The document discusses factors to consider when screening proposed solutions to select the best product or service for the market. Entrepreneurs should evaluate viability, profitability, and customer requirements. For viability, they should determine the target market, understand needs, define value, build an MVP prototype, and test it. For profitability, they need to calculate true costs, test the market, and find a safe profit spot. Customer requirements include satisfiers, delighters, and must-haves. Entrepreneurs should also ensure the product meets real market needs and has longevity.

1. SCREEN THE PROPOSED
SOLUTIONS BASED ON VIABILITY
,PROFITABILITY AND CUSTOMER
REQUIREMENTAND SELECT THE
BEST PRODUCT OR SERVICE
THAT WILL MEET THE MARKET
NEED
ENTREPRENEURSHIP

2. Do you know that most successful entrepreneurs have develop
skills in screening and selecting the best product that will meet the
market need with the right product of our time. The all saying that
timing everything is true in Entrepreneurship. The ability of the
Entrepreneur to identify new product or trend can accelerate the
success of the financial of the Business. They develop the skill
because of the continuous practice or following some factors in
screening and selecting the best product. Following some factors
help Entrepreneur to easily identify the best product or the market
which is they can easily identify the market need.
INTRODUCTION

3. • VIABILITY
• PROFITABILITY
• CUSTOMER REQUIREMENTS
FACTORS TO CONSIDER IN SCREENING THE
PROPOSED SOLUTIONS

4. VIABILITY
The product has a good
performance and can be
recommended to others to
be purchased.

5. 6 TERMS TO DETERMINE THE
VIABILITY
•Determine the target market
•Understand the Needs of the market
•Define the Value Proposition
•Offer Up a Core Swt of Features for
the Minimum Variable Product (MVP)
•Build the MVP Prototype
•Get the MVP in the Market

6. 1ST STEP IN THE VIABILITY
•Determine the target market
It is necessary to
recognize who that product will
serve is sufficient for the first step.

7. •Understanding the Needs of the Market
2ND STEP IN THE VIABILITY
It is essential to comprehend if the
product will satisfy the demand of the
target market.

8. 3RD STEP IN THE VIABILITY
•Define the value proposition
A value proposition refers to
the value an entrepreneur
promises to deliver to the
market.

9. •Offer Up a Core Set of Features For The Minimum Viable
Product (MVP)
4Th STEP IN THE VIABILITY
The purpose is to iterate until the
market agrees on the Minimum
Viable Product.

10. The minimum Viable Product does not
need to be final since product fidelity
and interactivity will vary for each
business idea.
5th STEP IN THE VIABILITY
•Build the MVP Prototype

11. 6th STEP IN THE VIABILITY
•Get the MVP in the market
Once the iteration of the MVP is
satisfactory, it is time to test in with
the target market.

12. PROFITABILITY
Conducting a product
profitability analysis forecast
the profitability of the new
product that is planning to
market.

13. 3 KEYS TO ANALYZE THE PROFITABILITY
OF THE PROPOSED SOLUTION:
1. Determine the True cost of
production.
3. Find the safe spot.
2. Test the Market.

14. Determine the true Cost of Production
It is essential to
involve all the
cost of getting
the porduct into
the custody of
the customer.

15. Test the Market
Determining the
customers that
are willing to pay
for the price of the
product.

16. Find the Safe Spot
Make a decision that
will help the product
enter the market
without losing its
profitability.

17. CUSTOMER REQUIREMENT
It is a characteristic or
specification that should
be available in a product
for it to be considered
desirable by the market.

18. CUSTOMER REQUIREMENTS
•Satisfier
•Deligthers
•Must - Have

19. MUST - HAVE
It is the basic requirements
expected by the market that will
be appreciated if fulfilled

20. SATISFIER
It is the expression of
the market desire
explicitly.

21. DELIGTHERS
These are bonus,
extras, or add on
the product
requirements.

22. SOME CONSIDERATIONS TO MEET THE
MARKET NEED WHEN SELECTING THE BEST
PRODUCT.
• Would you acquire the product and use it
yourself?
• Are you excited about this product?
• Would you promote the product to
someone you know?
• Is the product needed in today’s market?
• Is the product sellable for the next
several days/months/years?

23. THANK
YOU<3

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