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Emanuela Angori – Head of Business Development & Client Protection
Bruxelles, 6 June 2013
CREDIT CRUNCH AND SHRINKING SAVINGS
European Economic and Social Committee
UNICREDIT FOR CONSUMER PROTECTION: THE ITALIAN BUSINESS CASE
2
EUROPEAN CONSUMER AGENDA KEY CHALLENGES
 Launching Financial Education
Initiatives
 Cooperating with AACC to enhance
transparency and simplification
 Developing effective ways of
alternative dispute resolution
 Adapting products and services to
socio-economic changes taking place
The European Consumer Agenda focuses on the principles of trust and awareness of
European consumers in order to re-launch the single market and overcome the difficult
economic situation.
4 KEY OBJECTIVES
 Reinforcing consumer safety
 Enhancing consumer knowledge to
allow an effective exercise of their
rights
 Stepping up enforcement and
securing redress
 Aligning consumer rights and
policies to changes in society and in
the economy
« .. Empowered and confident consumers can drive forward the European economy… »
RECOMMENDED GOOD PRACTICES
3
KEY PRINCIPLES TO ENHANCE CONSUMER PROTECTION
Source: Extract from G20 High-level principles on financial consumer protection endorsed by the G20 Finance Ministers and Central Bank Governors at their meeting
on 14-15 October 2011
Key principles Description
 Appropriate mechanisms should be developed to help existing and future
consumers develop the knowledge, skills and confidence to appropriately
understand risks, make informed choises and take effective action to improve their
own financial well-being
 Financial Education and awareness should be delivered through diverse and
appropriate channels, should begin at an early age and be accessible for all life
stage
 Specific programmes and approaches related to financial education should be
targeted for vulnerable groups of financial consumers
 Provide consumers with key information on fundamental benefits, risks and terms
of the product
 Financial promotion material should be accurate, honest, understandable and not
misleading
 Specif disclosure mechanisms, including possible warnings, should be developed to
provide information
Financial Education
and Awareness
Disclosure and
Transparency
FINANCIAL EDUCATION IS MORE THAN JUST EDUCATION
4
Empowering
people
Adressing
social
exclusion
Promoting
responsible
consumption
THE ITALIAN BUSINESS CASE
5
IN-FORMATI: THE DRIVERS
In-formati:
UniCredit Financial Education program in Italy from 2011
 Free courses on Banking and Finance for
customers and non-customers
 Courses with multi-target approach (consumers,
non profit organisation, enterprises)
 Courses available throughout the Country
 Focus on consumers and territories real needs
 Bank Experts provide non commercial courses on
a voluntary basis and outside work hours
 Courses offered to sensitive target such as
hearing and speech impaired, immigrants, young
people, new entrepreneurs …
Reduce information
asymmetry between
Bank and Consumer
Increase capacity of
making aware and
responsible choises
6
40.879
143.838
Trainees (about 90% Non Clients)
1.663 Courses delivered
768 Volunteer trainers involved in the program
21% Financial Literacy Index
250 Cities where courses have been delivered
3,1 Trainees satisfaction Index (escale from 1 a 4)
11 Agreements on Financial Education with national stakeholders
* From March 2011 to May 2013
Training hours delivered (about4 hours per trainee)
IN-FORMATI: KEY DATA*
7
Empowering
people
Adressing
social
exclusion
Promoting
responsible
consumption
 Start up courses
 Courses on mortgages,
consumer credit,
multichanel banking, etc.
