The document discusses the new EU General Data Protection Regulation (GDPR) which significantly strengthens data protection laws for individuals and businesses. It will apply to any company that handles European citizens' data. Key implications of the GDPR include stricter rules around data breaches, privacy policies, consent procedures, and significantly increased fines for non-compliance. Businesses need to take action to be prepared and comply with the new regulations which take effect in 2018. Cloud security and access will be increasingly important areas to address under the GDPR's requirements.