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Ornamental Plants as
a Source of Livelihood
Activity:
Topic:
1. Putting up an ornamental
plants and trees;
2. How to attract customers
6 Tips for
Starting an
Ornamental
Plant Business
1. Have Sufficient Knowledge About Ornamental Plant
If you want to open an ornamental plant shop or store, you must have
specialized knowledge and resources about ornamental plants. Each type of
ornamental plant requires different care, including the choice of planting
media, the frequency of watering, and protection from plant diseases.
2. Select Types of Ornamental Plants
The selection of these ornamental plants can be considered from
various aspects such as including the popularity of ornamental plants,
consumer spending power, the level of maintenance required, and the
advantages gained.
3. Prepare Ornamental Plant Business Capital
Savings are one way to get ready for company financing. Perhaps you
might begin by investing a modest amount of funds. After that, if you have
mastered the rhythm in this ornamental plant business, you can add capital to
expand the market.
4. Choose the Right Business Location
If you have a large enough patch of empty land at home, you can
utilize it as a location to grow different kinds of attractive plants there. If you
don't have enough space at home, you can consider renting a business place
that is suitable as a place to live for these ornamental plants.
5. Determine the Right Marketing Strategy
The strategy should cover a range of topics, including packaging,
delivery methods, marketing initiatives, and the correct and efficient way to
serve clients.
6. Follow the Latest Developments Regarding Ornamental Plants
Ornamental plant enthusiasts must adhere to the requirement that they
follow the current fashion for ornamental plants. To stay up to date on the
progress of ornamental plants, you can join the community of plant
enthusiasts
HOW TO
ATTRACT
COSTUMERS
1. Variety is the Key!
• First, it’s important to make sure that
your shop is well-stocked with a wide
variety of plants. This will give your
customers more options to choose
from and will make it more likely that
they will find a plant that they love.
2. Keep It Unique & Unusual
• Keeping your inventory of houseplant
unique and unusual will make your
shop a destination for plant lovers
who are looking for something special
and this will set you apart from your
competitors.
• Consider sourcing plants from local
nurseries or specializing in a particular
type of plant, such as rare succulents
or exotic tropical plants.
3. Create A Great Customer
Experience
• Ensure that your personnel have a
thorough understanding of the plants
you sell and is capable of offering
consumers guidance and information.
4. Promote, Promote, Promote!
• Reach out to your target audience via
local advertising, social media, and
other marketing channels to inform
them about the distinctive plants and
services you provide. To entice visitors
to visit your store, make purchases
and build loyalty, think about running
specials or discounts.
5. Create an attractive display
• Create an attractive and inviting
display for your plants that showcases
their beauty and variety. Use signage,
lighting, and other visual elements to
draw customers in.
6. Expand Your Product Offerings
• Offer more lifestyle and home decor
products in addition to just plants.
These product categories serve as
excellent cross-overs and upsells.
In conclusion…
Overall, increasing sales at your plant shop requires a combination of
offering a great selection of plants, providing exceptional customer service,
promoting your shop to potential customers and expanding your product
offerings.
Reference:
6 tips for starting an ornamental plant business for beginners. (2022, June 5).
BFI Finance - Pinjaman Jaminan BPKB dan Sertifikat Rumah
How to increase sales for your plant shop. (2023, February 26). BRAID &
WOOD Design Studio -. https://braidandwood.com/how-to-increase-sales-for-
your-plant-shop

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EPP-PPT.pptx

  • 1. Ornamental Plants as a Source of Livelihood
  • 3. Topic: 1. Putting up an ornamental plants and trees; 2. How to attract customers
  • 4. 6 Tips for Starting an Ornamental Plant Business
  • 5. 1. Have Sufficient Knowledge About Ornamental Plant If you want to open an ornamental plant shop or store, you must have specialized knowledge and resources about ornamental plants. Each type of ornamental plant requires different care, including the choice of planting media, the frequency of watering, and protection from plant diseases.
  • 6. 2. Select Types of Ornamental Plants The selection of these ornamental plants can be considered from various aspects such as including the popularity of ornamental plants, consumer spending power, the level of maintenance required, and the advantages gained.
  • 7. 3. Prepare Ornamental Plant Business Capital Savings are one way to get ready for company financing. Perhaps you might begin by investing a modest amount of funds. After that, if you have mastered the rhythm in this ornamental plant business, you can add capital to expand the market.
  • 8. 4. Choose the Right Business Location If you have a large enough patch of empty land at home, you can utilize it as a location to grow different kinds of attractive plants there. If you don't have enough space at home, you can consider renting a business place that is suitable as a place to live for these ornamental plants.
  • 9. 5. Determine the Right Marketing Strategy The strategy should cover a range of topics, including packaging, delivery methods, marketing initiatives, and the correct and efficient way to serve clients.
  • 10. 6. Follow the Latest Developments Regarding Ornamental Plants Ornamental plant enthusiasts must adhere to the requirement that they follow the current fashion for ornamental plants. To stay up to date on the progress of ornamental plants, you can join the community of plant enthusiasts
  • 12. 1. Variety is the Key! • First, it’s important to make sure that your shop is well-stocked with a wide variety of plants. This will give your customers more options to choose from and will make it more likely that they will find a plant that they love.
  • 13. 2. Keep It Unique & Unusual • Keeping your inventory of houseplant unique and unusual will make your shop a destination for plant lovers who are looking for something special and this will set you apart from your competitors. • Consider sourcing plants from local nurseries or specializing in a particular type of plant, such as rare succulents or exotic tropical plants.
  • 14. 3. Create A Great Customer Experience • Ensure that your personnel have a thorough understanding of the plants you sell and is capable of offering consumers guidance and information.
  • 15. 4. Promote, Promote, Promote! • Reach out to your target audience via local advertising, social media, and other marketing channels to inform them about the distinctive plants and services you provide. To entice visitors to visit your store, make purchases and build loyalty, think about running specials or discounts.
  • 16. 5. Create an attractive display • Create an attractive and inviting display for your plants that showcases their beauty and variety. Use signage, lighting, and other visual elements to draw customers in.
  • 17. 6. Expand Your Product Offerings • Offer more lifestyle and home decor products in addition to just plants. These product categories serve as excellent cross-overs and upsells.
  • 18. In conclusion… Overall, increasing sales at your plant shop requires a combination of offering a great selection of plants, providing exceptional customer service, promoting your shop to potential customers and expanding your product offerings.
  • 19. Reference: 6 tips for starting an ornamental plant business for beginners. (2022, June 5). BFI Finance - Pinjaman Jaminan BPKB dan Sertifikat Rumah How to increase sales for your plant shop. (2023, February 26). BRAID & WOOD Design Studio -. https://braidandwood.com/how-to-increase-sales-for- your-plant-shop