_________________________ Home: _______________ Cell: _______________ Email: _______________________ Business Overview Conference Calls Day/Time: _______________________ Phone Number: _______________________ Access Code: _____________________ Day/Time: _______________________ Phone Number: _______________________ Access Code: _____________________ Day/Time: _______________________ Phone Number: _______________________ Access Code: _____________________ Local Business Meetings Day/Time: _______________________ Location: ____________________________________________________________ Day/Time: _______________________ Location: ____________________________________________________________ Day/Time: _______________________ Location: __________________________________________________________

1. Start-Up Toolkit
St t U T lkit
Tools designed to ensure a successful
start for your enlyten business
1

2. Start-Up Toolkit | Launching Your Business
Start-Up T lkit
St t U Toolkit
Table of Contents| Toolkit
Content Page(s)
Day One: Checklist 3
Orientation to Distributor Replicated Web Site 4
Orientation to Distributor Online Back Office 5
Support & Training Resources Form 6
48 Hours Checklist 7
First Seven Days Checklist 7
Goal Setting 8-12
Yale Study 8
The Anatomy of Goal Setting 9
Goal Setting Worksheet 10
The Law of Cause an Effect 11
Keys to Success 12
Three Basic Skills 13
Prospecting 14
Recruiting 15
Overcoming Objections 16
One Minute Infomercial 17
Three-Way-Calling 18
Three-Way-Calling Script 19
Follow-Up 20
Your First Goal – Business Builder 21
Focusing on developing Business Builders
g p g 22
Building Your Prospect List 23
Memory Jogger 24
Prospect List (200) 25-32
2

3. Start-Up Toolkit | Launching Your Business
Day One | Checklist Start-Up T lkit
St t U Toolkit
Enrollment
__ Enroll Online as a Fully Active Independent Distributor by completing the online application
__ I d
Independent Di t ib t - $99 95
d t Distributor $99.95
__ Fast Track Pack (One-time-only opportunity to purchase $640 of product at a 53% discount) - $300
__ Auto-Ship Order (16 cassettes: Four packages of four cassettes each) - $120
Start-Up Tool Kit
__ Orientation to Distrib tor online Back Office (See Page 4 attached)
Distributor
__ Orientation to Distributor Replicated Web Site (See Page 5 attached)
__ Complete Support & Training Resources form (See Page 6 attached)
• Contact numbers for upline support team/leaders
• Schedule for business overview conference calls, meetings and training sessions.
__ Review Start-Up Toolkit materials
Start Up
__ Begin Prospect List (See Pages 25 -32 attached)
A note to newly enrolled Independent Distributors: In the beginning, it is very important that you not talk to family
members, friends or prospects about enrolling as a customer or Independent Distributor, without the benefit of upline
leadership support being on the phone or at your side. Although it makes no sense, there are those who will instantly
become experts on the subject of our products or network marketing. Although they may mean well, they quite
j g g y y y
possible no nothing about either. Do not let them steel your dreams of financial independence! Having the support of an
experienced distributor by your side, will allow for questions and/or concerns to be confidently answered.
3

4. Day One Check-List | Replicated Web Site Orientation
Start-Up Toolkit
Distributor Web Site Address: www.enlyten.com/username
Checklist for orientation to your replicated web site Bottom-Portion Links
__ Review all website information/features Business Opportunity
__ Tell me more: Distributorship information,
more Distrib torship information
Top Tab Links Compensation Overview download, etc.
Did you receive one of our samples or free gifts?
Products __ Feedback portal for ‘10 Free Gifts’ sample recipients to
__ Overview: Product information/ingredients confirm receipt of sample and
__ Technology: Terminology, Video, etc
etc. product information
__ Testimonials: Customer testimonials Charity
Opportunity __ Find our more: Overview of enlyten’s partnership with
__ Overview: Distributorship information, Compensation JAM charity
Overview download, etc. __ View the JAM video from enlyten’s launch event here.
__ Events: National calendar of events, Business Overview Link to JAM video download
and Training meetings, Webinars, etc. Contact Us (Bottom)
__ Video Contest: Information, procedure, etc. __ Link to Distributor contact page
Enroll
__ Online enrollment portal for new distributors
Charity
__ Overview of enlyten’s partnership with JAM
__ Link to JAM video download
Shop
__ E -Commerce portal to order products online
Login
__ Distributor portal to access Back Office
__ Practice Login/Logout
4

