5 seconds
(e) Coming up; 10 seconds before
every break
(f) Provision for the safe area to be
kept before placing the bug
(g) Super(s) / titles [for anchors] to
remain maximum for 5 seconds
(h) Super(s) / titles [for stories] to
remain & then flip after every 07
seconds
(i) Please define safe area and the
ensure that the super doesn’t
overwrite the ticker / or
disturb the logo alignments
(j) Ticker to be a flip rotate ticker
& not a scroll version
30
45
00
15
9. ID >> studio >> headlines
Time Screen flow Descriptive Ref. Vis
00:00:00 Channel ID
[SFX / music]
Channel anthem
00:00:10 Animated ID
transits to studio
00:00:10 Anchor in studio Full screen
Greets w/ dt. tm Mid shot
[v/o: you are
watching, first
the HL]
00:00:15 Visual based HL(s) Full screen
[audio support story visuals
anchor v/o] Covering 5
main stories,
2 secondary
10. Headlines
Time Screen flow Descriptive Ref. Vis
00:00:15 HL main story 01 10”/story
3/4 visuals
Super for 7”
00:00:25 HL main story 02 10”/story
3/4 visuals
Super for 7”
00:0035 HL main story 03 10”/story
3/4 visuals
Super for 7”
00:0045 HL main story 04 10”/story
3/4 visuals
Super for 7”
00:0055 HL main story 05 10”/story
3/4 visuals
Super for 7”
00:01:00 HL main story 06 05”/story
1/2 visuals
Super for 4”
00:01:05 HL main story 07 05”/story
1/2 visuals
Super for 4”
11. Anchor intro [VOG] panning thorough studio>> story 01
Time Screen flow Descriptive Ref. Vis
00:01:05 Anchor intro [VOG] top shot
to the anchor
station
00:01:10 Anchor v/o intro Mid shot w/
[v/o: name, lead to Title super 3”
first story]
[Main story 01]
00:01:15 “Preamble” Mid shot w/
[in-studio Title super
anchor shot] fades in 2”
00:01:25 Visual(s) 2 visual clip
[supported by rotates 05”
anchor v/o] each
v/o:anchor
leads to package
00:01:35 “Package” 20 visual clips
[supported by rotation at 05”
correspondent’s each for the
v/o] package
Inclusive of 1/ 2 Interview
3/4one liners
statements
[2/3 angle
variations]
12. Main story 01>> toss over for main story 02
Time Screen flow Descriptive Ref. Vis
“Package”
continues 10” corresp.
screen app.
00:03:35 Back to studio
visual / anchor takes
beeper analysis
[optional course]
00:03:36 Live beeper ID ID transition
w/ news makers
or an analyst
00:03:37 Beeper 2 window op
[2 interchanges
full screen(s)]
00:04:07 Studio / anchor Inviting to
full screen shot comment /SMS
graphics interactivity
interchange
with anchor visuals
00:04:15 Anchor tosses over
to balcony anchor Camera panes
Intro2nd anchor
00:04:20 2nd anchor full screen Title super 7”
b/drop change
13. Main story 02
Time Screen flow Descriptive Ref. Vis
[Main story 02]
00:04:21 “Preamble” Waist height
[in-studio shot
anchor shot]
00:04:30 Visual(s) 3 visual clip
[supported by rotates less
anchor v/o] than 05” each
v/o:anchor
leads to package
“name of cor. Reports”
00:04:31 “Package” 20 visual clips
[supported by rotation at 05”
correspondent’s each for the
v/o] package
Inclusive of 3/ 4 liners
package edited statements
[2/3 angle
variations]
00:06:00 Studio anchor 2 window
leads to a live beeper interchanging
with correspondent operations
[with story visuals]
14. Main story 02 >> main story 03
Time Screen flow Descriptive Ref. Vis
[Rotation
frequency:
visual seq.
to vary in
10” to 15”
correspondent
delivery if
exceeds
then use
story window]
00:07:16 Story closes with
further introspection
in coming up exclusive
interview [promotion
element]
[Main story 03]
00:07:21 “Preamble” Back to main
[in-studio anchor
anchor shot]
00:07:30 Visual(s) overlap 8 visual clip
preamble rotates less
[anchor v/o than 05” each
supports]
15. Main story 03>> Secondary story 01
Time Screen flow Descriptive Ref. Vis
00:08:20 In-studio discussion [Panning]
on the report / pack frequency:
visual seq.
to vary in
10” to 15”
b/ anchor
guest
plug in(s)
of story vis.
00:09:20 Story closes with
further introspection
in coming up exclusive
interview [promotion
element]
[Secondary story 01]
00:09:21 Studio “preamble”
and visuals
16. Coming up>> Promo>>CAT>> Promo>> recap>>Sports segment
Time Screen flow Descriptive Ref. Vis
00:10:15 Coming up after the
break template
00:10:20 Channel promo
00:10:36 Channel ID
00:10:37 Cat [3 min for 1st qtr]
00:13:37 Channel promo
00:13:52 Studio shot 05” anchor
Recap of news only to estab
studio
and then vis.
based recap
of HL(s)
00:14:55 Headlines / Top stories / World / Business / Sports / Weather