 Internationalization
courses (enterprises)
 "Guadagniamo il futuro"
("Earn your future") for
young people in
cooperation with
Consumer Associations
 "Bank trasparency and
legality" courses with
Ministry of Education
(Legality Ship 2012
Edition)
 Revolving cards courses
 Courses for immigrant
people (Agenzia TU)
 Courses with
International Labour
Organization (ILO) for
political refugees
 Courses for people in jail
(ad es. Malaspina jail in
Palermo)
IN-FORMATI: KEY ANSWERS TO TERRITORIAL NEEDS
8
NOI&UNICREDIT:
THE CONSUMER ASSOCIATIONS PARTNERSHIP
 Multi-year strategic partnership with
12 CA registered at institutional level
(Ministry of Economic Development)
(2008 – 2013)
 Permanent dialogue: 4 joint working
groups composed by Consumers
Association and UniCredit experts
 Bank internal processes integration
with tools carried out in partnership
with CA
Noi&UniCredit: A program of permanent
dialogue with italian Consumers' Associations
(CA)
Contribute to reduce
over-indebtedness and
financial exclusion
Increase
semplification and
transparency
7 DECALOGUES –
10 KEY THINGS TO KNOW on
 Mortgage
 Current Account
 Personal Lending
 Credit Cards
 Debt Cards
 Revolving cards
 Loans against salary
1 TRANSPARENCY KIT FOR
MORTGAGE
 Decalogue
 Simplified contract
 Variable-Rate mortgage note
 Analytical leaftlets merge
9
4 SIMPLIFIED CONTRACTS
 Mortgage
 Personal Lending
 Revolving cards
 Loans on salary
2 PRODUCTS LAUNCH on
FINANCIAL INCLUSION
FRIENDLY REPOSSESS
A product designed to
overcome situations of
illiquidity or temporary
financial difficulties through
the alienation (total or partial)
of a property, while retaining
the possibility to buy it back
through repurchase
"CONTO TU FAMIGLIA "
BANK ACCOUNT FOR
CAREGIVERS
A specific product for
caregivers which enriches the
offer of banking services with
services dedicated to
personal and professional
training, such as language
courses, and customized
insurance policies
NOI&UNICREDIT: SUBSTANTIAL TRANSPARENCY AND
FINANCIAL INCLUSION ACTIVITIES
For additional info: www.unicredit.it/associazionedeiconsumatori
10
LEGALITY SHIP 2012 EDITION
 Courses and games on financial education to thousands of young
students on «Legality Ship» together with the Ministry of Education
 Courses on Legality and Finance to 150 students and teachers on the
"Legality ship"
"GUADAGNIAMO IL FUTURO (EARN YOUR FUTURE)" *
 309 courses
 200 schools
 8372 participants
"FACILE&SICURO" (Easy and secure): E-money
 21 meetings
 National Day with 20 INFO POINTS nationwide
 8300 citizens involved
 E-money guide
FACILE&SICURO: multichannel bank
 Meetings with 150 CAs executives
 Multichannel Bank guide
 Meetings on territories (starting now)
NOI&UNICREDIT :
JOINT FINANCIAL EDUCATION WITH CA'S
* Figures refer to courses within In-Formati program, period March 2011 – April 2013
11
LESSON LEARNED:
PUBBLIC AND PRIVATE WIN-WIN PARTNERSHIP
CONSUMERS
TERRITORIAL
STAKEHOLDER
e.g. CONSUMER
ASSOCIATION
INSTITUTIONS
ENTERPRISES
Commitment to
develop their own
financial knowledge
Create an enabling
framework: strategies,
resources and
coordination
Develop, deploy and monitor
projects to increase financial
skills through financial
knowledge transfer
Provide information
about concrete
needs of territories/
consumers and
contribute to
territorial projects
A new "paradigm" to enhance consumer protection
12
THANKS FOR YOU ATTENTION
Emanuela Angori
Head of Business Development & Client Protection
Country Development Department
Emanuela.Angori@unicredit.eu
+ 39 06 54455464
+ 39 335 8306450

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EESC presentation-by-emanuela-angori

  • 1. Emanuela Angori – Head of Business Development & Client Protection Bruxelles, 6 June 2013 CREDIT CRUNCH AND SHRINKING SAVINGS European Economic and Social Committee UNICREDIT FOR CONSUMER PROTECTION: THE ITALIAN BUSINESS CASE
  • 2. 2 EUROPEAN CONSUMER AGENDA KEY CHALLENGES  Launching Financial Education Initiatives  Cooperating with AACC to enhance transparency and simplification  Developing effective ways of alternative dispute resolution  Adapting products and services to socio-economic changes taking place The European Consumer Agenda focuses on the principles of trust and awareness of European consumers in order to re-launch the single market and overcome the difficult economic situation. 4 KEY OBJECTIVES  Reinforcing consumer safety  Enhancing consumer knowledge to allow an effective exercise of their rights  Stepping up enforcement and securing redress  Aligning consumer rights and policies to changes in society and in the economy « .. Empowered and confident consumers can drive forward the European economy… » RECOMMENDED GOOD PRACTICES
  • 3. 3 KEY PRINCIPLES TO ENHANCE CONSUMER PROTECTION Source: Extract from G20 High-level principles on financial consumer protection endorsed by the G20 Finance Ministers and Central Bank Governors at their meeting on 14-15 October 2011 Key principles Description  Appropriate mechanisms should be developed to help existing and future consumers develop the knowledge, skills and confidence to appropriately understand risks, make informed choises and take effective action to improve their own financial well-being  Financial Education and awareness should be delivered through diverse and appropriate channels, should begin at an early age and be accessible for all life stage  Specific programmes and approaches related to financial education should be targeted for vulnerable groups of financial consumers  Provide consumers with key information on fundamental benefits, risks and terms of the product  Financial promotion material should be accurate, honest, understandable and not misleading  Specif disclosure mechanisms, including possible warnings, should be developed to provide information Financial Education and Awareness Disclosure and Transparency