5. Day One Check-List | Distributor Online Back Office Orientation
Start-Up Toolkit
Checklist for orientation to your online back office.
__ Review/Edit all Virtual Back-Office information to ensure accuracy and to familiarize yourself with all available business
management tools
g
Distributor Summary Resources
__ Name/ID#/Contact Info __ Email Inbox: Review features, procedure, etc.
Volumes __ Downloads: Review information and forms available
__ Highest Paid Rank / Current Rank / Personal BV / Group __ Contact Us: Review enlyten corporate contact information
Charity
Ch it __ 10 F Gif Review and complete names/contact info
Free Gifts: R i d l / i f
__ Personal and downline generated weeks of supply for JAM Shop
Company News __ Manage My Autoship: Review/edit information and set up
__ Announcements/Updates/Contests, etc. from enlyten $120+ autoship
corporate __ Order Product for Myself: Review information/procedure
Today __ Order Product for Someone: Review information/
__ Distributor Summary: Ensure all information is correct procedure
__ Company News: Review for latest updates and information __ View Merchandise: Review choices/ Order Business
__ Personal BV: Personal Business Volume Cards/Tools
__ Downline BV: Group Business Volume for you and your __ View Order History: Review information
organization My Account
y
Business __ Account Info: Review and/or Edit
__ Downline: Review to ensure that your enroller’s name is __ Billing Info: Review/Edit
correct __ Password Info: Review/Edit
__ Downline Tree: Review features, views, etc. __ Direct Deposit Info: Review/Edit
__ Waiting Room: Review features, procedure, etc. __ Auto-Ship Info: Review/Edit
__ E ll N Member:
Enroll New M b __ W b it Info: Review/Edit/Add
Website I f R i /Edit/Add
__ Commissions: Review features, procedure, etc. __ Email Preferences: Create/Review/Edit
__ Rank Report Card: Current rank and requirements for next __ Email Broadcasts: Opt In - to receive company information
promotion by email
5

6. Start-Up Toolkit | Support & Training Resources
Start-Up T lkit
St t U Toolkit
Upline Leadership Support
Upline Leader: _____________________ Home: _______________ Cell: _______________ Email: _______________________
Upline Leader: _____________________ Home: _______________ Cell: _______________ Email: _______________________
p
Enroller Name: _____________________ Home: _______________ Cell: _______________ Email: _______________________
Sponsor Name: _____________________ Home: _______________ Cell: _______________ Email: _______________________
Your Name: _____________________ Home: _______________ Cell: _______________ Email: _______________________
Schedule of Business Overview Presentations and Training Opportunities
Business Overview Presentations
Conference Call Day: _______________ Time: _______________ Phone#: _______________ Code: _____________________
Conference Call Day: _______________ Time: _______________ Phone#: _______________ Code: _____________________
BOP Meeting Day: _______________ Time: _______________ Location: _______________ Contact: ___________________
g
BOP Meeting Day: _______________ Time: _______________ Location: _______________ Contact: ___________________
y
Training Meeting Day: ______________ Time: _______________ Location: _______________ Contact: ___________________
Enlyten Distributor Support
Distributor Support: Phone: 888-436-5983 Email: distributorsupport@enlyten.com
6

7. Start-Up Toolkit | Launching Your Business
Start-Up T lkit
St t U Toolkit
First 48 Hours | Checklist
__ Begin sampling product to family, friends and associates
__ Read enlyten Policies and Pro ed res
enl ten Poli ies Procedures
__ Complete the Start-Up Toolkit Training materials
__ Goal Setting section
__ Prospect List
__ Conduct Three-way calls with your upline leaders to your top 20 prospects
__ B i d l i a close working relationship with your upline team leaders/partners
Begin developing l ki l i hi ih li l d /
First Seven Days| Checklist
__ Attend the next Business Overview Presentation meeting in your area (Take notes)
__ Participate in all available Business Overview Presentation Webinars (Take notes)
__ Attend the next training meeting in your area (Take notes)
__ Read and Study enlyten Independent Distributor Manual
__ Read & Study enlyten Policies & Procedures Manual
__ Read & Study enlyten Policies & Procedures Manual
__ Organize and prepare your home office and work space
__ Order flat rate or discount long distance and three-way calling phone service
“Money isn't the most important thing in life
Money isn t life,
but it's reasonably close to oxygen on the "gotta have it" scale”. Zig Ziglar
7

