Startuo on container homes

1. INTRODUCTION
 Shipping containers can withstand high loads.
 They are steel or corrugated boxes.
 Container homes are buildings erected with these containers.
 Container homes do not require any additional reinforcement, pillars, columns,
walls and beam.

2. Problems in Real Estate industry
 Unending project delays
 Land availability
 High property prices
 Funding
 Outdated building bye-laws

3. UNIQUE FEATURES OF CONTAINER HOMES
 Cheap
 Strong
 Green
 Durable
 Constructed in a short time

4. CUSTOMER SEGMENT TARGETED
 Low cost home buyers.
 Service class people who live in rented house.
 Business class people for site visits.
 Small vendors, stall owners etc.
 Start up offices.
 Public toilets.

5. COMPETITORS TARGET MARKET STRENGTH LIMITATION
MY DIFFERENTIATING
FACTOR
FAMECO Small businesses
Provides prefab real estate
models in very less time
Not into low cost Housing
solution
They provide standard
models vs we provides Prefab
structures with desired
customisation
SQUARE PLUMS
Middle income people,small
businesses
Low cost homes,offices etc in
very limted time
New to the industry
They provide Low cost Real
estate in very limted area vs
We will serve pan India level
CONTAINERWERK
Student residences,Hotel projects &
Staff housing
Low cost renting solutions in
busy areas
New to the industry
They provide High
performance insulation vs we
provide earth quake resistant
structures
HEPTAGON
CONTAINER
INFRASTRUCTUR
E LLP
Middle income people
Provides Quality products at
competitive pricing
Only provides housing
solution
They provide customized
features,seamless finish &
low maintenance vs we are
also focused on customer
after sales services
Competitor analysis

6. MARKET ANALYSIS

7. VALUE PROPOSITION

8. LEAN BUSINESS CANVAS

9. MVP DOCUMENT

10. MVP DOCUMENT

11. Financial ANALYSIS

12. analysis
 From the value proposition canvas, we can clearly see that our
product will serve the needs of a very specific customer
segment. These people will comprise of start-up owners,
Government and people who are in need of affordable homes
and concerned about the environment.
 From the Market Survey Analysis, we come to a conclusion that
our idea is liked by most of the people but they are reluctant
about its durability and viability
 The financial plan indicates that we still have to work on
ensuring that we have a regular revenue stream to generate
enough profits to sustain both the purchase and customization
of containers and the maintenance costs of the equipment
used.

13. THANK YOU