The student, Jimena Vega, writes a letter to Principal Carlos Diaz thanking him for his recent conference but also providing some constructive feedback. While she found the visual presentation interesting, she felt the personal presentation could be improved by dressing more professionally. She recommends speaking with a more audible and confident voice when discussing digital advertising topics. Additionally, she would have liked to see more examples and projects on applying the technological advice as well as hearing advertisers' opinions on how the tools have worked for them. She was also interested in learning where she could take courses on new technologies and their benefits as well as hearing Diaz's own views on how advertising works today and how the public reacts. In

1. ULACIT
English II
May 25th, 2010
Principal. Carlos Díaz
HWP agency
San José. Costa Rica
Sir Carlos:
First of all, I would like to say hello and also, give you thanks for the last confer-
ence bring it to me. I would like to say you congrats for the good speech you give us.
My real objective with this letter is to tell you about the way did I learned and
also, the way you taught me. I going to say, your visual presentation was interesting and
with good basics but, I also saw that your personal presentation not was so good, and As
we know, when you go to talk in a conference, you may be bring your speech with a busi-
ness suit instead of a casual outfit, always as you feel relax, comfortable and wear pretty
good looking too.
Accord to the vocabulary, spelling and the fluency with the digital advertising top-
ic, I recommend you to speak with audible voice and confident of what you say. Also, the
presentation of the digital media was very basic, and I would liked saw more projects and
examples about how to apply the technological advice and maybe you could had shown
a few of advertisers opinion about the way this new tool has worked in their jobs.
Unfortunately, my expectations were not entirely pleased, because I was very in-
teresting and wanted to know where I could take courses to handle the new technology
and how it benefits me as a Publish, and also I would liked to heard your own point of
view about how advertising works these days and how the public reacts.
however, I received some tips that help me to improve the production of an ad-
vertising campaign and how to get more for the public to call attention. Similarly, I want to
thank you for coming to share your knowledge and to update us with the world of adver-
tising and its changing and novel way to implement the daily life of society.
Sincerely yours,
Jimena Vega
Advertising Student

2. Company
Page 2