8. Start-Up Toolkit | Goal Setting
Start-Up T lkit
St t U Toolkit
Goal Setting | The Power of Setting Goals
Goal setting is vital to your success!
Hopes and dreams become goals when they are written down with a plan of action. Your goal should be so exciting that
action
it’s the first thing you think of in the morning, and the last thing you think of as you drift off to sleep at night. Setting a specific goal
unleashes the power and determination within us to overcome any challenge or obstacle in our path to it’s achievement.
The Yale Graduating Class of 1953 – Study
3% had specific written goals
p g
97% had incomplete goals or none at all
Twenty Years Later – Study Follow-up
The 3% who had set specific goals had accomplished more and achieved greater wealth than the other 97% combined
"Obstacles are things a person sees when he takes his eyes off his goal." Eli Joseph Cossman
"Whatever the mind of man can conceive and believe, it can achieve.
Whatever believe achieve“ Napoleon Hill
"The achievement of your goal is assured the moment you commit yourself to it.“ Mack R. Douglas
"Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which
we must vigorously act. There is no other route to success." Stephen A. Brennan
8

9. Start-Up Toolkit | Goal Setting
Start-Up T lkit
St t U Toolkit
Goal Setting | The Anatomy of Goal Setting
Four key components of effective goal setting…
Goal = Target | Future Picture | Destination
Decision = Conviction | Motivation | Certainty | Fuel
y "The more intensely we feel about an idea or a
Plan = Road map | Strategy | Way-points toward goal goal, the more assuredly the idea, buried deep in
Action = Initiative | Applying constant pressure toward goal our subconscious, will direct us along the path to
its fulfillment.“ Earl Nightingale
Goals must be…
Big = Exciting, Fulfilling, Attainable
Long-Range
Long Range = One year or more “Always bear in mind that your own
Always
Measurable/Quantifiable = Specific number, amount, etc. determination to succeed is more important than
Time-Specific = Specific deadline attached to goal any one thing.” Abraham Lincoln
Daily = Broken down into daily action steps
Specific = Vivid, detailed vision of goal
Goal statement
A goal statement combines the specific details surrounding your goal (measurements, descriptions, deadlines, etc.)
and is formatted in the present tense to create a vivid future-picture as if the goal has already been achieved.
Example: It is January 9, 2010 and I am a Regional Executive with enlyten. I lead 2,500 IDs in my organization
and have developed $300,000 in GBV. I earn $25,000/mth and I drive a black, 2009 Range Rover with gray leather interior,
iPod integration kit and panorama sunroof. I am financially independent.
Tools for maintaining a consistent focus on your goals
Decision: Decide, with absolute conviction, that nothing can possibly stand between you and the accomplishment of your goal.
Goal Board : Cut-out pictures from magazines, brochures, etc., of your detailed goals (or that remind you of your goals). Place
them on a bulletin board in a location where you will see them multiple times every day.
Visualize Your Goal: In your mind’s eye, visualize your detailed goal while repeating your present-tense goal statement to
yourself when you wake up in the morning, several times during the day and before going to sleep at night.
9

10. Start-Up Toolkit | Goal Setting
Goal Setting | Goal Setting Worksheet
g g
Start-Up T lkit
St t U Toolkit
Spiritual Goals: ________________________________ Income Goals: One Mth $_______ Three Mths $_______
____________________________________________________
____________________________________________________ Six Mths: $_______ One Yr: $________ Five Yrs: $____________
____________________________________________________
Family Goals: ___________________________________ Savings/Retirement Goals:
____________________________________________________
____________________________________________________ I would like to retire at the age of _______ in the year of ________
____________________________________________________
Years to retirement:______ Months to Retirement: _______
retirement:
Personal Goals: ________________________________ I would like to have $_______________ in savings when I retire.
____________________________________________________
____________________________________________________ Savings ÷ months to retirement = $________/mth saved for retirement
____________________________________________________
enlyten Achievement Goals: 30 Day Goal: Achieve Business Builder Position by: ____ /____ /____.
Date Month Year
Personally Enrolled IDs per month: _________ Per week: _____ Personally Enrolled IDs per month: _________ Per week: _____
Total f
T t l of _______ ID in my organization b __________ 20
IDs i i ti by 20___ T t l of _______ B i
Total f Business B ild
Builders d
developed b _____ 20
l d by 20___
Total of _______ Business Builders developed by _____ 20___ Promotional Level of ________________ by __________ 20___
Goal Statement:
___________________________________________________________________________________________________________
___________________________________________________________________________________________________________
___________________________________________________________________________________________________________
___________________________________________________________________________________________________________
_______________________________________________ _________________
Signature Date 10

