E-Pharmacy These days buying medicines online has become a common practice all over the world. This is because buyers prefer to order medicines at the click of a button rather than going to a drugstore. Such online websites sell everything from prescription medicines to all health-related products. Most of these stores are legal stores that carry all conventional prescription drugs. Hence most of the buyers are confident about dealing with these stores. But these are just some of the scams that have surfaced on the internet recently. These stores deal in illegal drugs and unapproved drugs. Buyers should be aware of such bullying shops. The Corona Virus pandemic has significantly impacted consumer shopping behaviour and it is easier than ever to get healthcare products from online retailers, even Amazon.com or a dedicated e-pharmacy, where permitted. attracted more people. They find convenience, reliability and affordability in every transaction online. They already feel comfortable buying categories like music, food, medicine etc from online retailers and are now looking for similar services for more complex categories like OTC, medical devices and prescription drugs. The Journey Of Consumer Healthcare Is Shifting To Online Digital Platforms. Before the spread of coronavirus (covid-19 ), more than 70% of people were researching their health features online, while approximately 49% of consumers were using health products to treat serious conditions. Consumer health monitoring and prescription in parallel with the adoption of technology to treat/manage their health with products, development has created an environment where consumers' healthcare journey is shifting to the online digital platforms. With the speed of adoption of e-commerce and increase in mobile penetration, shoppers are not limited to self-care shopping. They are also using apps to track health metrics, diagnose themselves and use cloud-based apps to monitor their health in real time. What corona virus (covid-19 ) has done is accelerate trends that are already on the rise, be it online self-care, telemedicine adoption or online consultation with doctors and pharmacists. The transformation that was expected to take many years is now less than nine months. How E-Pharmacy Works E-Pharmacy uploads scanned copies of users' prescriptions and orders the required medicines on the mobile application or website. Registered pharmacists finally analyse and verify the prescription and distribute the medicine accordingly to the users. Availability of medicines, The whole process can take anywhere from a few hours to weeks, depending on the location and supply chain system. Electronic pharmacy is governed by the information technology law of the respective country. These laws cover the privacy of user information, prescription details, and many other relevant provisions. An important element associated with e-pharmacy is compliance. Companies must be licensed to operate and sell dru

1. E-Pharmacy
These days buying medicines online has become a common practice all over the
world. This is because buyers prefer to order medicines at the click of a button
rather than going to a drugstore. Such online websites sell everything from
prescription medicines to all health-related products. Most of these stores are
legal stores that carry all conventional prescription drugs. Hence most of the
buyers are confident about dealing with these stores. But these are just some of
the scams that have surfaced on the internet recently. These stores deal in illegal
drugs and unapproved drugs. Buyers should be aware of such bullying shops.
The Corona Virus pandemic has significantly impacted consumer shopping
behaviour and it is easier than ever to get healthcare products from online
retailers, even Amazon.com or a dedicated e-pharmacy, where permitted.
attracted more people.
They find convenience, reliability and affordability in every transaction online.
They already feel comfortable buying categories like music, food, medicine etc
from online retailers and are now looking for similar services for more complex
categories like OTC, medical devices and prescription drugs.

2. The Journey Of Consumer Healthcare Is Shifting To Online Digital Platforms.
Before the spread of coronavirus (covid-19 ), more than 70% of people were
researching their health features online, while approximately 49% of consumers
were using health products to treat serious conditions. Consumer health
monitoring and prescription in parallel with the adoption of technology to
treat/manage their health with products, development has created an
environment where consumers' healthcare journey is shifting to the online
digital platforms.
With the speed of adoption of e-commerce and increase in mobile penetration,
shoppers are not limited to self-care shopping. They are also using apps to track
health metrics, diagnose themselves and use cloud-based apps to monitor their
health in real time.
What corona virus (covid-19 ) has done is accelerate trends that are already on
the rise, be it online self-care, telemedicine adoption or online consultation with
doctors and pharmacists. The transformation that was expected to take many
years is now less than nine months.

3. How E-Pharmacy Works
E-Pharmacy uploads scanned copies of users' prescriptions and orders the
required medicines on the mobile application or website. Registered
pharmacists finally analyse and verify the prescription and distribute the
medicine accordingly to the users. Availability of medicines, The whole process
can take anywhere from a few hours to weeks, depending on the location and
supply chain system. Electronic pharmacy is governed by the information
technology law of the respective country. These laws cover the privacy of user
information, prescription details, and many other relevant provisions.
An important element associated with e-pharmacy is compliance. Companies
must be licensed to operate and sell drugs. Companies dispense medicine only
after checking the details of the patient and the registered medical practitioner.
It has been found that online pharmaceutical companies pursue complaints
more rigorously than traditional offline pharmacies.
Over the past few years, some major investors and brands around the world
have shown interest in e-pharmacy. Today e-pharmacy has become a very
competitive place with many influential players. Some of the major companies

4. involved in e-pharmacy include DocNmeds, NetMeds, MedLife, 1mg, Holding
Company and many more.
What Are The Benefits Of E-Pharmacy?
For the user, the whole prescription drug ordering process is found to be simple
and easy. The user does not have to go to the pharmacy and wait in queues.
Medicines can be ordered at any time, and prescriptions are delivered door to
door. Pricing is another attractive feature of e-pharmacy. It has been found that
online pharmacies offer better prices than offline stores.
In order to gain market share and maintain loyalty, companies offer attractive
discounts to customers from time to time. In some cases, the online pharmacy
may provide some drugs that are not available at the nearest pharmacy, which
may further reduce the risk of counterfeit / substandard drugs.
It provides an opportunity to companies operating in the field of e-pharmacy to
maximize their profit margins. Online pharmacies buy large quantities of
medicines directly from pharmaceutical companies or distributors, helping them
to get medicines at great discounts. With the help of modern technology, it has
become easier for companies to track order details, counterfeit medicines and

5. consumer usage patterns, and help them anticipate future demands. E-
pharmacy has the potential to bridge the gap in the offline market especially in
terms of taxes and billing. E-pharmacy companies keep records and documents
for every transaction, making it easier for the government to calculate taxes and
reduce tax losses.
E-Pharmacy Major Challenges
The fear of acquiring counterfeit medicines is one of the main problems that
discourages consumers from going to online pharmacies offline. Other barriers
to e-pharmacy include language barriers, timely drug delivery and rapid
improvements. Similarly, concerns about software design such as poor screen
design, menus, auto-fill functionality, payment options, and website accuracy
also negatively affect the user's attitude toward e-pharmacy.
In addition, the problems of drug use, misuse, self-medication, and re-
prescription of drugs by consumers are difficult for physicians.

6. E-Pharmacy Future
An online pharmacy is an attractive place that benefits both the seller and the
buyer. In recent years, strategic e-pharmacies have experienced strong growth,
along with the private sector / venture capital investments. Everywhere near
the 19th distribution attracted many first customers from online pharmacies
and it is likely that the model will continue next year and due to the demand
for the drug.
Internet pharmacies are expected to grow in size in the near future due to
factors such as increased per capita income, increased spending on home care,
new geographic (especially rural) internet access, and improved supply chains.
logistics. The ownership rate of smartphones is high. Similarly, Improvements
on the technology front, such as digital payment infrastructure and seamless
Internet connectivity, will accelerate the growth of online pharmacies.
However, data privacy is one of the major issues, especially regarding the
user's personal health records and prescriptions that may affect the
development of e-pharmacy.