  • 4. FINANCIAL EDUCATION IS MORE THAN JUST EDUCATION 4 Empowering people Adressing social exclusion Promoting responsible consumption THE ITALIAN BUSINESS CASE
  • 5. 5 IN-FORMATI: THE DRIVERS In-formati: UniCredit Financial Education program in Italy from 2011  Free courses on Banking and Finance for customers and non-customers  Courses with multi-target approach (consumers, non profit organisation, enterprises)  Courses available throughout the Country  Focus on consumers and territories real needs  Bank Experts provide non commercial courses on a voluntary basis and outside work hours  Courses offered to sensitive target such as hearing and speech impaired, immigrants, young people, new entrepreneurs … Reduce information asymmetry between Bank and Consumer Increase capacity of making aware and responsible choises
  • 6. 6 40.879 143.838 Trainees (about 90% Non Clients) 1.663 Courses delivered 768 Volunteer trainers involved in the program 21% Financial Literacy Index 250 Cities where courses have been delivered 3,1 Trainees satisfaction Index (escale from 1 a 4) 11 Agreements on Financial Education with national stakeholders * From March 2011 to May 2013 Training hours delivered (about4 hours per trainee) IN-FORMATI: KEY DATA*
  • 7. 7 Empowering people Adressing social exclusion Promoting responsible consumption  Start up courses  Courses on mortgages, consumer credit, multichanel banking, etc.  Internationalization courses (enterprises)  "Guadagniamo il futuro" ("Earn your future") for young people in cooperation with Consumer Associations  "Bank trasparency and legality" courses with Ministry of Education (Legality Ship 2012 Edition)  Revolving cards courses  Courses for immigrant people (Agenzia TU)  Courses with International Labour Organization (ILO) for political refugees  Courses for people in jail (ad es. Malaspina jail in Palermo) IN-FORMATI: KEY ANSWERS TO TERRITORIAL NEEDS
  • 8. 8 NOI&UNICREDIT: THE CONSUMER ASSOCIATIONS PARTNERSHIP  Multi-year strategic partnership with 12 CA registered at institutional level (Ministry of Economic Development) (2008 – 2013)  Permanent dialogue: 4 joint working groups composed by Consumers Association and UniCredit experts  Bank internal processes integration with tools carried out in partnership with CA Noi&UniCredit: A program of permanent dialogue with italian Consumers' Associations (CA) Contribute to reduce over-indebtedness and financial exclusion Increase semplification and transparency
  • 9. 7 DECALOGUES – 10 KEY THINGS TO KNOW on  Mortgage  Current Account  Personal Lending  Credit Cards  Debt Cards  Revolving cards  Loans against salary 1 TRANSPARENCY KIT FOR MORTGAGE  Decalogue  Simplified contract  Variable-Rate mortgage note  Analytical leaftlets merge 9 4 SIMPLIFIED CONTRACTS  Mortgage  Personal Lending  Revolving cards  Loans on salary 2 PRODUCTS LAUNCH on FINANCIAL INCLUSION FRIENDLY REPOSSESS A product designed to overcome situations of illiquidity or temporary financial difficulties through the alienation (total or partial) of a property, while retaining the possibility to buy it back through repurchase "CONTO TU FAMIGLIA " BANK ACCOUNT FOR CAREGIVERS A specific product for caregivers which enriches the offer of banking services with services dedicated to personal and professional training, such as language courses, and customized insurance policies NOI&UNICREDIT: SUBSTANTIAL TRANSPARENCY AND FINANCIAL INCLUSION ACTIVITIES For additional info: www.unicredit.it/associazionedeiconsumatori
  • 10. 10 LEGALITY SHIP 2012 EDITION  Courses and games on financial education to thousands of young students on «Legality Ship» together with the Ministry of Education  Courses on Legality and Finance to 150 students and teachers on the "Legality ship" "GUADAGNIAMO IL FUTURO (EARN YOUR FUTURE)" *  309 courses  200 schools  8372 participants "FACILE&SICURO" (Easy and secure): E-money  21 meetings  National Day with 20 INFO POINTS nationwide  8300 citizens involved  E-money guide FACILE&SICURO: multichannel bank  Meetings with 150 CAs executives  Multichannel Bank guide  Meetings on territories (starting now) NOI&UNICREDIT : JOINT FINANCIAL EDUCATION WITH CA'S * Figures refer to courses within In-Formati program, period March 2011 – April 2013
  • 11. 11 LESSON LEARNED: PUBBLIC AND PRIVATE WIN-WIN PARTNERSHIP CONSUMERS TERRITORIAL STAKEHOLDER e.g. CONSUMER ASSOCIATION INSTITUTIONS ENTERPRISES Commitment to develop their own financial knowledge Create an enabling framework: strategies, resources and coordination Develop, deploy and monitor projects to increase financial skills through financial knowledge transfer Provide information about concrete needs of territories/ consumers and contribute to territorial projects A new "paradigm" to enhance consumer protection
  • 12. 12 THANKS FOR YOU ATTENTION Emanuela Angori Head of Business Development & Client Protection Country Development Department Emanuela.Angori@unicredit.eu + 39 06 54455464 + 39 335 8306450