11. Start-Up Toolkit | Goal Setting
Start-Up T lkit
St t U Toolkit
Goal Setting | The Law of Cause and Effect
Success is not a mystery. It is designed and accomplished on purpose and as a result of considerable effort. You will
realize a measure of success that is in direct proportion to the effort you put forth. ‘As you reap, so will you sow’
Give little effort…get little results Give recognition to others...Get recognition from others
Give medium effort…get medium results Treat people fairly…get fairly treated
Give tremendous effort…get tremendous results Give help to others…get help from others
"We will receive not what we idly wish for but what we justly earn.
Our rewards will always be in exact proportion to our service." Earl Nightingale
“You can get everything in life you want, if you just help enough other people get what they want”. Zig Ziglar
Goal Setting | Personal Time Commitment
To attain your goal, you must put forth an amount of effort that is equal to your expected results.
y g ,y p q y p
“I have decided to consistently dedicate a minimum of ______ hours per _______ to building my enlyten business for a
period of ______ year(s). This represents an average of _______ hours/day, _______ hours/week and _______
hours/month.
_____________________________________
ID Signature
11

12. “Never, never, never quit!” Winston Churchill
Only with your permission; can others temporarily steal your dreams.
You are the only one who can steal them permanently.
12

13. Start-Up Toolkit | Taking Action to Build Your Business
Taking Action | Three Basic Skills Start-Up T lkit
St t U Toolkit
There are three basic skills necessary to build a successful network marketing business…
1. Prospecting: Identifying those persons who will be your personally enrolled customers and/or IDs
2. Recruiting: Contacting, inviting and presenting product and business opportunity information to prospects,
overcoming possible objections and enrolling them as customers or independent distributors
3. Follow-Up: T ki personal initiative to contact prospects, customers or distributors as needed/requested t answer
3 F ll U Taking l i iti ti t t t t t di t ib t d d/ t d to
questions, deliver requested information or products or to determine a prospect’s interest and answer questions
following the prospect’s attendance at an enlyten business overview presentation.
Preparation vs. Working
Although it is vital to set goals and develop a specific plan of action, the three basic skills are the only activities that will
make progress toward the achievement of your goals.
Preparation/Activity = Goal setting, planning, organizing, training, analyzing, thinking, ordering supplies, arranging
office space, etc.
Working/Accomplishment = Prospecting, Recruiting and Follow-Up
“Things may come to those who wait...but only the things left by those who hustle.” Abraham Lincoln
“Don’t mistake activity for accomplishment" Zig Ziglar
13

14. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Prospecting
Prospecting - Identifying those persons who you will be your personally enrolled customers and/or IDs
• List Building - Build a prospect list of 200 or more prospects using the memory jogger (See Pages __ - __ attached)
• Asking for Referrals - Train yourself to consistently ask for referrals to identify customer and
Independent Distributor prospects
The question “Who do you know……” is a powerful tool for receiving referrals for your business.
o Customers:
o “Who do you know who might have an interest in our enlyten products”?
o “Who do you know plays on a sports team or exercises regularly, that could benefit from enlyten’s Electrolyte strips”?
o “Who do you know who has a child that plays on a sports team?”
o IDs:
o “Who do you know who might have an interest in earning significant income by owning their own home-based
business as an enlyten distributor?
•P ti from a cold market - Id tif prospects th t may h an i t t as you are out i th community
Prospecting f ld k t Identify t that have interest t in the it
o Enthusiastic, motivated, effective people
o Business owners, employees, managers, teachers, neighbors, etc.
14

15. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Recruiting
Recruiting - Contacting, inviting and presenting product and business opportunity information
to prospects and enrolling them as customers or Independent Distributors
Preparation for Recruiting
o Read and understand all product related information, terms, phrases and pronunciations
o Study and master Overcoming Objections (See Page ___ attached)
o Practice and master the One Minute Infomercial (See Page ___ attached)
o Study Three Way Calling info and practice the three way calling script (See Page __ attached)
Three-Way-Calling three-way-calling
o Identify and calendar all upcoming business overview opportunities in your area
The Invitation
o Three-Way Calling: Utilize your up-line leadership for validation of the product and the opportunity by placing
three-way calls to…
y
• Inform your prospects about the technology and the opportunity
• Offer to let your prospects sample the product
• Invite your prospects to see a business overview presentation
The Presentation
o Two-On-One Presentations: Utilize your up-line leadership to present a Business Overview Presentation to your
prospect while you watch and learn to do it yourself.
o Home Meetings: Utilize your up-line leadership to present a Business Overview Presentation to multiple
prospect s at an informal setting at your home.
o Lunch Meetings: Luncheon: Invite your prospect to have lunch while viewing an enlyten Business Overview
Presentation at a lunch meeting taking place in your community/area
o Evening Meetings: Invite your prospect to attend an enlyten Business Overview Presentation at an evening
meeting taking place in your community/area
o Internet Webinars: Utilize Internet Webinars to allow your prospects to view the Business Overview Presentation
15
from the comfort of their own home, by watching it on their computer.

16. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Recruiting
Overcoming Objections - Effectively answering /addressing the prospects questions or concerns
Q: Is this a pyramid scheme? Q: I don’t have the money?
A(a): No. This is a powerful distributorship that enables A: That’s exactly why you need this opportunity. If you
you to tap into the multi-billion dollar Nutraceutical industry don’t make a change, will anything be different about that next
y
and i capable of generating thousands of d ll i monthly
d is bl f i h d f dollars in hl month, next year, five years from now? If you keep doing what
residual income. you’ve been doing, you’ll keep getting what you’ve been
A(b): Yes, we’re all going to jail and we were hoping you
getting. Let’s work together to figure out how to come up with
the money so that you can take advantage of this extraordinary
might join us! Do you honestly believe that I would invite you to opportunity and work toward creating financial freedom for you
get involved in some kind of illegal pyramid scheme? and your f il
d family.
Q: I don’t have the time? Q: Been there, done that, got burned.
A: I didn’t think I would have the time either. But even a A: So have I. But this opportunity is different. It’s an
commitment of only a few hours a week can b enough to start
i f l f h k be h innovative product that no one else can provide. The
growing your own business. And with my help and support and compensation plan has 12 income streams and was designed to
the support of your upline leadership, we can make the most of use all the good parts of other network marketing comp plans
the hours you’re willing to commit to this business. Besides, if and leave out all the parts that don’t work. If you have a bad
you don’t make a change, will anything be different about that experience at a restaurant, you don’t decide to stop eating
next month next year five years from now? If you keep doing
month, year, out…you j t d id not t go back to that specific restaurant.
t just decide t to b k t th t ifi t t
what you’ve been doing, you’ll keep getting what you’ve been Please don’t rob yourself of this powerful opportunity just
getting. Let me show you a business that will create time because you had a bad experience with another company.
freedom for you.
16

17. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Recruiting
One Minute Infomercial – Answer to the question “What is enlyten?
Memorize, p
, practice and role-play this answer until it becomes second-nature and as comfortable as saying your name.
p y y gy
You’ve seen Listerine Breath Strips, haven’t you?
Well, enlyten uses a patent-pending thin-strip technology to deliver active ingredients, like electrolytes,
10 times faster than that of pills, capsules or liquids; that’s two to three minutes instead of 20-30
minutes. We have secured the exclusive, world-wide distribution rights for all over-the counter drugs,
nutraceuticals and vitamins, using this new technology and we just launched on January 9th.
We launched with four products; Energy strips, Electrolytes, Antioxidants and Melatonin strips. There
are over 50 other ingredients in research and development and over 500 ingredients that can be
delivered effectively utilizing this new technology.
Here, would you lik t t one? Thi is an Energy strip.
H ld like to try ? This i E ti
I am working to put together a team of distributors in this area. Who do you know who might like to
use these products, or would be interested in earning significant income through a part-time home-
based business as an Independent Distributor with enlyten?
p y
17

18. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Recruiting
Three-Way-Calling
Preparation for Three-Way-Calling
o Arrange for Three-Way-Calling feature/telephone service for your phone
o Identify scheduled Business Overview Presentation opportunities for the coming week
o Decide on specific purpose for the call(s) (Ex. Invitation to Business Overview Webinar Presentation)
o Interview the upline leader who will be assisting on your call(s) to identify information to be used in transferring
authority to them at the beginning of the Three-Way-Call(s)
The Three-Way-Call
o Transfer of Authority
o Greet prospect with energy and ask if they have a minute; or remind them if they knew y would be calling.
p p gy y y you g
o Introduce the leader with respect for their authority ( example on script )
o Do not speak. You have introduced them as an expert and interrupting them will nullify this.
o Listen , learn and take notes. In the future, you will be facilitating these calls for your distributors.
18

19. Start-Up Toolkit | Taking Action to Build Your Business
Taking Action | Recruiting Start-Up T lkit
St t U Toolkit
Three-Way-Calling Script (Example)
Ring…Ring…
Prospect: Hello
You: Hi _____, this is_____ how are you doing?
Prospect: Fine, How are you?
You: Couldn’t be better ! Have you got a minute?
Prospect:
P t Sure
S
You: Great I am on the phone with a business colleague of mine who is a very successful
business man/woman and one of the most respected in our industry. I asked for
his/her assistance this evening, to speak with you briefly this evening to introduce
y
you to a significant financial opportunity that we are working with.
g pp y g
His/her name is ______ .
Or… if they are aware it is NWM:
You: Great! Listen. I am on the phone with a business colleague who is
p g
incredibly successful in the network marketing industry. He/She is a person
you will be working with as well. He/She is a top earner and trainer with our
company and one of the most-respected people in the industry."
His/Her name is_______.
Leader: Hi ________, how are you doing this evening……..
19

20. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Follow-Up
Follow-Up - Answering questions, delivering requested information or products or determining a
prospect s
prospect’s interest and answering questions following the prospect s attendance at an enlyten
prospect’s
business overview presentation.
Preparation for Follow-Up
o Study Distributor Manual, Policies & Procedure Manual, Compensation Plan and all available
product i f
d information etc. to ensure that you can confidently answer questions f
i h fid l i from you
customers and downline distributors.
Follow-Up
o Follow through on all requests made by prospects, customers or IDs in your organization, for information,
materials or product samples
samples.
o Following your prospect’s attendance at a Business Overview Presentation, follow up by calling them and
and answering any questions they might have about our business. Ask them to join you as an enlyten
Independent Distributor, or to utilize our products by being your customer.
o Upon enrolling a new distributor, personally walk them through this Start-Up Tool Kit to ensure that they get a
successful start in their enlyten Business.
20

21. Independent Distributor Goal: Business Builder in 30 Days
Advanced Marketing Kit $ 99.95 - Two Qualified Legs ($500 BV/ea)
Fast Track Pack $300 00
$300.00 - Two (2) Personally Enrolled IDs
Monthly Auto-Ship $120.00 - $2,500 GBV
Initial Total $520.00
First Order Bonuses: $546
Monthly Auto-Ship $120.00 You Residual Income: $48/Mth
Level 1 (5%) $147 ID ID $147
E1 E1
Level 2 (5%) ID ID ID ID
E2 E2 E2 E2
$63 $63 $63 $63
This simple model of success… enrolling two
Level 3 (5%) ID’s and helping each of them enroll two IDs of
p g
their own, will be duplicated again and again for
every person in your organization.
21

22. Business Builder
When you personally enroll a new
ID, your focus should be to assist
them, and every distributor in their
organization , in achieving the
Business Builder promotion/position.
BB This is the simple and duplicatable
model of success for growing your
enlyten business
business.
L1 (5%)
ID $147 $147 ID
E1 E1
L2 (5%)
ID ID ID ID
$63 E2 $63 E2 E2 $63 E2 $63
L3 (5%)
ID ID ID ID ID ID ID ID
22

