The document provides tips for keeping a high level of audience attention during an online webinar or presentation. It recommends (1) showing relevance to the audience's challenges, (2) planning for frequent audience interactions like polls or questions every 4-5 minutes, and (3) encouraging participation through the chat function and addressing questions. Used together, these techniques can turn an online event into a participative experience that maintains engagement.

1. 1
Mastering the Tools
and Techniques of
Online Learning
Tutorial 1: Differences between online and live
events
Tutorial 2: How to maintain
high audience attention.
Tutorial 3: Teamwork for success with ESC

2. Audience attention level needs to start high
Overall webinar plan for 60 minutes
Intro-
duction Content of the presentation Q&A Conclu
3’ -sion
40’ 15’
2’
High
High
attention
level at
start
Low
attention
level at
start
2

3. Audience feedback:
Practical information
Immediately applicable
Real-life cases
3

4. Three tips: Tip 1
Tip 1. Let the audience know that
this event is for them.
Show you understand their
challenges.
4

5. Three tips: Tip 1
Ask a question they will recognise
as a challenge:
“How can we fully involve our
patients in their own recovery?”
5

6. Three tips: Tip 1
Intro-
duction Content of the presentation Q&A Conclu-
sion
3’ 40’ 15’
2’
High
High
attention
level at Answer
start
to the
question
Low
attention
level at
start
6

7. Three tips: Tip 2
Tip 2. Plan for audience interaction.
Intro- Conclu
duction Content of the presentation Q&A -sion
3’ with audience interaction: 40’ 15’ 2’
High
Audience
attention
level
Low
7

8. Three tips: Tip 2
Warning: online audience attention
drops off faster!
Intro- Conclu
duction Content of the presentation Q&A -sion
3’ with audience interaction: 40’ 15’ 2’
High
Audience
attention
level
Low
8

9. Three tips: Tip 2
Plan for more interactions: one every
4 to 5 minutes
Content of the
Intro- Many Conclu
duction MCQs presentation with Q&A -sion
3’ audience interaction: 15’ 2’
40’
High
Audience
attention
level
Low
9

10. Three tips: Tip 2
NOTE: add a screen shot of the display of participant
responses to a real MCQ here. This example is only for the
recording time.
Participant
responses
Is this man dead or has my watch stopped?
a. He’s dead. 00
b. Your watch has stopped. 05
c. You’re taking the pulse in in the wrong place.
You’re taking the pulse the wrong place. 45
d. Your watch is on back to front. 10
e. You’re pressing so hard you’ve cut off his blood circulation. 40
10

11. Three tips: Tip 3
Tip 3: Encourage participation using the chat function
CHAT INPUT: “Please give more information on…”
CHAT INPUT: “What is the best way to…?”
CHAT INPUT: “In the past I’ve tried …, is this recommended?”
NOTE: add a screen shot of the display of participant chats.
These examples are only for the timing
11

12. Three tips: Tip 3
The Chair can encourage and collate
the participants comments.
Prompt Prompt Thanks Chair sorts
from Chair from Chair from Chair and collates
questions
High
Audience
??? Answer
attention
level ? ? ?
? ? ??? Answer
? ? ?
? ?
Low
?? = Participant comments and questions
12

13. The webinar becomes participative and interactive
13

14. Summary: keep high audience attention by…
Real cases Multiple interactions Encourage chat
Prompt Prompt Thanks Many Q&A based on
from Chair from Chair from Chair MCQs questions from Chat
High
Audience
??? Answer
attention
level ? ? ?
? ??? Answer
? ? ? ?
? ?
Low
?? = Participant comments and questions
14

15. 15
Mastering the Tools
and Techniques of
Online Learning
Tutorial 1: Differences between online and
live eventsDifferences between online and live
Tutorial 1:
events
Tutorial 2: How to maintain high audience
Tutorial 2: How to maintain
attention
high audience attention.
Tutorial 3: TeamworkESC
Tutorial 3: Teamwork for success with
for
success with ESC