23. Start-Up Toolkit | Taking Action to Build Your Business
Start-Up T lkit
St t U Toolkit
Taking Action | Prospecting | Building a Prospect List
Your Prospect List is one of the most powerful tools in your business
• B ild a li t of at least 200 names using all available t l
Build list f t l t i ll il bl tools
- Criteria: Every person you know on a first name basis who is 18 years of age or older. Do not edit your
list in any way. Everyone knows someone who could do well in this business.
- Tools:Email contacts, address book, club and church directories, cell phone contacts, yearbooks, etc.
contacts book directories contacts yearbooks etc
Remember to include contacts in other areas, cities and states. Use the attached Memory Jogger as a reference.
- This is a sorting business. You will be sorting through prospects to discover those that want to be your
customer, those who want to become a distributor and those for whom the timing may not be right (yet) to do either.
• Prioritize your list based on the following profile and question…
- Profile: Successful - Regardless of their chosen profession, strive to be the very best
Positive - Positive mental attitude; outgoing personality
Influential - Well respected; opinion valued by others
Well-Connected
Well Connected - Has many contacts
Takes Initiative - Gets things done; driven to succeed
Enthusiastic - High energy
People Person - Never met a stranger; can talk to anyone
- Question: Who fits this profile better than anyone on my list?
Prioritize your list 1, 2, 3, 4, etc. based on the answer to this question.
23

24. Start-Up Toolkit | Taking Action to Build Your Business
Memory Jogger | List Building Tool Start-Up T lkit
St t U Toolkit
Relatives Actor/Actress Word Processor Car/Truck do you play cards with
Parents Police Chief Police Officer Furniture are your college friends
Grandparents Carpenter Car Salesperson Boat is active in your church
Brothers EMT Flight Attendant Office Supplies is a prominent business owner
Sisters College Professor Business Owner Business Clothes do you respect a great deal
Aunts Podiatrist Veterinarian Vacuum Cleaner are your parents' friends
Uncles Dry Cleaner Pastor Computer already takes vitamins
Cousins Plumber Dancer Carpets/Tile has influence with others
Who is your... Landscaper Lab Technician Curtains is from an old job
Hairdresser
H id Neighbor
N i hb Telephone Lineman
T l h Li Storm Windows
St Wi d teaches your children
t h hild
Doctor Who do you know who is a… Surgeon Aluminum Siding is a fashion model
Attorney Golf Pro Architect Vacation Package are your golf partners
Mechanic Physical Therapist Company Executive Air Conditioner has a booming business
Minister Chemical Engineer Student Secretary Groceries is in a job
Mailman Accountant Radio Announcer Jewelry wants more out of life
Best Friend
Best Friend Electrical Engineer
Electrical Engineer Anesthesiologist Telephone System
Telephone System has a very stressful job
has a very stressful job
Network Marketer Bartender Contractor Lawnmower business is from civic activities
Printer Pharmacist Electrician T.V./Stereo is President of the PTA
Baseball Player Artist Office Manager Who do you know who… rides to work on the bus
Video Store Owner Aerobics Instructor T.V. Reporter is on your Christmas list edits a newspaper
Attorney Accountant Dietitian Journalist is very ambitious is a friend of the family
Pediatrician Plant Foreman
Plant Foreman Photographer is the life of the party
is the life of the party is health conscious
is health conscious
Football Player Salesperson Restaurant Owner is considered a leader often seems tired
Chiropractor Airline Pilot Optometrist is looking for a new profession wants to lose weight
Bank Teller Politician Barber is known by everyone in town is active in local politics
Real Estate Agent Teacher Supervisor is a Consultant or Trainer likes to exercise
Nurse Social Worker Day Care Provider was in your wedding party gets things done
p
Receptionist Bank Manager g Insurance Agent
g is in your Fraternity/Sorority
y y/ y attends a civic club
Musician Computer Programmer Counselor is in a high profile job coordinates activities
Financial Planner Fire Chief Who sold you your... runs a local deli is enthusiastic
Graphic Artist Business Manager House runs a local bagel shop is respected by others
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